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Top 50 Advertising Representative Skills

Below we've compiled a list of the most important skills for an Advertising Representative. We ranked the top skills based on the percentage of Advertising Representative resumes they appeared on. For example, 18.9% of Advertising Representative resumes contained Daily Newspaper as a skill. Let's find out what skills an Advertising Representative actually needs in order to be successful in the workplace.

These are the most important skills for an Advertising Representative:

1. Daily Newspaper

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high Demand
Here's how Daily Newspaper is used in Advertising Representative jobs:
  • Input Retail and Classified advertisements into daily newspaper.
  • Assisted clients in preparing and placing classified advertisements in the daily newspaper.
  • Maintained high level of competitive intelligence on daily newspapers & websites.
  • Sell advertising for daily newspaper and weekly shopper.

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2. Customer Service

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high Demand
Here's how Customer Service is used in Advertising Representative jobs:
  • Excelled in quality of customer service and efficiently assisted clients on placing classified advertisements while providing market knowledge and information.
  • Performed exemplary customer service to dealers of assigned territory regarding online advertisements of inventory.
  • Provided exceptional customer service in this high-volume, fast-paced, time-sensitive environment.
  • Ensured excellent customer service * Processed all legal advertising.
  • Awarded numerous customer service and sales commendations.
  • Provided customers with excellent customer service.
  • Exemplified extremely high customer service standards in all interactions with customers for which Global Directories prides itself in maintaining.
  • Manage wide variety of customer service and administrative tasks to resolve customer issues quickly and efficiently.
  • Used strong customer service skills to promote sales of catalog and in-store merchandise.
  • Support sales staff and customer service team with industry happenings and trends.
  • Provided excellent customer service both in person and over the telephone.
  • Marketed, sold, maintained accounts, Facilitated customer service training.
  • Promote positive relations with client to ensure excellent customer service.
  • Administered excellent customer service and sales to prospective clients.
  • Used excellent customer service skills and phone etiquette.
  • Selected Achievements Was able to maintain excellent customer service in a fast paced and highly competitive sales environment.
  • Utilized customer service skills Designed, prepared, and distributed fliers throughout N.W.
  • Created sales trainings and presented to team of representativesin order to ensure quality customer service and increase revenue.
  • Provided customer service and performed administrative duties within pharmacy setting Received and prepared customer's request Filled prescriptions Ensured quality assurance
  • Skilled in resolving customer service issues and finding "Win Win" solutions.

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3. New Clients

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Here's how New Clients is used in Advertising Representative jobs:
  • Developed and implemented advertising packages to attract new clients.
  • Develop and implement strategic advertisements for new clients.
  • Managed existing/new clients with continuous research of media schedule to best suit their changing needs.
  • Scheduled ads and prospected new clients at the University of Pennsylvania's independent student newspaper.
  • Acquired new clients and worked to establish long-lasting relationships with those clients.
  • Research and obtain new clients as well as maintained existing accounts.
  • Handled existing businesses and created new clients for local newspaper.
  • Specialized in meeting with new clients and creating cost-effective marketing.
  • Specialized in reaching new clients and producing effective marketing plans.
  • Established excellent working relations with both existing and new clients.
  • Schedule and participate in meetings for potential new clients.
  • Established excellent rapport with existing and new clients.
  • Acquired over 150 new clients.
  • Represented the newspaper to local and national businesses Communicated with current and new clients to sell ad space in the paper
  • Maintained client database Upgraded existing clients to better marketing plans Sold to new clients based on market analysis and marketing plans
  • Expanded reach of contracts into Yamhill Valley, Silverton, Hood River and to new clients in Portland.
  • Print advertising Cultivating new clients and maintaining client base - included cold calling Sales and promotion presentations

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4. New Accounts

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Here's how New Accounts is used in Advertising Representative jobs:
  • Prospect for and generate new accounts, review and manage existing accounts, and actively sell or lease advertisement billboard space.
  • Serviced all existing and new accounts as well as recruited new accounts and proofed all ads and photos prior to printing.
  • Develop advertising and marketing strategies, layouts and ad copy to maximize advertising investment for existing and new accounts.
  • Designed advertising plans for clients, Designed ads for clients, Solicited new accounts, Resolved concerns from clients.
  • Maintained account list of over 100 clients, developed new accounts, and created special monthly advertising sections.
  • Promoted from the front desk to advertising representative, I developed new accounts through networking and community leadership.
  • Maintained 100+ accounts and sought new accounts to advertise with Florida Today's array of products.
  • Serviced existing accounts, renewed inactive accounts, and cold called on new accounts.
  • Handled company revenue by managing existing accounts and creating new accounts.
  • Established new accounts for sponsorship and maintained previous team supporters.
  • Set up new accounts and advised on basic credit decisions.
  • Created new accounts for Ask the Expert news programming.
  • Developed business relations and closed sales with new accounts.
  • Maintain assigned account bases while developing new accounts.
  • Visited various businesses to service and gain new accounts
  • Managed over 50 accounts while developing new accounts.
  • Service existing accounts and establish new accounts.
  • Coordinated setup of new accounts and renewals.
  • Awarded quarterly bonus for - highest new accounts generation.
  • Established New Accounts Sold Advertising to Ag related Businesses Created Advertising Strategies Performed Ad Layout

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5. Local Businesses

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Here's how Local Businesses is used in Advertising Representative jobs:
  • Coordinated strategy meetings with local businesses around the Eugene area to discuss possible advertising opportunities.
  • Engaged local businesses to promote advertising space and increase business awareness.
  • Worked with and developed a strong business relationship among local businesses.
  • Cultivated and managed relationships with local businesses and community partners.
  • Developed/maintained relationships with local businesses.
  • Use creativity and knowledge to generate effective and appropriate advertising tools to help improve sales for local businesses.
  • Team member that worked to create ads and promote local businesses' specific and individual needs.
  • Designed print and online advertising campaigns for local businesses.
  • Handled small merchants and local businesses advertising budgets.
  • Performed excellent customer service with advertisers Created over 40 accounts by cold calling local businesses and generating new business
  • Account executive for local businesses Sell advertising for towns yearly and quarterly magazines
  • Helped local businesses connect with the student body by providing services to advertise in the Arkansas Traveler Newspaper.
  • Developed connections with local businesses for the purpose of selling ad space Designed printed materials for B2B outreach
  • Worked with local businesses to help promote their company through the newspaper Covered on campus events
  • Managed ad sales for the greater Marshall area Formulated ad campaigns for numerous local businesses
  • Obtain sponsorships from local businesses by selling various forms of creative advertising space.
  • Developed advertising and marketing plans for local businesses in the Cullman area.
  • Designed advertisements using Publisher and Quark Organized weekly advertisements to run in the paper Researched and pitched advertising opportunities for local businesses
  • Developed business relationships with advertisers Communicated with local businesses to market the Loyolan Newspaper Worked with advertisers to maximize their ad campaigns

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6. Sales Goals

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Here's how Sales Goals is used in Advertising Representative jobs:
  • Help achieve overall sales goals and earned several employee-nominated awards for innovation, client service and attention to detail.
  • Displayed strong verbal, written and persuasive interpersonal skills throughout the community in attempts to meet sales goals.
  • Awarded Directors Club honors for ranking as a top producer and achieving year-over-year sales goals.
  • Use persuasive selling techniques to up sell customers and reach individual and team sales goals.
  • Achieved between 120% and 150% of projected monthly sales goals during tenure.
  • Promoted to Team Leader position within first month by meeting required sales goals.
  • Exceeded ambitious sales goals by 12% in first year of introduction.
  • Developed Strong telemarketing skills to achieve and surpass sales goals.
  • Achieved revenue targets, maintained and increased sales goals.
  • Helped drive sales goals and achieve monthly quotas.
  • Maintained monthly sales goals ranging from $30,000-$45,000.
  • Achieved all period sales goals in 2012 and 2013.
  • Developed highest number of special section accounts monthly, building revenue and assisting company to meet monthly sales goals.
  • Granted two sales achievement awards Exceeded sales goals while in Circulation Department by 300% Developed editorials and designed attractive ads
  • Account Development Train New Sale Representatives Surpass Sales Goals
  • Manage client advertising accountsCreate advertising budgets for clientsDraft advertisements for graphics department to completeMaintain monthly sales goals

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7. Client Relationships

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Here's how Client Relationships is used in Advertising Representative jobs:
  • Generated new leads*Maintained client relationships*Designed advertisements*Promoted to management level and oversaw 3 additional salespersons
  • Generated new leads*Maintained client relationships*Designed advertisements*Consistently surpassed sales goal objectives
  • Identified and contacted potential clients, maintained existing client relationships.
  • Maintain client relationships and develop database of qualified leads through cold calling of business owners, networking and referrals.
  • Provided exceptional customer service and built great client relationships and rapport.
  • Foster customer/client relationships with large law firms and assess situations.
  • Establish and maintain current client and potential client relationships.
  • Maintained existing client base and developed new client relationships.
  • Established and maintained client and prospective client relationships.

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8. Cold Calls

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Here's how Cold Calls is used in Advertising Representative jobs:
  • Managed and met my monthly performance goals of cold calls, check ups and revenue within my territory.
  • Handled customer account managing and successfully completed 200 Cold Calls on a seasonal basis.
  • Performed weekly followups on advertising, cold calls and prospecting for new customers.
  • Experienced with cold calls and prospecting.
  • Top 3 lead generator, I am very successful on cold calls during company contests.
  • Maintained business relationships with clients Cultivated new business Layout of advertisements Cold calls (Concurrent with Education)

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9. Customer Base

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Here's how Customer Base is used in Advertising Representative jobs:
  • Retain current customer base by providing exceptional service and developing professional relationships.
  • Created customer based reports and data using various Microsoft Office applications like Excel, Word, PowerPoint, and Publisher.
  • Serviced customer requirements to maintain annual $2 million repeating customer base.
  • Developed rapport with the customer base by handling difficult issues with professionalism.
  • Expanded customer base by more than 15 percent.
  • Maintain and increase revenue for current customer base.
  • Established, developed and maintain territories and customer base of approximately 50 accounts from Westfield, MA to the Berkshires.
  • Maintained and grew various directories - both print and online up-selling and strengthening relationships with existing customer base.

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10. Phone Calls

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Here's how Phone Calls is used in Advertising Representative jobs:
  • Answered incoming telephone calls with professional and knowledgeable responses.
  • Promoted several types of print advertising by creating and maintaining client relationships through meetings, emails and phone calls.
  • Quoted rates for advertisements, assisted walk-in customers wishing to place ads, and answered phone calls.
  • Answered and assisted with or directed all incoming department telephone calls.

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11. Real Estate

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Here's how Real Estate is used in Advertising Representative jobs:
  • Managed a vast real estate territory while meeting or exceeding monthly and yearly goals.
  • Provided feedback on ads and helped customers with editing in real estate ads.
  • Handled advertising and client relations for area restaurants, real estate, etc.
  • Top sales representative for The Daily Commerce Newspaper a Real Estate trade publication.
  • Focus on Real Estate and Auto/Car Dealerships.
  • Exceeded goals in a [ ] a month auto and real estate territory * Managed marketing pushes utilizing email campaigns

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12. Business Owners

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Here's how Business Owners is used in Advertising Representative jobs:
  • Worked independently meeting with business owners and other professionals regarding advertising for their business needs.
  • Networked with local business owners on advertising opportunities via several cold call approaches.
  • Worked closely with business owners to establish well-rounded advertising programs.
  • Cultivate ongoing relationships with business owners & advertising agencies.
  • Worked with business owners & marketing directors to come up with strategic marketing plans.
  • Assist business owners with completing their profile.
  • Generated new business through relationship building with media buyers, business owners, agencies, coldcalling, and business research.
  • Conducted face-to-face presentations to business owners, and sold digital platforms, on-demand, and 30-minute paid programming.
  • Meet with business owners and discuss their advertising needs.

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13. Special Sections

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Here's how Special Sections is used in Advertising Representative jobs:
  • Coordinated twice weekly newspaper and monthly special sections with editorial and graphics departments.
  • Appointed captain of 6 special sections, one of which became the largest special section ever published at the DTH.
  • Developed new advertising features including two Job Fair Special Sections and an annual Rental/Apartment Guide.
  • Solicit current and new clients for special sections and projects through outbound calling.
  • Design advertisements, coordinate advertising plans for accounts and promote special sections.
  • Helped develop several special sections still in print today.
  • Exceeded sales goals for special sections.
  • Sell advertising in special sections i.e.
  • Retail advertising sales and special sections editor.
  • Doubled annual revenue with special sections initiative Exceeded sales goals by 300% Granted two sales achievement awards

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14. Internet

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Here's how Internet is used in Advertising Representative jobs:
  • Utilized various modes of communication with clients such as fax, internet, phone, and face-to-face.
  • Researched and generated leads for contract publisher of annual magazines through internet and cold calls.
  • Up selling newspaper and online packages * Compiling ads for Internet customers.
  • Interacted with ATA's webmaster regarding internet specials and advertising.
  • Utilize internet research options to obtain same.
  • Published classifieds on Internet website.
  • Print, internet, direct mail, inserts, T.V.
  • Created strategic plans and sold classified advertising, including Internet and e-commerce, to Realtor and homebuilder clients.
  • Target online internet markets to run campaigns ie: social media, mobile, web, etc.

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15. New Advertisers

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Here's how New Advertisers is used in Advertising Representative jobs:
  • Represented the University of Arkansas' student newspaper by prospecting for new advertisers while maintaining working relationships with local businesses.
  • Attract new advertisers from local businesses while maintaining current relationships.
  • Generated 40 plus new advertisers and 35k revenue in 1st 6 mths of selling.

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16. Sales Presentations

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Here's how Sales Presentations is used in Advertising Representative jobs:
  • Isolated undeveloped market area and devised sales presentations, tendered sales quotations and provided consultation to existing clients.
  • Prepared and delivered sales presentations to new and existing customers.
  • Prospected mew clients through sales presentations and advertising demonstrations.
  • Design and conduct customized sales presentations and product demonstrations.
  • Obtained and studied information about clients'products and needs, in order to offer effective sales presentations and appropriate product assistance.
  • Presented sales presentations and consistent in reaching all sales goals while earning top sales commissions and bonuses.
  • Prepare and deliver sales presentations to sell new advertising programs.
  • Assist in planning, preparing and presenting sales presentations.
  • Created sales presentations and presented them to clients.

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17. Illustration Proofs

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Here's how Illustration Proofs is used in Advertising Representative jobs:
  • Deliver advertising or illustration proofs to customers for approval.

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18. Adobe Photoshop

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Here's how Adobe Photoshop is used in Advertising Representative jobs:
  • Utilized various forms of creative software, such as Adobe Photoshop and InDesign to create advertisements.
  • Used graphics/photo imaging software such as Adobe Illustrator, Adobe Photoshop.
  • Utilized Microsoft Word, Excel, Multi-Ad Creator 6, Adobe Photoshop, Quark Express, multi-line phone daily.

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19. Sales Representatives

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Here's how Sales Representatives is used in Advertising Representative jobs:
  • Assisted customers and sales representatives with inquiries regarding payment or sales orders.
  • Account Executive of the Year #1 of 125 sales representatives.
  • Assisted in training and mentoring of new sales representatives.
  • Set weekly goals for 10 inside sales representatives.
  • Worked with various sales representatives from daily newspapers.
  • Trained new sales representatives on policies and procedures.
  • Partner with sales representatives to verify customer's advertising Prioritize all activities to meet publishing deadlines

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20. Display ADS

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Here's how Display ADS is used in Advertising Representative jobs:
  • Maintain Classified and run of the paper files, track display ads.
  • Maintain Classified and ROP files, track display ads in the system.
  • Design and sales of display ads and cover art.
  • Created strong advertising display ads and content.
  • Created display ads and spec art.
  • Assisted in the design layout for various display ads and performed outbound sales calls for multiple service directories.

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21. Customer Relations

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Here's how Customer Relations is used in Advertising Representative jobs:
  • Maintained account base by developing strong customer relationship management.
  • Utilized Customer Relationship Management (CRM) system to track progress and identify revenue and service opportunities.
  • Warehouse / deliveries- loading- Delivery- Customer relations

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22. Data Entry

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Here's how Data Entry is used in Advertising Representative jobs:
  • Trained new representatives, performed data entry jobs as were assigned by my manager
  • Completed data entry, filing and other administrative duties.
  • Performed computer data entry Conducted inventory Developed product promotion ideas

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23. Account Management

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Here's how Account Management is used in Advertising Representative jobs:
  • Account Management and Budgeting for Automotive Advertising.
  • Participated in sales and account management for the company's print and online yellow page advertising business.
  • Account management for hundreds of private party and corporate accounts.
  • Account Management, customer service and problem solving.
  • Account management and client relations.
  • Key Areas Advertising Sales Account Management Business Development National and Local Accounts Ad Concept and Design Campaign Design Copywriting Company Representative

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24. Trade Shows

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Here's how Trade Shows is used in Advertising Representative jobs:
  • Coordinated and participated in promotional activities and trade shows.
  • Execute booth sales for company conferences, as well as attend industry trade shows to seek out new business contacts.
  • Attend sales meeting, industry related trade shows and training seminars to promote services and expand networks of contacts.
  • Represented the company at trade shows and other company sponsored events.
  • Promoted publication at race tracks, speedways and trade shows.
  • Created graphics/expo system for use at trade shows.
  • Attended and worked at three trade shows annually.
  • Attend trade shows and educational training seminars.

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25. Potential Customers

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Here's how Potential Customers is used in Advertising Representative jobs:
  • Developed ideas to help better facilitate leads, to get the most out of potential customers.
  • Maintained relationships with current, previous and potential customers through regular sales calls and visits.
  • Located and communicated with potential customers through email and phone calls.
  • Show these potential customers comparisons involving their water v. processed water.
  • Meet with potential customers in their home and establish rapport.

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26. Business Development

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Here's how Business Development is used in Advertising Representative jobs:
  • Contributed to business development initiatives by successfully generating sales and continually expanding client base.
  • Carried out all the aspects of sales activities such as telemarketing, lead generation, business development and cold calling.
  • Led business development and marketing efforts to secure new account activity and service existing clients.
  • Project oriented with focus on new business development and key account market development.
  • Build and maintain advertiser base through effective new business development programs.

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27. Customer Accounts

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Here's how Customer Accounts is used in Advertising Representative jobs:
  • Managed numerous customer accounts that enabled clients to place display advertisements and classified advertisements in student newspaper.
  • Implemented a process to increase the number customer accounts.
  • Receive payments and post amounts paid to customer accounts.
  • Managed lucrative customer accounts for three different media markets.
  • Generated new customers, managed customer accounts, recommended ad layout, made sales presentations,scheduled appointments

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28. Positive Relationships

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Here's how Positive Relationships is used in Advertising Representative jobs:
  • Develop positive relationships with new customers and maintain relationships with existing customers.
  • Developed and maintained positive relationships with local businesses.

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29. Multiple Markets

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Here's how Multiple Markets is used in Advertising Representative jobs:
  • Assist advertising customers across Tribune Publishing s multiple markets while sharing ideas to improve business practices.
  • Navigate calls, fax and emails across multiple markets.

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30. Local Newspapers

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Here's how Local Newspapers is used in Advertising Representative jobs:
  • Managed all contract negotiations with business clients involving weekly advertising efforts through three local newspapers.
  • Monitor local newspapers, related websites & relevant news for opportunities.

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32. Customer Relationships

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Here's how Customer Relationships is used in Advertising Representative jobs:
  • Acquired new accounts by building and maintaining customer relationships and closely monitoring customer satisfaction.
  • Build long-term customer relationships and advised customers on purchases and promotions.
  • Manage customer relationships, maintain established accounts and develop new leads.

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33. Account List

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Here's how Account List is used in Advertising Representative jobs:
  • Handled the day to day advertising, budgeting and contract negotiations for a classified account list.
  • Managed an account list of over 100 clients and sold advertisement space to businesses majorly in the DC metropolitan area.

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34. Yellow Pages

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Here's how Yellow Pages is used in Advertising Representative jobs:
  • Contacted designated businesses face-to-face for the purpose of selling print and online Yellow Pages, SEM, SEO and websites.
  • Prospected on potential yellow pages advertisers in designated territory; met both revenue goals and objectives.
  • Developed new and revised current comprehensive yellow pages advertising programs for local and national key accounts.

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35. Outbound Calls

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Here's how Outbound Calls is used in Advertising Representative jobs:
  • Processed high volume of inbound and outbound calls from new and existing customers.
  • Place outbound calls in order to obtain new clients.
  • Take in-coming calls on multi-line telephone Assists customers in placing classified advertisements Make outbound calls to sell advertising space

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36. Private Parties

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Here's how Private Parties is used in Advertising Representative jobs:
  • Developed professional relationships with various businesses and private parties and following up to retain business.
  • Handled all types of classified and special section advertising for corporate accounts as well as private parties.

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37. Weekly Newspaper

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Here's how Weekly Newspaper is used in Advertising Representative jobs:
  • Received digital media experience in working alongside Production Manager in the development of ad space to appear in the weekly newspaper.
  • Managed the sales of advertisement space for weekly newspaper production as well designing ads and building the paper each week.
  • Initiated and maintained advertising contacts with merchants in the weekly newspaper coverage area.
  • Do occasional promotions and obtain advertisement for weekly newspapers, the Seaford and Laurel Stars.

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38. Strict Deadlines

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Here's how Strict Deadlines is used in Advertising Representative jobs:
  • Demonstrated ability to manage and resolve customer issues, multitask, and meet strict deadlines.
  • Handled a high volume workload with accuracy and adherence to strict deadlines.
  • Worked under strict deadlines by staying organized and focused on task.
  • Worked under intense pressure and met frequent strict deadlines.

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39. Weekly Basis

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Here's how Weekly Basis is used in Advertising Representative jobs:
  • Sell advertising space in college newspaper Contact local businesses on weekly basis Communicate with designer to produce final product
  • Maintained and initiated customer communication and follow-up on a bi-weekly basis.
  • Achieved weekly quotas to be listed on the top 10% of the company on a consistent weekly basis.
  • Managed and maintained 27 regular accounts advertising on a weekly basis.
  • Called accounts on a weekly basis to renew advertising.
  • Maintained 100% to quote on a weekly basis.
  • Collaborated with clients from Milledgeville and the Georgia College community on advertisements that ran on a weekly basis in the Colonnade.

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40. Specific Types

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Here's how Specific Types is used in Advertising Representative jobs:
  • Recommended specific types of advertising.
  • Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.

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41. Special Projects

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Here's how Special Projects is used in Advertising Representative jobs:
  • Broadened experience and knowledge by volunteering to assist on special projects.

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42. Annual Sales

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Here's how Annual Sales is used in Advertising Representative jobs:
  • Achieved an impressive record of doubling annual sales in 5 regions within one year of initial hire.
  • Exceeded $900k annual sales goal by $60k in '11
  • Exceeded annual sales goal by 25%.

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43. New Ideas

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Here's how New Ideas is used in Advertising Representative jobs:
  • Contributed to developing and implementing new ideas and processes for the classified section of the newspaper both in print and online.
  • Promote new ideas for advertisement to owner.
  • Implemented new ideas using, innovation & creativity.

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44. Facebook

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Here's how Facebook is used in Advertising Representative jobs:
  • Formulate and update Facebook information and content.
  • Maintained social media outlets to enhance circulation on Facebook & Twitter.

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45. Front Desk

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Here's how Front Desk is used in Advertising Representative jobs:
  • Experience in a front desk position serving as a Classified Advertising Representative team member.
  • Front desk and reception in a busy office environment.
  • Perform front desk clerical duties.
  • Answered multi-line switchboard, receivedpayments and covered front desk reception.

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47. Small Business

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Here's how Small Business is used in Advertising Representative jobs:
  • Addressed diverse needs of small businesses utilizing continual analysis of the local economy.
  • Generate ads for consumers and small businesses which average over $10,000 - $25,000 weekly.
  • Created advertising features and introduced new market segments into the publication including golf and small business.
  • Brainstormed ideas on strategies for promotions for small businesses.
  • Distribute flyers to stores and small businesses - Pitch products and perform device demonstration.Position was terminated 9/6/17

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48. Effective WAY

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49. Display Advertisements

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Here's how Display Advertisements is used in Advertising Representative jobs:
  • Received inbound calls to place classified and display advertisements for businesses and individuals.
  • Persuaded regional and national businesses to purchase display advertisements.
  • Developed, prepared, word-processed, and proofread classified and display advertisements for daily newspaper.
  • Organize and display advertisements, promotions and coupon machines at various stores and locations.
  • Assist clients in creating text and display advertisements.
  • Proofread all display advertisements for both newspapers.

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50. Sales Territory

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Here's how Sales Territory is used in Advertising Representative jobs:
  • Maintained sales territory & multiple advertising accounts.

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Advertising Representative Jobs

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20 Most Common Skills For An Advertising Representative

Daily Newspaper

24.6%

Customer Service

14.1%

New Clients

7.7%

New Accounts

6.4%

Local Businesses

5.9%

Sales Goals

5.2%

Client Relationships

4.5%

Cold Calls

3.8%

Customer Base

3.5%

Phone Calls

3.0%

Real Estate

2.8%

Business Owners

2.5%

Special Sections

2.5%

Internet

2.4%

New Advertisers

2.3%

Sales Presentations

2.1%

Illustration Proofs

1.8%

Adobe Photoshop

1.7%

Sales Representatives

1.6%

Display ADS

1.6%
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Typical Skill-Sets Required For An Advertising Representative

Rank Skill
1 Daily Newspaper 18.9%
2 Customer Service 10.9%
3 New Clients 5.9%
4 New Accounts 4.9%
5 Local Businesses 4.6%
6 Sales Goals 4.0%
7 Client Relationships 3.5%
8 Cold Calls 2.9%
9 Customer Base 2.7%
10 Phone Calls 2.3%
11 Real Estate 2.1%
12 Business Owners 1.9%
13 Special Sections 1.9%
14 Internet 1.8%
15 New Advertisers 1.8%
16 Sales Presentations 1.6%
17 Illustration Proofs 1.4%
18 Adobe Photoshop 1.3%
19 Sales Representatives 1.3%
20 Display ADS 1.2%
21 Customer Relations 1.2%
22 Data Entry 1.2%
23 Account Management 1.1%
24 Trade Shows 1.1%
25 Potential Customers 1.1%
26 Business Development 1.0%
27 Customer Accounts 0.9%
28 Positive Relationships 0.9%
29 Multiple Markets 0.8%
30 Local Newspapers 0.8%
31 Legal Notices 0.8%
32 Customer Relationships 0.8%
33 Account List 0.8%
34 Yellow Pages 0.8%
35 Outbound Calls 0.8%
36 Private Parties 0.7%
37 Weekly Newspaper 0.7%
38 Strict Deadlines 0.7%
39 Weekly Basis 0.6%
40 Specific Types 0.6%
41 Special Projects 0.6%
42 Annual Sales 0.6%
43 New Ideas 0.6%
44 Facebook 0.6%
45 Front Desk 0.6%
46 Legal Advertisements 0.6%
47 Small Business 0.5%
48 Effective WAY 0.5%
49 Display Advertisements 0.5%
50 Sales Territory 0.5%
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