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Account executive vs customer success manager

The differences between account executives and customer success managers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a customer success manager has an average salary of $93,820, which is higher than the $69,618 average annual salary of an account executive.

The top three skills for an account executive include customer service, CRM and healthcare. The most important skills for a customer success manager are client facing, cloud, and account management.

Account executive vs customer success manager overview

Account ExecutiveCustomer Success Manager
Yearly salary$69,618$93,820
Hourly rate$33.47$45.11
Growth rate5%5%
Number of jobs205,56195,053
Job satisfaction--
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 78%
Average age4446
Years of experience-8

What does an account executive do?

An account executive is responsible for supporting existing clients, closing client deals, and developing sales strategies to increase the company's sales and satisfaction. An account executive must be competitive enough to keep up with the constant changes in the sales industry, including the high demands of digital marketing, a different approach to product advertising, effective negotiation, and presentation skills. An account executive also requires excellent communication skills for the successful acquisition of client accounts and immediately resolve possible complaints as they arise.

What does a customer success manager do?

A customer success manager works to understand repeat customers and prioritize their long-term needs. Primarily, they manage the customer relationship and give them prompt value propositions. They act as mentors to customers by educating them about the sales process and ensure efficient transaction processing. Their tasks include advocating for the company, onboarding customers to the products, follow-up on renewals, and encouraging cross-sells and upsells. Additionally, they build relationships with the customer and the support team as well as advocating customers' needs.

Account executive vs customer success manager salary

Account executives and customer success managers have different pay scales, as shown below.

Account ExecutiveCustomer Success Manager
Average salary$69,618$93,820
Salary rangeBetween $44,000 And $109,000Between $61,000 And $142,000
Highest paying CityPortland, ORRedwood City, CA
Highest paying stateOregonCalifornia
Best paying companyHitachi VantaraVMware
Best paying industryFinanceTechnology

Differences between account executive and customer success manager education

There are a few differences between an account executive and a customer success manager in terms of educational background:

Account ExecutiveCustomer Success Manager
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Account executive vs customer success manager demographics

Here are the differences between account executives' and customer success managers' demographics:

Account ExecutiveCustomer Success Manager
Average age4446
Gender ratioMale, 57.2% Female, 42.8%Male, 54.9% Female, 45.1%
Race ratioBlack or African American, 6.7% Unknown, 4.0% Hispanic or Latino, 16.3% Asian, 5.6% White, 66.9% American Indian and Alaska Native, 0.4%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage5%7%

Differences between account executive and customer success manager duties and responsibilities

Account executive example responsibilities.

  • Create and manage Facebook and twitter accounts.
  • Have achieve Google certification for both SEM and SEO sales.
  • Lead proposal team in winning a $1MM RFP, turning around a key account relationship.
  • Manage all aspects of new FedEx implementations (automation set-up, operational support and training of customers).
  • Develop and manage networking, VoIP, IP/TV, video, cloud, wireless, and security/disaster recovery projects.
  • Source all leads by means of cold calling, leveraging linkedin, referrals, and upselling to existing customers.
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Customer success manager example responsibilities.

  • Help doctors manage their facebook page and website.
  • Achieve excellent performance results as compared to other Aarons stores.
  • Help customers establish spend and savings goals and achieve those to get full ROI.
  • Link QuickBooks system with customer sales database to automate the process of tax administration.
  • Well verse in leveraging CRM to manage accounts, capture metrics, and implement relevant processes.
  • Raise RingCentral's NPS score, by creating superb relations with clients that lead to increase survey ratings.
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Account executive vs customer success manager skills

Common account executive skills
  • Customer Service, 9%
  • CRM, 6%
  • Healthcare, 5%
  • Sales Process, 5%
  • Salesforce, 4%
  • Work Ethic, 4%
Common customer success manager skills
  • Client Facing, 10%
  • Cloud, 7%
  • Account Management, 7%
  • Customer Relationships, 5%
  • Saas, 5%
  • Customer Service, 5%