Account representative vs business development executive

Differences between account representative and business development executive duties and responsibilities

Account representative example responsibilities.

• Manage all billing accounts including Medicare/Medicaid, HMO and individual accounts.
• Manage the daily correspondence from assign practices with keeping doctor/patient confidentiality under consideration along with HIPPA regulations.
• Manage and maintain an internal database system to generate reports and produce accurate account information for patients and insurance companies.
• Educate physicians to use current ICD-9 diagnostic coding and preparation to begin ICD-10 coding requirements.
• Analyze health care insurance/litigation patient account files to resolve outstanding and delinquent accounts due to the healthcare client.
• Promote ThermoCool SmartTouch ablation catheter device to electrophysiologists.
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Business development executive example responsibilities.

• Manage and monitor the company CRM and all opportunity and forecasting reporting.
• Develop and manage all new business for strategic and technology consulting services within the healthcare, government and manufacturing sectors.
• Negotiate healthcare provider group, ancillary and facility contracts to achieve objectives relative to competitive market trends and client expectations.
• Review cost/benefit analysis of potential promotional programs to justify the ROI and manage budgets set aside to support promotional activities.
• Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
• Utilize SalesForce to track clients and sales.
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