Advertising manager demographics and statistics in the US
Advertising manager demographics research summary. Zippia estimates advertising manager demographics and statistics in the United States by using a database of 30 million profiles. Our advertising manager estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about advertising managers after extensive research and analysis:
- There are over 20,124 advertising managers currently employed in the United States.
- 56.6% of all advertising managers are women, while 43.4% are men.
- The average advertising manager age is 38 years old.
- The most common ethnicity of advertising managers is White (72.0%), followed by Hispanic or Latino (11.9%), Asian (7.6%) and Unknown (4.7%).
- Advertising managers are most in-demand in New York, NY.
- The finance industry is the highest-paying for advertising managers.
- 10% of all advertising managers are LGBT.
On this page
Advertising manager demographics by:
Advertising manager gender statistics
56.6% of advertising managers are women and 43.4% of advertising managers are men.
- Female, 56.6%
- Male, 43.4%
Advertising manager gender ratio
| Gender | Percentages |
|---|---|
| Female | 56.6% |
| Male | 43.4% |
Advertising manager gender pay gap
Women earn 94¢ for every $1 earned by men
Male income
$90,459
Female income
$84,887
Advertising manager gender ratio over time
This data breaks down the percentage of men and women in advertising manager positions over time. Currently, 56.6% of advertising managers are female.
Advertising manager gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 40.75% | 59.25% |
| 2011 | 43.22% | 56.78% |
| 2012 | 38.78% | 61.22% |
| 2013 | 39.34% | 60.66% |
| 2014 | 40.49% | 59.51% |
| 2015 | 37.41% | 62.59% |
| 2016 | 41.04% | 58.96% |
| 2017 | 41.92% | 58.08% |
| 2018 | 43.00% | 57.00% |
| 2019 | 41.96% | 58.04% |
| 2020 | 45.11% | 54.89% |
| 2021 | 43.42% | 56.58% |
Advertising manager related jobs gender ratio
We compared advertising managers with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Advertising Manager | 43% | 57% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Advertising manager demographics by race
The most common ethnicity among advertising managers is White, which makes up 72.0% of all advertising managers. Comparatively, 11.9% of advertising managers are Hispanic or Latino and 7.6% of advertising managers are Asian.
- White, 72.0%
- Hispanic or Latino, 11.9%
- Asian, 7.6%
- Unknown, 4.7%
- Black or African American, 3.4%
- American Indian and Alaska Native, 0.4%
Advertising manager race
| Advertising manager race | Percentages |
|---|---|
| White | 72.0% |
| Hispanic or Latino | 11.9% |
| Asian | 7.6% |
| Unknown | 4.7% |
| Black or African American | 3.4% |
| American Indian and Alaska Native | 0.4% |
Advertising manager race and ethnicity over time
See how advertising manager racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Advertising manager race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 78.63% | 5.00% | 5.33% | 8.83% |
| 2011 | 78.18% | 4.63% | 4.28% | 10.69% |
| 2012 | 75.05% | 4.12% | 6.45% | 11.27% |
| 2013 | 73.79% | 4.33% | 5.77% | 12.78% |
| 2014 | 77.91% | 4.46% | 4.46% | 10.70% |
| 2015 | 76.74% | 4.46% | 5.97% | 9.95% |
| 2016 | 74.83% | 4.35% | 8.18% | 10.28% |
| 2017 | 75.00% | 5.14% | 6.44% | 10.77% |
| 2018 | 73.75% | 5.32% | 6.30% | 11.59% |
| 2019 | 75.50% | 4.14% | 6.80% | 10.95% |
| 2020 | 71.38% | 4.45% | 5.47% | 13.40% |
| 2021 | 71.99% | 3.38% | 7.57% | 11.95% |
Advertising manager wage gap by race
According to our data, asian advertising managers have the highest average salary compared to other ethnicities. Hispanic or latino advertising managers have the lowest average salary at $81,103.
| Ethnicity | Salary |
|---|---|
| Unknown | $98,061 |
| White | $89,792 |
| Black or African American | $85,662 |
| Asian | $99,014 |
| Hispanic or Latino | $81,103 |
Average advertising manager age
See how the average age of advertising managers varies based on ethnicity and gender.
Male
Female
Advertising manager age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 34 | |
| White | 39 | 35 |
| Asian | 34 | 40.5 |
| Hispanic or Latino | 38 | 34.5 |
Advertising manager age breakdown
The average age of advertising managers is 40+ years years old, representing 40% of the advertising manager population.
Advertising manager age breakdown
| Advertising Manager Years | Percentages |
|---|---|
| 40+ years | 40% |
| 30-40 years | 40% |
| 20-30 years | 20% |
Advertising manager educational attainment
- Bachelor's, 77%
- Associate, 10%
- Master's, 7%
- High School Diploma, 3%
- Other Degrees, 3%
Advertising managers by degree level
| Advertising manager degree | Percentages |
|---|---|
| Bachelor's | 77% |
| Associate | 10% |
| Master's | 7% |
| High School Diploma | 3% |
| Other Degrees | 3% |
Advertising manager jobs you might like
Advertising manager wage gap by degree level
| Education | Salary |
|---|---|
| Master's Degree | $105,089 |
| Bachelor's Degree | $101,720 |
Advertising manager employment statistics
Most advertising managers work for a private in the media industry.
Company size where advertising managers work
Below, you can see the size of companies where advertising managers work.
Advertising manager jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 8% |
| 50 - 100 employees | 9% |
| 100 - 500 employees | 26% |
| 500 - 1,000 employees | 9% |
| 1,000 - 10,000 employees | 23% |
| > 10,000 employees | 24% |
Advertising manager jobs by company type
Employees with the advertising manager job title have their preferences when it comes to working for a company. For instance, most advertising managers prefer to work at private companies over public companies.
Advertising manager jobs by sector
| Company type | Percentages |
|---|---|
| Education | 9% |
| Public | 26% |
| Private | 63% |
| Government | 2% |
Advertising manager jobs by industry
The most common industries for advertising managers are media, retail and technology.
Advertising manager industry statistics
| Industry | Percentages |
|---|---|
| Media | 29% |
| Fortune 500 | 13% |
| Retail | 9% |
| Technology | 8% |
| Education | 7% |
| Manufacturing | 6% |
| Telecommunication | 4% |
| Hospitality | 4% |
| Professional | 4% |
| Start-up | 3% |
| Automotive | 2% |
| Construction | 2% |
| Finance | 2% |
| Internet | 1% |
| Transportation | 1% |
| Government | 1% |
| Health Care | 1% |
| Non Profits | 1% |
| Insurance | 1% |
| Real Estate | 1% |
Advertising manager turnover and employment statistics
Advertising manager unemployment rate over time
The unemployment rate for advertising managers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Advertising manager unemployment rate by year
| Year | Advertising manager unemployment rate |
|---|---|
| 2010 | 8.17% |
| 2011 | 3.52% |
| 2012 | 3.99% |
| 2013 | 3.89% |
| 2014 | 3.78% |
| 2015 | 3.63% |
| 2016 | 2.33% |
| 2017 | 0.82% |
| 2018 | 3.02% |
| 2019 | 2.97% |
| 2020 | 4.29% |
| 2021 | 4.06% |
Average advertising manager tenure
The average advertising manager stays at their job for 1-2 years, based on the 4,760 advertising managers resumes in Zippia's database.
Advertising manager tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 15% |
| 1-2 years | 38% |
| 3-4 years | 18% |
| 5-7 years | 15% |
| 8-10 years | 5% |
| 11+ years | 8% |
Advertising manager LGBT ratio compared to similar jobs
Review the percent of advertising managers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Relationship Manager | 7.25% | 72,920 |
| Advertising Manager | 9.54% | - |
| Ecommerce Manager | 9.86% | 96,869 |
| Senior Publicist | 16.11% | 1,157 |
Similar advertising manager jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Relationship Manager | 7.25% | 72,920 |
| Ecommerce Manager | 9.86% | 96,869 |
| Senior Publicist | 16.11% | 1,157 |
Foreign languages spoken by advertising managers
The most common foreign language among advertising managers is Spanish at 40.1%. The second-most popular foreign language spoken is French at 11.6% and Russian is the third-most popular at 9.2%.
- Spanish, 40.1%
- French, 11.6%
- Russian, 9.2%
- Italian, 5.8%
- German, 5.3%
- Other, 28.0%
Advertising manager languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 40.1% |
| French | 11.6% |
| Russian | 9.2% |
| Italian | 5.8% |
| German | 5.3% |
| Other | 28.0% |
