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Advertising photographer skills for your resume and career

Updated January 8, 2025
2 min read
Below we've compiled a list of the most critical advertising photographer skills. We ranked the top skills for advertising photographers based on the percentage of resumes they appeared on. For example, 35.3% of advertising photographer resumes contained adobe photoshop as a skill. Continue reading to find out what skills an advertising photographer needs to be successful in the workplace.

9 advertising photographer skills for your resume and career

1. Adobe Photoshop

Here's how advertising photographers use adobe photoshop:
  • Offer a range of post-production and image editing with Adobe PhotoShop and LightRoom.
  • Design photo albums using Adobe PhotoShop, Illustrator, and GraphiStudio album design software.

2. Studio Equipment

Studio Equipment refers to the electronic devices and workplace equipment that can be found in a radio, film, photography, or production studio. This may include any piece of recording equipment, cameras, lighting, and backdrops required for the particular studio. Much of this equipment must be maintained, either with routine cleaning, repairs, or other forms of maintenance.

Here's how advertising photographers use studio equipment:
  • Constructed sets, determined lighting requirements for commercial photographic assignments, tested film, maintained inventory & studio equipment.
  • Required to learn any additional professional studio equipment needed for a particular product.

3. Lifestyle

Lifestyle, in sociology, is a term introduced by an Austrian psychologist, Adler, in 1929, and it is one used to describe the sociological elements (such as behavior, interests, opinions, and culture) found present within or exhibited either by an individual or by a specific group or entire cultures of people.

Here's how advertising photographers use lifestyle:
  • Identify new customers and develop strategies to assertively sell in-house/on location Lifestyle, Commercial and Landscape photography services.
  • Freelance commercial photography with a focus on natural light environmental portraiture and lifestyle photography.

4. Graphic Design

Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.

Here's how advertising photographers use graphic design:
  • Collaborated skillfully with art directors, writers, and graphic designers on each piece, whether ad or advertorial in content.
  • Coordinated with graphic designers and stylists; operated and maintained all photography equipment.

5. Photo Shoots

A photoshoot is a series of photographs that a photographer takes of someone, usually of a model or a famous person, to be used in a newspaper or a magazine. The goal of a photoshoot is to achieve a predetermined visual objective. Later, these images can be used for editing or post-production..

Here's how advertising photographers use photo shoots:
  • Planned and executed photo shoots for artists album covers and promotional material.
  • Locate photogenic locations throughout Salt Lake valley for photo shoots - record information about locations and report information to lead/main photographer.

6. Adobe Lightroom

Here's how advertising photographers use adobe lightroom:
  • Perform culling and editing of full weddings with Adobe LightRoom
  • Completed photo editing and mastering on Adobe LightRoom.

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7. Mac

A media access control or simply MAC is a network policy that identifies or determines how the data is being transferred in two particular servers through a network cable. The purpose of a MAC protocol is to prevent network or technical issues and simplify transferring the information or data.

Here's how advertising photographers use mac:
  • Manage highly integrated Mac and PC computer systems in a media production environment including troubleshooting and selection of software and peripherals.
  • Maintain photographic and Mac based computer editing software and equipment.

8. Photo Studio

Here's how advertising photographers use photo studio:
  • Maintained photo studio and equipment including Canon camera systems.
  • Maintained a weekly schedule, focusing on maximizing efficiency in a high-volume photo studio.

9. SEO

Here's how advertising photographers use seo:
  • Focus heavily on online marketing of business using Social Media and SEO to increase engagement and drive inquiries about my services.
  • Maintain organized archives and embed imagery with accurate metadata and captions for search engine optimization (SEO).
top-skills

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List of advertising photographer skills to add to your resume

The most important skills for an advertising photographer resume and required skills for an advertising photographer to have include:

  • Adobe Photoshop
  • Studio Equipment
  • Lifestyle
  • Graphic Design
  • Photo Shoots
  • Adobe Lightroom
  • Mac
  • Photo Studio
  • SEO

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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