Advertising sales representative vs inside sales representative

The differences between advertising sales representatives and inside sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising sales representative and an inside sales representative. Additionally, an advertising sales representative has an average salary of $63,224, which is higher than the $44,413 average annual salary of an inside sales representative.

The top three skills for an advertising sales representative include CRM, powerpoint and media sales. The most important skills for an inside sales representative are customer service, CRM, and outbound calls.

Advertising sales representative vs inside sales representative overview

	Advertising Sales Representative	Inside Sales Representative
Yearly salary	$63,224	$44,413
Hourly rate	$30.40	$21.35
Growth rate	-8%	4%
Number of jobs	202,147	244,168
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 66%
Average age	44	47
Years of experience	4	4

What does an advertising sales representative do?

Advertising sales representatives are professionals who sell advertising space in print publications, websites, and outdoor media to companies that want to advertise their products. These representatives are required to identify potential clients and meet them to present information about all the advertising services that they can offer to them. To identify potential clients, representatives must carry out tasks such as placing cold calls, sending out emails, or following up on inquiries. Advertising sales representatives must also keep in regular contact with their current clients and maintain customer satisfaction.

What does an inside sales representative do?

An inside sales representative is responsible for selling services and products to clients, driving the company's revenues and increase sales profitability. Duties of an inside sales representative include developing strategic sales pitches, responding to customer's inquiries and requests, offering promotional products and discounts, researching potential clients, creating sales reports, and managing customer's possible complaints. An inside sales representative also provides strategic solutions to share with the sales team to improve their sales performance. Inside sales representatives must have excellent communication and negotiation skills to deal with customers' needs.

Advertising sales representative vs inside sales representative salary

Advertising sales representatives and inside sales representatives have different pay scales, as shown below.

	Advertising Sales Representative	Inside Sales Representative
Average salary	$63,224	$44,413
Salary range	Between $35,000 And $112,000	Between $28,000 And $69,000
Highest paying City	Harrison, NY	Seattle, WA
Highest paying state	New York	Wyoming
Best paying company	Amazon	Berkshire Hathaway
Best paying industry	Telecommunication	Technology

Differences between advertising sales representative and inside sales representative education

There are a few differences between an advertising sales representative and an inside sales representative in terms of educational background:

	Advertising Sales Representative	Inside Sales Representative
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 66%
Most common major	Business	Business
Most common college	University of Pennsylvania	SUNY College of Technology at Alfred

Advertising sales representative vs inside sales representative demographics

Here are the differences between advertising sales representatives' and inside sales representatives' demographics:

	Advertising Sales Representative	Inside Sales Representative
Average age	44	47
Gender ratio	Male, 42.2% Female, 57.8%	Male, 54.7% Female, 45.3%
Race ratio	Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.4% American Indian and Alaska Native, 0.4%	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.0% Asian, 5.1% White, 73.1% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	6%

Differences between advertising sales representative and inside sales representative duties and responsibilities

Advertising sales representative example responsibilities.

Manage print advertising, online banner, SEO, email marketing, SMS, and social media for clients.
Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
Partner with account managers to assist customers with SEO, SEM, PPC, and social media marketing.
Generate new business for yellow page advertising through cold-calling and telemarketing efforts using SEM and SEO forms of internet marketing.
Solicit the sale of advertising space through telemarketing.
Post sale SEM analysis to optimize value to clients.

Inside sales representative example responsibilities.

Coordinate commercial sales and manage projects with HVAC contractors for Georgia district.
Accomplish tasks in a timely manner.Skills UsedComputer, math, reading wiring schematics.
Generate leads through the use of Linkedin, firm websites and legal magazines.
Manage and develop a nationwide territory through cold calling utilizing LinkedIn?, DiscoverOrg.
Manage help desk support for company ERP system as well as employee hardware and software issues.
Manage a team of 15-25 ISE's through effective sales coaching, call monitoring and creating sales spiff programs.

Advertising sales representative vs inside sales representative skills

Common advertising sales representative skills

CRM, 15%
PowerPoint, 12%
Media Sales, 10%
Account Management, 7%
SEM, 6%
Sales Territory, 5%

Common inside sales representative skills

Customer Service, 22%
CRM, 6%
Outbound Calls, 5%
Product Knowledge, 4%
Work Ethic, 4%
Sales Process, 3%

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Advertising Sales Representative
Advertising Sales Representative vs Inside Sales Representative

Updated January 8, 2025

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