Advertising associate demographics and statistics in the US
Advertising associate demographics research summary. Zippia estimates advertising associate demographics and statistics in the United States by using a database of 30 million profiles. Our advertising associate estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about advertising associates after extensive research and analysis:
- There are over 22,982 advertising associates currently employed in the United States.
- 57.6% of all advertising associates are women, while 42.4% are men.
- The average advertising associate age is 43 years old.
- The most common ethnicity of advertising associates is White (71.4%), followed by Hispanic or Latino (13.5%), Black or African American (6.0%) and Asian (4.6%).
- Advertising associates are most in-demand in New York, NY.
- New York, NY pays an annual average wage of $74,508, the highest in the US.
- In 2022, women advertising associates earned 96% of what men earned.
- New York is the best state for advertising associates to live.
- Advertising associates are 69% more likely to work at private companies in comparison to public companies.
On this page
Advertising associate demographics by:
Advertising associate gender statistics
57.6% of advertising associates are women and 42.4% of advertising associates are men.
- Female, 57.6%
- Male, 42.4%
Advertising associate gender ratio
| Gender | Percentages |
|---|---|
| Female | 57.6% |
| Male | 42.4% |
Advertising associate gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$54,331
Female income
$52,018
Advertising associate gender ratio over time
This data breaks down the percentage of men and women in advertising associate positions over time. Currently, 57.6% of advertising associates are female.
Advertising associate gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 38.74% | 61.26% |
| 2011 | 37.56% | 62.44% |
| 2012 | 38.01% | 61.99% |
| 2013 | 39.88% | 60.12% |
| 2014 | 42.29% | 57.71% |
| 2015 | 38.58% | 61.42% |
| 2016 | 39.18% | 60.82% |
| 2017 | 40.39% | 59.61% |
| 2018 | 36.84% | 63.16% |
| 2019 | 37.42% | 62.58% |
| 2020 | 37.51% | 62.49% |
| 2021 | 42.38% | 57.62% |
Advertising associate related jobs gender ratio
We compared advertising associates with similar job titles to see how gender ratios vary. As you can see, proprietary trader and floor trader have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Insurance Follow Up Representative | 11% | 89% |
| Insurance Verification Specialist | 11% | 89% |
| Commercial Lines Account Manager | 13% | 87% |
| Advertising Associate | 42% | 58% |
| Futures Trader | 94% | 6% |
| Floor Trader | 95% | 5% |
| Proprietary Trader | 96% | 4% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Advertising associate demographics by race
The most common ethnicity among advertising associates is White, which makes up 71.4% of all advertising associates. Comparatively, 13.5% of advertising associates are Hispanic or Latino and 6.0% of advertising associates are Black or African American.
- White, 71.4%
- Hispanic or Latino, 13.5%
- Black or African American, 6.0%
- Asian, 4.6%
- Unknown, 4.1%
- American Indian and Alaska Native, 0.4%
Advertising associate race
| Advertising associate race | Percentages |
|---|---|
| White | 71.4% |
| Hispanic or Latino | 13.5% |
| Black or African American | 6.0% |
| Asian | 4.6% |
| Unknown | 4.1% |
| American Indian and Alaska Native | 0.4% |
Advertising associate race and ethnicity over time
See how advertising associate racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Advertising associate race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 74.43% | 7.52% | 4.17% | 12.37% |
| 2011 | 73.88% | 9.54% | 3.43% | 11.51% |
| 2012 | 72.84% | 8.57% | 4.20% | 12.25% |
| 2013 | 71.41% | 9.83% | 3.56% | 12.77% |
| 2014 | 70.90% | 8.95% | 4.01% | 14.09% |
| 2015 | 75.03% | 8.00% | 3.98% | 10.93% |
| 2016 | 70.87% | 8.29% | 4.86% | 13.35% |
| 2017 | 72.45% | 8.91% | 3.89% | 13.56% |
| 2018 | 72.93% | 6.49% | 5.05% | 13.70% |
| 2019 | 74.35% | 6.77% | 4.12% | 12.41% |
| 2020 | 70.72% | 7.17% | 4.91% | 12.59% |
| 2021 | 71.41% | 6.03% | 4.59% | 13.47% |
Advertising associate wage gap by race
According to our data, asian advertising associates have the highest average salary compared to other ethnicities. Black or african american advertising associates have the lowest average salary at $47,321.
| Ethnicity | Salary |
|---|---|
| Unknown | $57,769 |
| White | $54,999 |
| Black or African American | $47,321 |
| Asian | $57,797 |
| Hispanic or Latino | $54,477 |
Average advertising associate age
See how the average age of advertising associates varies based on ethnicity and gender.
Male
Female
Advertising associate age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 36.5 | 45 |
| White | 44 | 44 |
| Black or African American | 47.5 | 39.5 |
| Asian | 42 | 36 |
| Hispanic or Latino | 35 | 34 |
Advertising associate age breakdown
The average age of advertising associates is 40+ years years old, representing 58% of the advertising associate population.
Advertising associate age breakdown
| Advertising Associate Years | Percentages |
|---|---|
| 40+ years | 58% |
| 30-40 years | 25% |
| 20-30 years | 17% |
Advertising associate educational attainment
The most common degree for advertising associates is bachelor's degree, with 71% of advertising associates earning that degree. The second and third most common degree levels are associate degree degree at 13% and associate degree degree at 8%.
- Bachelor's, 71%
- Associate, 13%
- High School Diploma, 8%
- Master's, 5%
- Other Degrees, 3%
Advertising associates by degree level
| Advertising associate degree | Percentages |
|---|---|
| Bachelor's | 71% |
| Associate | 13% |
| High School Diploma | 8% |
| Master's | 5% |
| Other Degrees | 3% |
Advertising associate jobs you might like
Advertising associate wage gap by degree level
According to the data, advertising associates with a Bachelor's degree earn more than those without, at $58,493 annually. With a High School Diploma degree, advertising associates earn a median annual income of $48,565 compared to $48,028 for advertising associates with an Associate degree.
| Education | Salary |
|---|---|
| High School Diploma or Less | $48,565 |
| Bachelor's Degree | $58,493 |
| Some College/ Associate Degree | $48,028 |
Advertising associate employment statistics
Most advertising associates work for a private in the media industry.
Company size where advertising associates work
Below, you can see the size of companies where advertising associates work.
Advertising associate jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 8% |
| 50 - 100 employees | 17% |
| 100 - 500 employees | 27% |
| 500 - 1,000 employees | 7% |
| 1,000 - 10,000 employees | 22% |
| > 10,000 employees | 18% |
Advertising associate jobs by company type
Employees with the advertising associate job title have their preferences when it comes to working for a company. For instance, most advertising associates prefer to work at private companies over public companies.
Advertising associate jobs by sector
| Company type | Percentages |
|---|---|
| Education | 3% |
| Public | 24% |
| Private | 69% |
| Government | 4% |
Advertising associate jobs by industry
The most common industries for advertising associates are media, retail and finance.
Advertising associate industry statistics
| Industry | Percentages |
|---|---|
| Media | 26% |
| Retail | 10% |
| Fortune 500 | 8% |
| Manufacturing | 7% |
| Finance | 7% |
| Technology | 7% |
| Hospitality | 6% |
| Professional | 6% |
| Non Profits | 3% |
| Pharmaceutical | 2% |
| Internet | 2% |
| Government | 2% |
| Construction | 2% |
| Health Care | 2% |
| Start-up | 2% |
| Real Estate | 2% |
| Education | 2% |
| Transportation | 1% |
| Telecommunication | 1% |
| Insurance | 1% |
Advertising associate turnover and employment statistics
Advertising associate unemployment rate over time
The unemployment rate for advertising associates between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Advertising associate unemployment rate by year
| Year | Advertising associate unemployment rate |
|---|---|
| 2010 | 10.75% |
| 2011 | 9.07% |
| 2012 | 9.13% |
| 2013 | 8.77% |
| 2014 | 7.24% |
| 2015 | 5.24% |
| 2016 | 4.09% |
| 2017 | 3.99% |
| 2018 | 4.06% |
| 2019 | 3.75% |
| 2020 | 7.25% |
| 2021 | 7.44% |
Average advertising associate tenure
The average advertising associate stays at their job for 1-2 years, based on the 612 advertising associates resumes in Zippia's database.
Advertising associate tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 28% |
| 1-2 years | 44% |
| 3-4 years | 12% |
| 5-7 years | 9% |
| 8-10 years | 3% |
| 11+ years | 5% |
Advertising associate LGBT ratio compared to similar jobs
Review the percent of advertising associates that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Energy Trading Analyst | 5.13% | 6,550 |
| Grain Broker | 5.67% | 2,242 |
| Geek Squad Agent | 6.79% | 28,603 |
| Advertising Associate | 9.53% | - |
| Travel Agency Manager | 17.39% | 6,138 |
Similar advertising associate jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Energy Trading Analyst | 5.13% | 6,550 |
| Grain Broker | 5.67% | 2,242 |
| Geek Squad Agent | 6.79% | 28,603 |
| Travel Agency Manager | 17.39% | 6,138 |
Foreign languages spoken by advertising associates
The most common foreign language among advertising associates is Spanish at 33.3%. The second-most popular foreign language spoken is French at 18.8% and Chinese is the third-most popular at 8.3%.
- Spanish, 33.3%
- French, 18.8%
- Chinese, 8.3%
- Portuguese, 4.2%
- German, 4.2%
- Other, 31.2%
Advertising associate languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 33.3% |
| French | 18.8% |
| Chinese | 8.3% |
| Portuguese | 4.2% |
| German | 4.2% |
| Other | 31.2% |
