Advertising sales representative vs outside sales representative

The differences between advertising sales representatives and outside sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising sales representative and an outside sales representative. Additionally, an advertising sales representative has an average salary of $63,224, which is higher than the $60,443 average annual salary of an outside sales representative.

The top three skills for an advertising sales representative include CRM, powerpoint and media sales. The most important skills for an outside sales representative are customer service, work ethic, and sales process.

Advertising sales representative vs outside sales representative overview

	Advertising Sales Representative	Outside Sales Representative
Yearly salary	$63,224	$60,443
Hourly rate	$30.40	$29.06
Growth rate	-8%	4%
Number of jobs	202,147	218,034
Job satisfaction	-	4.5
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 67%
Average age	44	47
Years of experience	4	4

What does an advertising sales representative do?

Advertising sales representatives are professionals who sell advertising space in print publications, websites, and outdoor media to companies that want to advertise their products. These representatives are required to identify potential clients and meet them to present information about all the advertising services that they can offer to them. To identify potential clients, representatives must carry out tasks such as placing cold calls, sending out emails, or following up on inquiries. Advertising sales representatives must also keep in regular contact with their current clients and maintain customer satisfaction.

What does an outside sales representative do?

An Outside Sales Representative specializes in customer service and relations, focusing on reaching sales targets through selling and networking with clients. Among the duties revolve around reaching out to customers through calls, email, or even arranging appointments, monitoring and keeping an organized record of sales, communicating with managers or supervisors, adhering to the company's policies and regulations, and keeping extensive knowledge about the brand and the trends. Besides building rapport with customers, it is also essential for an Outside Sales Representative to be proactive and create strategies to help meet the sales target.

Advertising sales representative vs outside sales representative salary

Advertising sales representatives and outside sales representatives have different pay scales, as shown below.

	Advertising Sales Representative	Outside Sales Representative
Average salary	$63,224	$60,443
Salary range	Between $35,000 And $112,000	Between $41,000 And $87,000
Highest paying City	Harrison, NY	Minneapolis, MN
Highest paying state	New York	New Jersey
Best paying company	Amazon	Microsoft
Best paying industry	Telecommunication	Manufacturing

Differences between advertising sales representative and outside sales representative education

There are a few differences between an advertising sales representative and an outside sales representative in terms of educational background:

	Advertising Sales Representative	Outside Sales Representative
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 67%
Most common major	Business	Business
Most common college	University of Pennsylvania	SUNY College of Technology at Alfred

Advertising sales representative vs outside sales representative demographics

Here are the differences between advertising sales representatives' and outside sales representatives' demographics:

	Advertising Sales Representative	Outside Sales Representative
Average age	44	47
Gender ratio	Male, 42.2% Female, 57.8%	Male, 71.5% Female, 28.5%
Race ratio	Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.4% American Indian and Alaska Native, 0.4%	Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.4% Asian, 5.2% White, 72.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	6%

Differences between advertising sales representative and outside sales representative duties and responsibilities

Advertising sales representative example responsibilities.

Manage print advertising, online banner, SEO, email marketing, SMS, and social media for clients.
Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
Partner with account managers to assist customers with SEO, SEM, PPC, and social media marketing.
Generate new business for yellow page advertising through cold-calling and telemarketing efforts using SEM and SEO forms of internet marketing.
Solicit the sale of advertising space through telemarketing.
Post sale SEM analysis to optimize value to clients.

Outside sales representative example responsibilities.

Manage and maintain a weekly quota for broadband, and other wireless products.
Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
Web dev, SEO, PPC etc . )
Participate in the launching and marketing of broadband internet in Orlando with great success.
Provide care, materials, and essential tools for doctors and nurses working on patients in the E.R.
Create and maintain successful business partnerships with customers by analyzing, meeting and understanding their needs and patients needs.

Advertising sales representative vs outside sales representative skills

Common advertising sales representative skills

CRM, 15%
PowerPoint, 12%
Media Sales, 10%
Account Management, 7%
SEM, 6%
Sales Territory, 5%

Common outside sales representative skills

Customer Service, 17%
Work Ethic, 8%
Sales Process, 4%
Business Sales, 4%
Cold Calls, 4%
Product Knowledge, 4%

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Advertising Sales Representative
Advertising Sales Representative vs Outside Sales Representative

Updated January 8, 2025

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