Advertising analyst demographics and statistics in the US
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Advertising analyst demographics by:
Advertising analyst gender statistics
51.5% of advertising analysts are women and 48.5% of advertising analysts are men.
- Female, 51.5%
- Male, 48.5%
Advertising analyst gender ratio
| Gender | Percentages |
|---|---|
| Female | 51.5% |
| Male | 48.5% |
Advertising analyst gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$54,403
Female income
$52,417
Advertising analyst gender ratio over time
This data breaks down the percentage of men and women in advertising analyst positions over time. Currently, 51.5% of advertising analysts are female.
Advertising analyst gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 56.89% | 43.11% |
| 2011 | 54.45% | 45.55% |
| 2012 | 54.69% | 45.31% |
| 2013 | 51.22% | 48.78% |
| 2014 | 51.26% | 48.74% |
| 2015 | 53.43% | 46.57% |
| 2016 | 52.67% | 47.33% |
| 2017 | 52.63% | 47.37% |
| 2018 | 51.67% | 48.33% |
| 2019 | 50.29% | 49.71% |
| 2020 | 47.77% | 52.23% |
| 2021 | 48.51% | 51.49% |
Advertising analyst related jobs gender ratio
We compared advertising analysts with similar job titles to see how gender ratios vary. As you can see, timber buyer and chief estimator have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Wedding Coordinator | 9% | 91% |
| Conference Planning Manager | 9% | 91% |
| Human Resources Administrative Assistant | 9% | 91% |
| Advertising Analyst | 49% | 51% |
| Electronic Security Specialist | 94% | 6% |
| Chief Estimator | 95% | 5% |
| Timber Buyer | 97% | 3% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Advertising analyst demographics by race
The most common ethnicity among advertising analysts is White, which makes up 64.6% of all advertising analysts. Comparatively, 13.9% of advertising analysts are Asian and 11.6% of advertising analysts are Hispanic or Latino.
- White, 64.6%
- Asian, 13.9%
- Hispanic or Latino, 11.6%
- Black or African American, 4.9%
- Unknown, 4.9%
- American Indian and Alaska Native, 0.1%
Advertising analyst race
| Advertising analyst race | Percentages |
|---|---|
| White | 64.6% |
| Asian | 13.9% |
| Hispanic or Latino | 11.6% |
| Black or African American | 4.9% |
| Unknown | 4.9% |
| American Indian and Alaska Native | 0.1% |
Advertising analyst race and ethnicity over time
See how advertising analyst racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Advertising analyst race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 73.51% | 5.05% | 11.70% | 8.01% |
| 2011 | 71.81% | 5.05% | 12.13% | 8.97% |
| 2012 | 71.87% | 5.25% | 11.41% | 9.20% |
| 2013 | 71.63% | 5.47% | 10.87% | 9.22% |
| 2014 | 71.95% | 4.89% | 12.04% | 8.66% |
| 2015 | 70.91% | 4.48% | 12.33% | 9.36% |
| 2016 | 69.14% | 5.65% | 12.56% | 10.26% |
| 2017 | 69.11% | 5.50% | 12.62% | 9.88% |
| 2018 | 68.42% | 5.16% | 12.64% | 10.47% |
| 2019 | 68.75% | 5.06% | 12.85% | 10.52% |
| 2020 | 66.85% | 4.51% | 12.93% | 11.39% |
| 2021 | 64.57% | 4.86% | 13.95% | 11.57% |
Advertising analyst wage gap by race
According to our data, asian advertising analysts have the highest average salary compared to other ethnicities. Black or african american advertising analysts have the lowest average salary at $51,157.
| Ethnicity | Salary |
|---|---|
| Unknown | $53,351 |
| White | $54,983 |
| Black or African American | $51,157 |
| Asian | $58,876 |
| Hispanic or Latino | $53,939 |
Average advertising analyst age
See how the average age of advertising analysts varies based on ethnicity and gender.
Male
Female
Advertising analyst age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 34 | 29.5 |
| White | 37 | 34 |
| Black or African American | 33.5 | 31 |
| Asian | 35 | 35 |
| Hispanic or Latino | 31 | 33 |
Advertising analyst age breakdown
The average age of advertising analysts is 30-40 years years old, representing 35% of the advertising analyst population.
Advertising analyst age breakdown
| Advertising Analyst Years | Percentages |
|---|---|
| 40+ years | 35% |
| 30-40 years | 35% |
| 20-30 years | 30% |
Advertising analyst educational attainment
The most common degree for advertising analysts is bachelor's degree, with 76% of advertising analysts earning that degree. The second and third most common degree levels are associate degree degree at 10% and associate degree degree at 10%.
- Bachelor's, 76%
- Associate, 10%
- Master's, 10%
- High School Diploma, 3%
- Other Degrees, 1%
Advertising analysts by degree level
| Advertising analyst degree | Percentages |
|---|---|
| Bachelor's | 76% |
| Associate | 10% |
| Master's | 10% |
| High School Diploma | 3% |
| Other Degrees | 1% |
Advertising analyst jobs you might like
Advertising analyst wage gap by degree level
According to the data, advertising analysts with a Doctorate degree earn more than those without, at $64,088 annually. With a Master's degree, advertising analysts earn a median annual income of $63,551 compared to $56,445 for advertising analysts with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $63,551 |
| Bachelor's Degree | $56,445 |
| Doctorate Degree | $64,088 |
Advertising analyst employment statistics
Most advertising analysts work for a private in the media industry.
Company size where advertising analysts work
Below, you can see the size of companies where advertising analysts work.
Advertising analyst jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 6% |
| 50 - 100 employees | 8% |
| 100 - 500 employees | 18% |
| 500 - 1,000 employees | 9% |
| 1,000 - 10,000 employees | 26% |
| > 10,000 employees | 33% |
Advertising analyst jobs by company type
Employees with the advertising analyst job title have their preferences when it comes to working for a company. For instance, most advertising analysts prefer to work at private companies over public companies.
Advertising analyst jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 34% |
| Private | 62% |
| Government | 2% |
Advertising analyst jobs by industry
The most common industries for advertising analysts are media, technology and retail.
Advertising analyst industry statistics
| Industry | Percentages |
|---|---|
| Media | 19% |
| Fortune 500 | 15% |
| Technology | 12% |
| Retail | 9% |
| Finance | 7% |
| Professional | 7% |
| Manufacturing | 5% |
| Internet | 4% |
| Telecommunication | 4% |
| Automotive | 3% |
| Hospitality | 2% |
| Government | 2% |
| Insurance | 2% |
| Start-up | 2% |
| Pharmaceutical | 1% |
| Utilities | 1% |
| Construction | 1% |
| Health Care | 1% |
| Energy | 1% |
| Non Profits | 1% |
| Real Estate | 1% |
| Education | 1% |
Advertising analyst turnover and employment statistics
Advertising analyst unemployment rate over time
The unemployment rate for advertising analysts between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Advertising analyst unemployment rate by year
| Year | Advertising analyst unemployment rate |
|---|---|
| 2010 | 7.74% |
| 2011 | 5.95% |
| 2012 | 6.43% |
| 2013 | 4.82% |
| 2014 | 4.69% |
| 2015 | 3.53% |
| 2016 | 4.06% |
| 2017 | 3.47% |
| 2018 | 3.02% |
| 2019 | 3.21% |
| 2020 | 5.42% |
| 2021 | 5.17% |
Average advertising analyst tenure
The average advertising analyst stays at their job for 1-2 years, based on the 300 advertising analysts resumes in Zippia's database.
Advertising analyst tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 24% |
| 1-2 years | 31% |
| 3-4 years | 16% |
| 5-7 years | 16% |
| 8-10 years | 5% |
| 11+ years | 7% |
Advertising analyst LGBT ratio compared to similar jobs
Review the percent of advertising analysts that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Cost Estimator | 4.41% | 14,570 |
| Logistics Planner | 8.65% | 30,339 |
| Field Recruiter | 8.93% | 76,024 |
| Advertising Analyst | 10.00% | - |
| Quality Consultant | 11.05% | 88,944 |
| Section 8 Inspector | 11.64% | 17,206 |
| Chief Fundraising Officer | 19.25% | 63,005 |
Similar advertising analyst jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Cost Estimator | 4.41% | 14,570 |
| Logistics Planner | 8.65% | 30,339 |
| Field Recruiter | 8.93% | 76,024 |
| Quality Consultant | 11.05% | 88,944 |
| Section 8 Inspector | 11.64% | 17,206 |
| Chief Fundraising Officer | 19.25% | 63,005 |
Foreign languages spoken by advertising analysts
The most common foreign language among advertising analysts is Spanish at 50.0%. The second-most popular foreign language spoken is French at 15.0% and Chinese is the third-most popular at 10.0%.
- Spanish, 50.0%
- French, 15.0%
- Chinese, 10.0%
- German, 10.0%
- Vietnamese, 5.0%
- Other, 10.0%
Advertising analyst languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 50.0% |
| French | 15.0% |
| Chinese | 10.0% |
| German | 10.0% |
| Vietnamese | 5.0% |
| Other | 10.0% |