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Top 50 Advertising Sales Skills

Below we've compiled a list of the most important skills for an Advertising Sales. We ranked the top skills based on the percentage of Advertising Sales resumes they appeared on. For example, 9.5% of Advertising Sales resumes contained Customer Service as a skill. Let's find out what skills an Advertising Sales actually needs in order to be successful in the workplace.

These are the most important skills for an Advertising Sales:

1. Customer Service

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high Demand
Here's how Customer Service is used in Advertising Sales jobs:
  • Managed wide variety of customer service and administrative tasks to resolve customer issues quickly and efficiently.
  • Received multiple reviews acknowledging my level of dedication to customer service.
  • Provided customer service solutions for advertisers with complaints.
  • Contract management; Order placement; Client relations with both agency personnel and affiliate markets; Multitasking, Customer service
  • Created and maintained a large client base by meeting needs and providing exceptional customer service.
  • Provided customer service by answering phones, typesetting and laying out all ads.
  • Trained new employees on sales programming, financing packages, and customer service.
  • Maintain a very high level of customer service and attention to detail.
  • Advise and manage artwork, customer service, and billing issues.
  • Compile Spreadsheets to track customers Customer Service Handle credit card transactions.
  • Guaranteed positive customer service experiences, and resolved any issues.
  • Maintained customer service after the sale is completed.
  • Provided customer service for retail cleaning products.
  • Maintained a high level of customer service.
  • Worked as a tem member performing cashier duties, product assistance and cleaning while providing excellent customer service.
  • Provided frontline customer service for the in-house department.
  • General Customer Service Advertising and sales Managed department inventories and new item orders
  • Sole Customer Service Agent for hundreds of landlords and tenants in the San Francisco and Los Angeles Markets.
  • Assured the current promotional materials were posted correctly in a timely manner Processed incoming and outgoing mail Provided great customer service
  • Experience in customer service Experience working with a cash register Ability to manage a store Keep stock Check Inventory

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2. Online

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Here's how Online is used in Advertising Sales jobs:
  • Secure advertisements for television production as well as newspaper through online, telephone, and face-to-face communication.
  • Mastered account management while assisting clients in developing classified and online advertising.
  • Administered company online sales and in-bound e-mail communication through Outlook Express.
  • Participate in the development of online marketing strategy.
  • Maximize every opportunity by providing value and ROI to new and existing clients Print / Online/ Social Media programs.
  • Created an in-house online customer support ticket program to respond to customer questions and track responses by support staff.
  • Design for radio and television trade publications including email, print, online, digital and web publications.
  • Originated online advertising as a standalone promotional element, increasing annual sales revenues by 75%.
  • Reviewed and verified vendor purchases and proofread online and print formats of the publication.
  • Contacted and worked with local and national companies to increase exposure and online traffic.
  • Directed recruitment advertising team in earning Top Recognition in the division for Online.
  • Designed and edited print and online ads based on client needs.
  • Create and oversee online advertising and partnership department.
  • Cross selling into other online advertising products.
  • Experience selling print and online media.
  • Achieved consistent top sales performer status Developed print and online marketing materials
  • Designed and developed ecommerce and marketing solutions for local business leaders to effectively launch the online edition of the print newspaper.
  • Homer, AK Online Entertainment, marketing, advertising, sales and promotions, web design
  • Print , Online and Digital advertising
  • Assist new hire with system and online trainings Assist new hire with escalations and customers complains

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16 Online Jobs

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3. Local Newspapers

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4. Sales Goals

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Here's how Sales Goals is used in Advertising Sales jobs:
  • Maintained relationships with over 100 local merchants and met rigid sales goals and quotas.
  • Negotiated advertising contracts to meet and exceed sales goals.
  • Help drive sales goals and achieve monthly quota figures.
  • Collect accounts, and maintain sales goals.
  • position, tripled sales goals and sold out all available inventory in my first year on the job.

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5. New Clients

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Here's how New Clients is used in Advertising Sales jobs:
  • Maintain database of existing and new clients according to company standards and software.
  • Acquired new clients to advertise on Temple News.
  • Sign new Clients through face-to-face presentations.

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6. Internet

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Here's how Internet is used in Advertising Sales jobs:
  • Discussed role of Internet advertising in attracting new customers and retaining clientele and/or Loss Mitigation.
  • Created and continue to manage Internet website and CD projects to increase their utility to customers and maximize potential profit.
  • Helped local businesses increase brand awareness and sales through introduction of Cable TV and Internet Advertising into their marketing strategies.
  • Identified new advertising leads for a small local media outlet, including newspaper, radio and internet formats.
  • Top 15% Premise sales rep, Retention of existing clients with up sales of Internet advertising products.
  • Design and implement directory, internet, direct mail ads, websites and search engine optimization ads.
  • Developed a new publication of IT Gear sold over 100 pages of print and internet advertisement.
  • Conduct searches to find needed information, using such sources as the Internet.
  • Generated sales over the Internet and phone.
  • Top seller of interactive internet opportunities (web banners, video pre-rolls, email blasts, etc).
  • Spotlight is the advertising division of Comcast, featuring Cable TV, Video-On-Demand and Internet Advertising Sales.
  • Yellow Page, Billboard, internet and other mediums.
  • Point Pleasant, NJ Oct. 2014 to Feb. 2015 BDC Internet Sales Sold advertising including Internet and direct mail.

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6 Internet Jobs

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7. New Accounts

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Here's how New Accounts is used in Advertising Sales jobs:
  • Maintained existing relationships with clients while generating new accounts.
  • Called on new and existing accounts as well as creating new accounts.
  • Manage Over 30 Existing Accounts while Building & Establishing New Accounts.
  • Maintain assigned account bases while developing new accounts.
  • Solicited new accounts for commercial accounts.
  • Developed new accounts that were advertising with the competition and increased sales by 40% in less than two years.
  • prospected new accounts as well as existing accounts for yellow page advertising
  • Optained several new accounts and gained top sales rep in 2004.
  • Recruited new accounts and maintained established accounts Designed and sold advertisements within a monthly supplement Coordinated inside and outside sales teams

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8. Sales Territory

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Here's how Sales Territory is used in Advertising Sales jobs:
  • Maximized the potential of sales territory by acquiring and maintaining critical accounts.
  • Generated new business and developed sales territory through prospecting, cold calling, and researching potential clients.
  • Utilized selling skills to grow sales territory by $50,000 per year in last three years.
  • Managed the Southern sales territory - the largest and most profitable territory in the region.
  • Managed a sales territory consisting of real estate brokerages and home builders.
  • Build sales territory for middle Georgia
  • Managed the East coast sales territory from Maine through North Carolina.

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9. Client Relationships

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Here's how Client Relationships is used in Advertising Sales jobs:
  • Qualified customer's needs and identified situations that required effective negotiation and maintained positive client relationships.
  • Up selling products and maintaining client relationships.
  • Establish and maintain new client relationships.
  • Maintained client relationships - Automobile advertising - Expanded advertising revenues through vision

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10. Real Estate

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Here's how Real Estate is used in Advertising Sales jobs:
  • Promote sales to brokers and other real estate professionals, and collaborate with internal staff in creating advertising plans.
  • Meet with various retail owners and/or real estate agents & companies to discuss marketing strategies for the current month/year.
  • Serviced all inbound calls for Classified Real Estate, Auctions, Antiques, Estate Sales and Recruitment.
  • Market and sell real estate & retail advertising space to various local and national retail businesses.
  • Increased the profit margins of Real Estate Weekly by 40% within one year.
  • Assisted in creating and implementing special real estate related promotions.
  • Handled all real estate advertising and selected retail accounts.
  • Recruited Realtors for Gallery of Homes & Realtor Profiles to increase Classified Real Estate lineage.
  • Managed small of?ce of executives and real estate brokers.
  • Classified Advertising Sales Managed and increased real estate revenue lineage.
  • Started new product for Real Estate called "Priced to Sell".

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11. Web Content

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Here's how Web Content is used in Advertising Sales jobs:
  • Answer phones, screen/transfer calls, take voice messages Updated and Created Product Descriptions & Web Content.

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12. Cold Calls

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Here's how Cold Calls is used in Advertising Sales jobs:
  • Started as Inside Sales making cold calls to local businesses.
  • Developed and sold advertising - lots of cold calls.
  • Generate new leads through web research and cold calls.

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13. Business Owners

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Here's how Business Owners is used in Advertising Sales jobs:
  • Worked directly with business owners to create innovative advertising solutions.
  • Worked with diverse business owners to create goal-directed advertising.
  • Cultivated relationships with business owners and corporations.
  • Created networking events to meet local business owners with the hope of signing their business.
  • Increase sales and ads by developing relationships with local business owners in southern RI.
  • Work in inside sales to promote digital and print products to Small-Medium business owners.
  • Introduced marketing concept to business owners to increase profit margin.
  • Face to face interaction with both representatives of larger companies as well as small business owners.
  • Marketed cable television advertising to small business owners in Cannon Beach, Manzanita, Tillamook, and Pacific City, Oregon.
  • Consult small & medium business owners there current "GoTo" sales and marketing plans.

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14. Email

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Here's how Email is used in Advertising Sales jobs:
  • Receive complex legal notices by phone, fax and email to publish in one or more of three papers.
  • Created relationships through email, phone and in-person meetings to establish what would work best for their company.
  • Promote businesses to advertise in the newspaper via phone, email, fax, or in person.
  • Process designs, signage and screen-printing projects via email, phone and face to face.
  • Followed up with potential clients via email and telephone.
  • Maintained constant communication with clients via phone, email, and in person Worked with other departments to achieve advertising artwork.
  • Provided Grassroots Marketing, including flyers and product sales, acquiring email subscription sign ups.
  • Negotiate agreements, respond to incoming email and phone enquiries.
  • care, listing online, emailing and phone calls with customers, managing records,arranging shipments.

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15. Business Development

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Here's how Business Development is used in Advertising Sales jobs:
  • Contributed business development expertise to Owner and management group to accelerate performance in growing agency.
  • Help organize business development plans.
  • Support department's business development team as needed in the creation and implementation of emerging media initiatives with affiliates.
  • Exceeded monthly sales goals through effective territory planning and new business development.

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9 Business Development Jobs

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16. Revenue Growth

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Here's how Revenue Growth is used in Advertising Sales jobs:
  • Retain and up sell existing customers resulting in repeat business, enhanced customer service and six awards for revenue growth.
  • Identified and developed new business and partnership opportunities to drive revenue growth.

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17. Sales Reps

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Here's how Sales Reps is used in Advertising Sales jobs:
  • Match support staff with outside sales reps providing them with accurate and quick response for customers.
  • Promoted to Outside Sales Manager managing a staff of 8 Outside Sales Reps.
  • Provide ongoing training to make sure outside sales reps have excellent infield support.
  • Provided training for other sales reps.

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18. Adobe Photoshop

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19. Customer Base

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Here's how Customer Base is used in Advertising Sales jobs:
  • Acquired new Customers, developed lasting relationships with customer base for increased business.
  • Created and maintained commercial sales customer base Complete contracts and oversee finalization of advertising
  • Maintain a customer base of 250-300 business owners while acquiring a consistent amount of new clients through multiple campaigns.
  • Have substantially increased sales and customer base, introduced special promotions and new categories.
  • Maintained existing customer base and doubled it with in 1st year cold calling.
  • Gained strong customer base and exhibited excellent customer service skills.
  • Increased advertising spend with existent customer base.
  • Deepened existing customer base by implementing results driven advertising campaigns and personalized customer service.

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20. Facebook

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Here's how Facebook is used in Advertising Sales jobs:
  • Warm outbound lead generation for the Facebook advertising program.
  • Develop and maintain Facebook page.
  • Managed Facebook, Twitter, Pinterest and blog accounts and other various social media platforms.
  • Maintain advertising and marketing campaigns on Facebook Media, Chron.com, and Yahoo!

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21. Trade Shows

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Here's how Trade Shows is used in Advertising Sales jobs:
  • Project Management, Market Research, Customer Service, Networking, Training Classes, Attending Trade Shows, Conducting Seminars Customer Magnetism
  • Prepare client presentations and coordinate promotional activities including trade shows, newsletters and mailings.
  • Attended national and regional trade shows and association meetings.
  • Managed the logistics for major foodservice trade shows.

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22. Customer Relations

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Here's how Customer Relations is used in Advertising Sales jobs:
  • Build long-term customer relationship with executives within companies.

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23. Phone Calls

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24. SEO

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Here's how SEO is used in Advertising Sales jobs:
  • Facilitated search engine marketing (SEM) and optimization (SEO) of the Car Loans Express brand.
  • Posted advertisements on Craigslist, eBay, Back Page, SEO, and all social media sites.

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1 SEO Jobs

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25. Account Management

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Here's how Account Management is used in Advertising Sales jobs:
  • Account Executive and Production Manager, duties included Local and regional advertising sales, account management and labor production management.
  • Key account management - Print and digital multimedia sales - New business development - Consultative sales to multi-level business owners and professionals

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26. Sales Presentations

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Here's how Sales Presentations is used in Advertising Sales jobs:
  • Interpreted rate cards and Nielsen TV rating * Created sales presentations and marketing collateral * Confirmed delivered ratings with customers expected ratings
  • Maintained accurate & creative ad designs, sales presentations, production reports, sales correspondence, proposals and contracts.
  • Researched the current market in Tucson to stay informed and give superior sales presentations.
  • Created sales presentations for use with business managers and potential clients.
  • Present regular aggressive sales presentations to all clients and decision makers.
  • Mentored and trained new employees on developing effective sales presentations.
  • Developed leads and made sales presentations to business owners Oversaw design, production, printing and distribution of publications

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27. Data Entry

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Here's how Data Entry is used in Advertising Sales jobs:
  • Assisted in all areas of administrative work including data entry, administrative duties, file organization, research and development.
  • Assisted in data entry for our EMS.

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29. New Advertisers

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30. High Volume

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Here's how High Volume is used in Advertising Sales jobs:
  • Maintained high volume of Recruitment revenue on a regular basis and consistently met quotas set by managers.
  • Developed new advertising prospects through research and high volume outbound cold calls.
  • Provided customer service for high volumes of calls per day.
  • Generated high volume sales growth in revenues developed lasting business relationships.
  • Generate sales in a team environment Cold Outbound sales calls at a high volume everyday Aggressive and motivated team player

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31. Promotional Materials

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Here's how Promotional Materials is used in Advertising Sales jobs:
  • Designed promotional materials for bill-boards advertising.
  • Develop presentations for potential clients, including copywriting for press releases, websites, and promotional materials.

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32. CRM

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Here's how CRM is used in Advertising Sales jobs:
  • Use CRM system to help strengthen relationships and manage client needs and expectations.
  • Used complex Real-Time CRM software for market targeting and data processing.
  • Used management software such as CRM.

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33. SEM

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Here's how SEM is used in Advertising Sales jobs:
  • Assessed market opportunities for potential clients and organized/executed client meetings, created and managed insertion orders and creative briefs for advertisements
  • Directed advertisement promotion/ sponsored major piano competition events/TV and music video advertisement.
  • Managed incoming calls for current and potential clients for business advertisement.
  • Assisted advertisers with designing and creating their advertisements.
  • Maintained monthly publication Gulf & Bay advertisement orders.
  • Developed client relationship by up-selling advertisements.
  • Promoted current advertisements to ensure sales
  • Brainstorm and draw a prospect advertisement to meet the owner's specifications and aide the creative ad team.
  • Based on research determined what advertising medium to use, and prepare sample advertisements within the selected medium.
  • Handled on average 50 customer accounts per week, managing advertising contracts, schedules and advertisements.
  • Worked with small companies on advertising design, provided graphic designers, and proofed advertisements.
  • Promoted property sales through advertisements, open houses and participation in multiple listing services.
  • Supervised layout of advertisement with art department and placement of ad with editor.
  • Receive and make cold calls to potential businesses for advertisement.
  • Consulted directly with client to discuss current and future advertisement.
  • Designed the marketing plan and coordinated the advertisement budget.
  • Designed and published several advertisements using Photoshop and Adobe Illustrator.
  • included calling on customers, and working on making their radio advertisement.
  • Created and Arranged gift baskets Created Compelling Advertisements Gave excellent customer service to all patrons
  • Processed client advertisement orders utilizing Mactive Adbooker system.

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34. Oversaw

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Here's how Oversaw is used in Advertising Sales jobs:
  • Initiated redesign of ad sales database resources and oversaw development.
  • Negotiated elements, created scopes of work, managed receipt of deliverables, and oversaw execution of campaigns.

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35. Key Decision Makers

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Here's how Key Decision Makers is used in Advertising Sales jobs:
  • Planned strategic solutions with key decision makers and advertising agencies.
  • Maintain and expand strong business relationships with key decision makers and business owners.

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36. Special Sections

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Here's how Special Sections is used in Advertising Sales jobs:
  • Promote the newspaper and special sections on a daily basis.
  • Sell advertising for special sections and events

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37. Special Events

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Here's how Special Events is used in Advertising Sales jobs:
  • Assisted clients in developing advertising strategies both on the air and at special events.
  • Coordinated special events and fund raising for corporate functions.
  • Coordinated special events for Clients and Customers.
  • Key Accomplishments: Organized and hosted all company functions and special events.

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38. Search Engine Optimization

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39. Sales Contracts

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Here's how Sales Contracts is used in Advertising Sales jobs:
  • Analyzed all sales contracts and summarized seminar productivity.
  • Renewed sales contracts with existing clients and increased advertising sales revenue by 30% in a 12 month period.
  • Managed and prepared sales literature, promotional plans, media kits, and sales contracts.
  • Negotiate annual sales contracts and project advertising needs for the coming year.
  • Prepare and negotiate advertising and sales contracts.

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40. Market Research

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Here's how Market Research is used in Advertising Sales jobs:
  • Developed market research to analyze prospective vendors.
  • Displayed market research to show how our strategies would best cater to their needs.
  • Applied content and consumer market research methods to create original designs for clients.

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41. On-Air

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Here's how On-Air is used in Advertising Sales jobs:
  • Developed and wrote engaging commercials for on-air advertising

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42. Customer Relationships

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Here's how Customer Relationships is used in Advertising Sales jobs:
  • Strengthen existing customer relationships and identify and develop new account opportunities.
  • Increased brand awareness through participation in community organizations Conducted sales development initiatives to establish positive customer relationships Identified qualified commercial leads

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43. Current Customers

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Here's how Current Customers is used in Advertising Sales jobs:
  • Worked from a home office servicing current customers and prospecting for new customers.
  • Received inbound calls and made outbound calls to current customers and prospective customers.

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44. Radio Station

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Here's how Radio Station is used in Advertising Sales jobs:
  • Assisted in implementing radio station promotions.
  • Honed sales skills selling a radio station with a very limited signal range.
  • Radio Station Sales and Operation Management * On-Air Announcing and Commercial Production

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45. ROI

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Here's how ROI is used in Advertising Sales jobs:
  • Present an advertisement solution with an attainable ROI.
  • Promoted by Gannett to representing Gannett Newspapers nationally in the Detroit and Chicago offices.

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46. Powerpoint

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47. Prospective Advertisers

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Here's how Prospective Advertisers is used in Advertising Sales jobs:
  • Market development and cold-calling of prospective advertisers for two new coupon publications, The Elite Shopper and Value Pages.
  • Maintained and communicated with current and prospective advertisers to fill ads for our bi-annual newsletter.
  • Researched contact, product, and general information on prospective advertisers.

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48. Potential Customers

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Here's how Potential Customers is used in Advertising Sales jobs:
  • Researched, wrote and presented numerous print and digital advertising/ package proposals to potential customers and expanded current client agreements.

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49. Sales Department

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Here's how Sales Department is used in Advertising Sales jobs:
  • Provide and maintain a high level of customer service and communication between all sales departments to proactively address departmental issues.
  • Consulted with company officials, sales departments, and advertising agencies to develop promotional plans.
  • Organized weekly sales reports for the sales department to track product success.
  • Created and managed sales contests within sales department to increase advertisement revenue.

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50. Market Share

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Here's how Market Share is used in Advertising Sales jobs:
  • Create and scheduled Classified Advertising for states largest publication which has 87% market share.

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20 Most Common Skills For An Advertising Sales

Customer Service

12.8%

Online

9.3%

Local Newspapers

9.1%

Sales Goals

7.8%

New Clients

6.3%

Internet

6.1%

New Accounts

5.4%

Sales Territory

5.2%

Client Relationships

4.9%

Real Estate

4.3%

Web Content

4.1%

Cold Calls

3.8%

Business Owners

3.7%

Email

3.5%

Business Development

2.7%

Revenue Growth

2.6%

Sales Reps

2.4%

Adobe Photoshop

2.3%

Customer Base

2.0%

Facebook

1.9%
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Typical Skill-Sets Required For An Advertising Sales

Rank Skill
1 Customer Service 9.5%
2 Online 6.9%
3 Local Newspapers 6.8%
4 Sales Goals 5.8%
5 New Clients 4.7%
6 Internet 4.5%
7 New Accounts 4.0%
8 Sales Territory 3.9%
9 Client Relationships 3.7%
10 Real Estate 3.2%
11 Web Content 3.0%
12 Cold Calls 2.8%
13 Business Owners 2.7%
14 Email 2.6%
15 Business Development 2.0%
16 Revenue Growth 2.0%
17 Sales Reps 1.8%
18 Adobe Photoshop 1.7%
19 Customer Base 1.5%
20 Facebook 1.4%
21 Trade Shows 1.3%
22 Customer Relations 1.2%
23 Phone Calls 1.2%
24 SEO 1.1%
25 Account Management 1.1%
26 Sales Presentations 1.1%
27 Data Entry 1.1%
28 Advertisement Sales 1.0%
29 New Advertisers 1.0%
30 High Volume 1.0%
31 Promotional Materials 1.0%
32 CRM 0.8%
33 SEM 0.8%
34 Oversaw 0.8%
35 Key Decision Makers 0.8%
36 Special Sections 0.8%
37 Special Events 0.8%
38 Search Engine Optimization 0.8%
39 Sales Contracts 0.8%
40 Market Research 0.7%
41 On-Air 0.7%
42 Customer Relationships 0.7%
43 Current Customers 0.7%
44 Radio Station 0.7%
45 ROI 0.7%
46 Powerpoint 0.6%
47 Prospective Advertisers 0.6%
48 Potential Customers 0.6%
49 Sales Department 0.6%
50 Market Share 0.6%
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