Advertising sales executives are professionals who oversee the sales of advertising spots to organizations and clients on behalf of an advert agency. They are employed by advertising agencies, newspapers, magazines, and broadcasting companies where they persuade clients to acquire advertising products and services. They determine client's needs, history in advertising, and preferences in line with current competitors' advertising services, products, and prices. Also, they evaluate advertising services to ensure they meet the client's requirements. Additionally, they respond to inquiries of prospective clients through meetings, calls, and emails.
The advertising sales executive job requires a bachelor's degree in media studies or a related field. Having professional certifications from a body like the Institute of Sales and Markets Management (ISMM) is beneficial. You must possess communication, relationship building, organization, selling, and computer skills. Advertising sales executives make an average salary of $53,953 annually, with a range between $27,000 and $109,000.
There is more than meets the eye when it comes to being an advertising sales executive. For example, did you know that they make an average of $24.1 an hour? That's $50,124 a year!
Between 2018 and 2028, the career is expected to grow -2% and produce -3,300 job opportunities across the U.S.
There are certain skills that many advertising sales executives have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed communication skills, initiative and organizational skills.
When it comes to the most important skills required to be an advertising sales executive, we found that a lot of resumes listed 16.5% of advertising sales executives included new clients, while 15.5% of resumes included real estate, and 8.6% of resumes included online. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the advertising sales executive job title. But what industry to start with? Most advertising sales executives actually find jobs in the media and manufacturing industries.
If you're interested in becoming an advertising sales executive, one of the first things to consider is how much education you need. We've determined that 67.5% of advertising sales executives have a bachelor's degree. In terms of higher education levels, we found that 8.5% of advertising sales executives have master's degrees. Even though most advertising sales executives have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become an advertising sales executive. When we researched the most common majors for an advertising sales executive, we found that they most commonly earn bachelor's degree degrees or associate degree degrees. Other degrees that we often see on advertising sales executive resumes include master's degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become an advertising sales executive. In fact, many advertising sales executive jobs require experience in a role such as account executive. Meanwhile, many advertising sales executives also have previous career experience in roles such as sales representative or sales manager.