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Account executive lead skills for your resume and career

Updated January 8, 2025

5 min read

Quoted experts

Jonathan Byers,

Kaustav Misra Ph.D.

Below we've compiled a list of the most critical account executive lead skills. We ranked the top skills for account executive leads based on the percentage of resumes they appeared on. For example, 10.0% of account executive lead resumes contained digital marketing as a skill. Continue reading to find out what skills an account executive lead needs to be successful in the workplace.

15 account executive lead skills for your resume and career

1. Digital Marketing

Here's how account executive leads use digital marketing:

Contributed to a small product and executive team in developing strategic direction concerning product development, digital marketing and sales operations.
Conceptualized, developed and presented innovative digital marketing initiatives to support and grow Toyota's regional advertising throughout the Midwest.

2. Client Facing

Here's how account executive leads use client facing:

Create content for Client facing documents including proposals, pricing sheets etc.

3. CRM

CRM stands for Customer relationship management and it is a complete process through which a business or organization monitors and administers its interactions with the customers. A process in which large amounts of data are collected through marketing via a company's website, polls, surveys, and other social media applications. The basic goal of CRM is to target the right audience for their product, and then fulfill their needs, to increase the sales and revenue of the company.

Here's how account executive leads use crm:

Provided custom solutions for organizations to integrate customer feedback with their CRM system to improve customer experience and retention.
Used sophisticated CRM systems and strategies to deepen customer relationships and win new/expand existing business.

4. Account Executives

Account executives help build good relationships with new and existing clients. They interact with brand teams and clients, making them the point of contact. A sales development representative responsibilities entail facilitating sales, generating potential leads, and referring customers to the best salesperson. To succeed in this job post, you need to have the best customer service, math, analytical, interpersonal, and communication skills. A bachelor's degree in business marketing, sales, or a similar field fits this role.

Here's how account executive leads use account executives:

Trained and managed a team of account executives in areas of outside sales, interviewing techniques and training strategies.
Directed all business-to-business sales and marketing initiatives within a team of 28 Account Executives to maximize profit and growth.

5. Business Development

Business development is the ideas or initiatives that work to make business work better. Selling, advertising, product development, supply chain management, and vendor management are only a few of the divisions involved with it. There is still a lot of networking, negotiating, forming alliances, and trying to save money. The goals set for business development guide and coordinate with all of these various operations and sectors.

Here's how account executive leads use business development:

Created and implemented new business development strategy for client acquisition, program development, and solution / program implementation.
Worked as a business development manager for commercial builder, generated new accounts by implementing effective networking and content marketing strategies.

6. Account Management

The process of strengthening the relationship between a company and client is called account management. Effective account management has two key objectives, one is to retain loyal customers and the second one is to help the company grow by creating connections with new customers.

Here's how account executive leads use account management:

Reorganized and cross trained Order Entry department with Accounts Receivable department which increased efficiency of customer account management.
Provided key account management, including customer relationship development, contract negotiations, and sponsorship fulfillment.

7. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how account executive leads use customer service:

Assisted Service Representatives with questions or concerns regarding customer service or technical issues.
Handled incoming customer service concerns and product questions relating to manufacturing and distribution of plastic, rubber, and foam components.

8. Business Relationships

Here's how account executive leads use business relationships:

Established and maintained strong business relationships with existing and prospective clients, also contacted non-ADP business to collect payroll information.
Maximized business relationships by consulting with clients to assess existing wireless and data needs and identify customized solutions across multiple locations.

9. Sales Process

Here's how account executive leads use sales process:

Developed marketing strategies and business advertisement for business-to-business sales Established sales process that improved closing ratio.
Participated in continuing education opportunities with intent to increase qualified customer contacts, enhance relationships and advance sales process.

10. ROI

Here's how account executive leads use roi:

Designed and implemented strategic marketing promotions which resulted in increased ROI for sponsors.
Optimized operational costs by conducting cost-benefit analyses, executing competitive analyses, monitoring vendor performance, and tracking ROI.

11. AE

AE stands for account executive, a professional specializing in selling goods and services through face-to-face interactions, calls, or even correspondence. Besides closing sales, they are responsible for handling client accounts, conducting research and analyses to find sales opportunities, developing sales pitches and strategies, reaching out to potential customers, and building positive relationships with clients.

Here's how account executive leads use ae:

Provided consultation, mentoring, and resource allocation for AE's, and facilitated internal collaborative efforts/initiatives across sector.
Promoted from AE I after consistently over-achieving and exceeding all expectations.

12. Client Satisfaction

Here's how account executive leads use client satisfaction:

Specialize in resolving clients issues to ensure client satisfaction Successfully managed over 250+ group accounts with high retention rate.
Developed key offerings and best practices to achieve and maintain superior levels of client satisfaction.

13. C-Level

C-Level refers to corporate-level jobs such as chief executive officer (CEO) and chief financial officer (CFO). These positions are the highest level of management within a company and are typically earned after years of working at various positions within a single company. As C-level executives oversee large teams, excellent communication and management skills are required for these positions.

Here's how account executive leads use c-level:

Present and make consultative business recommendations to C-Level executives.
Developed relationships with Director and C-level executives.

14. Direct Sales

Here's how account executive leads use direct sales:

Performed direct sales (B2B) across multiple industries.
Analyze business conditions and recommend strategies to proactively implement the necessary dialog to improve efficiency and maximize direct sales revenues.

15. Sales Cycle

Here's how account executive leads use sales cycle:

Assisted sales and executive teams during sales cycle and implementation of new clients.
Managed sales pipeline by qualifying opportunities, prioritizing activities and managing commitments to ensure opportunities move through sales cycle.

What skills help Account Executive Leads find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on account executive lead resumes?

Jonathan Byers

Assistant Director, Virginia Polytechnic Institute and State University

- Professional skills related to career development competencies such as strong oral & written communication, teamwork & collaboration, leadership, problem-solving ability & creativity, and professional integrity, but we recommend that applicants do not just list these skills. They should provide evidence of how they have used them in their work experience, volunteer experience, academic experience, etc.
-The ability to use technology effectively to solve problems or improve collaboration; this could relate to social media management, computer hardware or software skills, proficiency with general programs like Microsoft Office Suite (also being able to demonstrate the use of these skills in various experiences).
-With diversity, equity, and inclusion becoming more important in 2020, the ability to appreciate different points of view, accept and appreciate different cultural backgrounds & types of identities, and increased awareness of one's own cultural biases and assumptions can also be important to market on a resume.

What account executive lead skills would you recommend for someone trying to advance their career?

Kaustav Misra Ph.D.

Associate Dean, Central Connecticut State University

This pandemic taught us many things and one important thing that we have an efficiency gap.

The way of doing business will be much more technology orientated. Hence graduates should be ready to unskill and upskill their credentials. This time it is necessary to forget the old way of doing business and learn new skills to get a job or stay in a current job. Soft skills have become much more important than before, but a different soft skill set would be essential to interact with future market participants. Thus, a gap year should be utilized to unskill-upskill and enhance relevant credentials by getting into short-long term programs, training, and workshops would be highly recommended.

What type of skills will young account executive leads need?

Dr. Vallari Chandna

Chair and Associate Professor, University of Wisconsin - Green Bay

Critically, for all graduates, expertise or interests, in sustainability will be important. The reason behind this is the shift in looking at sustainability holistically and not just as something one-person does. This would also give an edge to those with degrees, specifically in sustainability. Graduates with degrees related to sustainability will often be asked to oversee or manage these across-the-board sustainability endeavors. Also, soft skills are highly desired. The ability to be better at time management, work in teams, and have a strong work ethic, will be more desirable. These are all interconnected with remote work as well. Employees who "thrived" in the pandemic were those able to manage their work-life balance, work remotely in teams, all the while performing well. The skills are thus "transferable" to both modalities of work in this way.

What technical skills for an account executive lead stand out to employers?

Todd Lee Goen

Instructor & Internship Director, Christopher Newport University

Technical skills are often industry and/or position specific. Applicants should highlight any technical skills related to the position advertisement and those that add value to the position/organization. Most importantly, requirements for technical skills change with time and technological advances. This means employers value workers capable of adapting to change and continually improving and acquiring new technical skills. Thus, it's usually more important to demonstrate you are capable of learning and developing technical skills than it is to have a specific skill set upon hire (although this is not true for some positions/industries).
That said, technical skills related to online presentations, virtual meetings, virtual networking, remote working and the like are hot commodities right now. While most organizations were in the process of adopting many of these technologies and ways of doing business pre-pandemic, the pandemic accelerated the process. Organizations are making it work, but they often don't know best practices or the most efficient means of working in the largely virtual, pandemic environment. Post-pandemic, many of the remote/virtual changes the pandemic brought will stay in some form. Technical skills that support this type of workplace will make applicants stand out to many employers because they need/want to do virtual/remote business better.

What soft skills should all account executive leads possess?

Eric Bostwick Ph.D.

Professor of Accounting, The University of West Florida

Similar to the answer above, oral and written communication skills have been important for a number of years, but in our current environment, these skills have become much more important. Our ability to pick up on the context surrounding email messages is reduced since we have fewer in-person interactions, and even our virtual meetings eliminate much of the body language that we use--both consciously and unconsciously--to interpret what other people mean by what they say. Thus, candidates will stand out when they can clearly articulate their thoughts in both written form, via email or chat, and in oral form, via the ubiquitous "Brady Bunch" layout on their coworkers' computer screens.

Do you want to know more?

List of account executive lead skills to add to your resume

The most important skills for an account executive lead resume and required skills for an account executive lead to have include:

Digital Marketing
Client Facing
CRM
Account Executives
Business Development
Account Management
Customer Service
Business Relationships
Sales Process
ROI
AE
Client Satisfaction
C-Level

Direct Sales
Sales Cycle
Product Knowledge
Market Research
Strategic Direction
Business-To-Business Sales
Business Plan
Saas
Client Relations
RFP
Training Programs
Sales Presentations
Cold Calls

Door Sales
Sales Strategies
Client Retention
Round Interviews
Target Audience
Sales Techniques
Public Speaking
Business Trips
Facebook
HR
PowerPoint

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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