Advertising copy writer job description
Updated March 14, 2024
3 min read
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Example advertising copy writer requirements on a job description
Advertising copy writer requirements can be divided into technical requirements and required soft skills. The lists below show the most common requirements included in advertising copy writer job postings.
Sample advertising copy writer requirements
- Bachelor's degree in advertising, communications, or related field.
- At least 3-5 years of professional copywriting experience.
- Proficiency in Microsoft Office Suite and Adobe Creative Suite.
- Familiarity with online content management systems.
- Excellent grammar and writing skills.
Sample required advertising copy writer soft skills
- Strong interpersonal and communication skills.
- Able to take initiative and work independently.
- Excellent problem-solving and time management abilities.
- Strong attention to detail and organizational skills.
- Ability to work in a fast-paced environment.
Advertising copy writer job description example 1
Treasure Island Resort & Casino advertising copy writer job description
- Conceptualize and strategize engaging content for creative initiatives, campaigns, and projects
- Write the Island Times newsletter, Island Calls, brochures, print ads and collateral pieces, and direct mail pieces
- Develop optimized copy for web, including online features, promotion, email marketing campaigns as well as website content and landing pages
- Communicate positive brand standards and collaborate with internal/external business partners to ensure continuity of brand and message
- Write copy and schedule messaging for all radio continuity, entertainment radio and in house promotional announcements
- Edit and help facilitate the approval process for all collateral and advertising projects.
- Assist with the production of radio and television commercials and photography
- Provide advertising support and promotion for specific products, events and services to outside departments as well as the Tribal Community
- Assist in the visual layout of the newsletter, website and all advertising collateral
- Assist in protecting the integrity of the Treasure Island and Prairie brand identities, keeping within the guidelines and standards policies
IDEAL CANDIDATES HAVE:
Required:
- 4 year degree in Marketing or Advertising; plus 2 years copy writing experience; or a combination of equivalent experience and/or education
- High attention to detail and accuracy
- High level organizational skills and the ability to adapt quickly to changing priorities
- Proficient in AP Style
- Proficient in Microsoft Office and Adobe Creative Suite in a Mac environment
- Excellent written, verbal and interpersonal communication skills
- Concept and copywriting skills
- Ability to independently complete multiple tasks in a professional manner
- Ability to manage projects in a timely and efficient manner
Preferred:
- Sports marketing experience
- Working knowledge of Wordpress and Google Analytics
- Fluent in digital marketing best practices, including SEM, SEO display advertising, email marketing and social media
- Advertising agency experience
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Updated March 14, 2024
Updated March 14, 2024