Advertising consultant demographics and statistics in the US
Advertising consultant demographics research summary. Zippia estimates advertising consultant demographics and statistics in the United States by using a database of 30 million profiles. Our advertising consultant estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about advertising consultants after extensive research and analysis:
- There are over 57,142 advertising consultants currently employed in the United States.
- 48.1% of all advertising consultants are women, while 51.9% are men.
- The average advertising consultant age is 43 years old.
- The most common ethnicity of advertising consultants is White (71.3%), followed by Hispanic or Latino (13.5%), Black or African American (6.1%) and Asian (4.6%).
- In 2022, women earned 91% of what men earned.
- 10% of all advertising consultants are LGBT.
- Advertising consultants are 77% more likely to work at private companies in comparison to public companies.
On this page
Advertising consultant demographics by:
Advertising consultant gender statistics
48.1% of advertising consultants are women and 51.9% of advertising consultants are men.
- Male, 51.9%
- Female, 48.1%
Advertising consultant gender ratio
| Gender | Percentages |
|---|---|
| Male | 51.9% |
| Female | 48.1% |
Advertising consultant gender pay gap
Women earn 91¢ for every $1 earned by men
Male income
$43,259
Female income
$39,566
Advertising consultant gender ratio over time
This data breaks down the percentage of men and women in advertising consultant positions over time. Currently, 48.1% of advertising consultants are female.
Advertising consultant gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 48.13% | 51.87% |
| 2011 | 46.87% | 53.13% |
| 2012 | 47.35% | 52.65% |
| 2013 | 49.32% | 50.68% |
| 2014 | 51.80% | 48.20% |
| 2015 | 47.95% | 52.05% |
| 2016 | 48.59% | 51.41% |
| 2017 | 49.85% | 50.15% |
| 2018 | 46.11% | 53.89% |
| 2019 | 46.73% | 53.27% |
| 2020 | 46.82% | 53.18% |
| 2021 | 51.90% | 48.10% |
Advertising consultant related jobs gender ratio
We compared advertising consultants with similar job titles to see how gender ratios vary. As you can see, proprietary trader and floor trader have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Insurance Follow Up Representative | 11% | 89% |
| Insurance Verification Specialist | 11% | 89% |
| Commercial Lines Account Manager | 13% | 87% |
| Advertising Consultant | 52% | 48% |
| Futures Trader | 94% | 6% |
| Floor Trader | 95% | 5% |
| Proprietary Trader | 96% | 4% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Advertising consultant demographics by race
The most common ethnicity among advertising consultants is White, which makes up 71.3% of all advertising consultants. Comparatively, 13.5% of advertising consultants are Hispanic or Latino and 6.1% of advertising consultants are Black or African American.
- White, 71.3%
- Hispanic or Latino, 13.5%
- Black or African American, 6.1%
- Asian, 4.6%
- Unknown, 4.1%
- American Indian and Alaska Native, 0.4%
Advertising consultant race
| Advertising consultant race | Percentages |
|---|---|
| White | 71.3% |
| Hispanic or Latino | 13.5% |
| Black or African American | 6.1% |
| Asian | 4.6% |
| Unknown | 4.1% |
| American Indian and Alaska Native | 0.4% |
Advertising consultant race and ethnicity over time
See how advertising consultant racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Advertising consultant race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 74.35% | 7.55% | 4.17% | 12.42% |
| 2011 | 73.81% | 9.56% | 3.43% | 11.55% |
| 2012 | 72.76% | 8.59% | 4.20% | 12.30% |
| 2013 | 71.34% | 9.85% | 3.57% | 12.82% |
| 2014 | 70.82% | 8.97% | 4.02% | 14.14% |
| 2015 | 74.95% | 8.02% | 3.99% | 10.98% |
| 2016 | 70.79% | 8.32% | 4.87% | 13.40% |
| 2017 | 72.37% | 8.93% | 3.90% | 13.61% |
| 2018 | 72.85% | 6.51% | 5.05% | 13.75% |
| 2019 | 74.27% | 6.79% | 4.13% | 12.46% |
| 2020 | 70.64% | 7.20% | 4.91% | 12.64% |
| 2021 | 71.33% | 6.05% | 4.60% | 13.52% |
Advertising consultant wage gap by race
According to our data, asian advertising consultants have the highest average salary compared to other ethnicities. Black or african american advertising consultants have the lowest average salary at $32,585.
| Ethnicity | Salary |
|---|---|
| Unknown | $49,061 |
| White | $44,357 |
| Black or African American | $32,585 |
| Asian | $49,110 |
| Hispanic or Latino | $43,499 |
Average advertising consultant age
See how the average age of advertising consultants varies based on ethnicity and gender.
Male
Female
Advertising consultant age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 36.5 | 45 |
| White | 44 | 44 |
| Black or African American | 47.5 | 39.5 |
| Asian | 42 | 36 |
| Hispanic or Latino | 35 | 34 |
Advertising consultant age breakdown
The average age of advertising consultants is 40+ years years old, representing 58% of the advertising consultant population.
Advertising consultant age breakdown
| Advertising Consultant Years | Percentages |
|---|---|
| 40+ years | 58% |
| 30-40 years | 25% |
| 20-30 years | 17% |
Advertising consultant educational attainment
The most common degree for advertising consultants is bachelor's degree, with 74% of advertising consultants earning that degree. The second and third most common degree levels are associate degree degree at 12% and associate degree degree at 6%.
- Bachelor's, 74%
- Associate, 12%
- Master's, 6%
- High School Diploma, 4%
- Other Degrees, 4%
Advertising consultants by degree level
| Advertising consultant degree | Percentages |
|---|---|
| Bachelor's | 74% |
| Associate | 12% |
| Master's | 6% |
| High School Diploma | 4% |
| Other Degrees | 4% |
Advertising consultant jobs you might like
Advertising consultant wage gap by degree level
According to the data, advertising consultants with a Bachelor's degree earn more than those without, at $50,331 annually. With a High School Diploma degree, advertising consultants earn a median annual income of $34,366 compared to $33,591 for advertising consultants with an Associate degree.
| Education | Salary |
|---|---|
| High School Diploma or Less | $34,366 |
| Bachelor's Degree | $50,331 |
| Some College/ Associate Degree | $33,591 |
Advertising consultant employment statistics
Most advertising consultants work for a private in the media industry.
Company size where advertising consultants work
Below, you can see the size of companies where advertising consultants work.
Advertising consultant jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 8% |
| 50 - 100 employees | 22% |
| 100 - 500 employees | 25% |
| 500 - 1,000 employees | 15% |
| 1,000 - 10,000 employees | 17% |
| > 10,000 employees | 12% |
Advertising consultant jobs by company type
Employees with the advertising consultant job title have their preferences when it comes to working for a company. For instance, most advertising consultants prefer to work at private companies over public companies.
Advertising consultant jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 19% |
| Private | 77% |
| Government | 2% |
Advertising consultant jobs by industry
The most common industries for advertising consultants are media, professional and finance.
Advertising consultant industry statistics
| Industry | Percentages |
|---|---|
| Media | 41% |
| Professional | 8% |
| Finance | 6% |
| Hospitality | 5% |
| Telecommunication | 5% |
| Fortune 500 | 5% |
| Retail | 4% |
| Internet | 3% |
| Automotive | 3% |
| Construction | 3% |
| Technology | 3% |
| Real Estate | 3% |
| Transportation | 2% |
| Government | 2% |
| Education | 2% |
| Utilities | 1% |
| Manufacturing | 1% |
| Health Care | 1% |
| Start-up | 1% |
| Non Profits | 1% |
| Agriculture | 1% |
| Energy | 1% |
Advertising consultant turnover and employment statistics
Advertising consultant unemployment rate over time
The unemployment rate for advertising consultants between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Advertising consultant unemployment rate by year
| Year | Advertising consultant unemployment rate |
|---|---|
| 2010 | 10.75% |
| 2011 | 9.07% |
| 2012 | 9.13% |
| 2013 | 8.77% |
| 2014 | 7.24% |
| 2015 | 5.24% |
| 2016 | 4.09% |
| 2017 | 3.99% |
| 2018 | 4.06% |
| 2019 | 3.75% |
| 2020 | 7.25% |
| 2021 | 7.44% |
Average advertising consultant tenure
The average advertising consultant stays at their job for 1-2 years, based on the 3,077 advertising consultants resumes in Zippia's database.
Advertising consultant tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 23% |
| 1-2 years | 38% |
| 3-4 years | 14% |
| 5-7 years | 12% |
| 8-10 years | 5% |
| 11+ years | 8% |
Advertising consultant LGBT ratio compared to similar jobs
Review the percent of advertising consultants that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Membership Sales Representative | 5.13% | 175,865 |
| Trade Specialist | 5.67% | 25,669 |
| Consultation Agent | 6.79% | 28,801 |
| Advertising Consultant | 9.53% | - |
| Travel Consultant | 17.39% | 12,177 |
Similar advertising consultant jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Membership Sales Representative | 5.13% | 175,865 |
| Trade Specialist | 5.67% | 25,669 |
| Consultation Agent | 6.79% | 28,801 |
| Travel Consultant | 17.39% | 12,177 |
Foreign languages spoken by advertising consultants
The most common foreign language among advertising consultants is Spanish at 55.6%. The second-most popular foreign language spoken is French at 11.1% and Portuguese is the third-most popular at 5.2%.
- Spanish, 55.6%
- French, 11.1%
- Portuguese, 5.2%
- German, 5.2%
- Russian, 3.7%
- Other, 19.2%
Advertising consultant languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 55.6% |
| French | 11.1% |
| Portuguese | 5.2% |
| German | 5.2% |
| Russian | 3.7% |
| Other | 19.2% |
