Post job

Advertising sales representative vs regional sales representative

The differences between advertising sales representatives and regional sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising sales representative and a regional sales representative. Additionally, an advertising sales representative has an average salary of $63,224, which is higher than the $57,926 average annual salary of a regional sales representative.

The top three skills for an advertising sales representative include CRM, powerpoint and media sales. The most important skills for a regional sales representative are customer service, healthcare, and regional sales.

Advertising sales representative vs regional sales representative overview

Advertising Sales RepresentativeRegional Sales Representative
Yearly salary$63,224$57,926
Hourly rate$30.40$27.85
Growth rate-8%4%
Number of jobs202,147230,746
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 77%
Average age4447
Years of experience44

What does an advertising sales representative do?

Advertising sales representatives are professionals who sell advertising space in print publications, websites, and outdoor media to companies that want to advertise their products. These representatives are required to identify potential clients and meet them to present information about all the advertising services that they can offer to them. To identify potential clients, representatives must carry out tasks such as placing cold calls, sending out emails, or following up on inquiries. Advertising sales representatives must also keep in regular contact with their current clients and maintain customer satisfaction.

What does a regional sales representative do?

A regional sales representative is responsible for selling goods and services to their designated areas by interacting with potential customers, demonstrating the product's features and functions, and responding to their inquiries and requests. Regional sales representatives should be highly communicative to negotiate with the customers to increase product sales and boost the company's profitability. They also assist in strategizing sales pitches, including promotional offers and processing of marketing materials. A regional sales representative also asks for feedback from the customers to improve their products and meet the public's demands and current market trends.

Advertising sales representative vs regional sales representative salary

Advertising sales representatives and regional sales representatives have different pay scales, as shown below.

Advertising Sales RepresentativeRegional Sales Representative
Average salary$63,224$57,926
Salary rangeBetween $35,000 And $112,000Between $41,000 And $80,000
Highest paying CityHarrison, NYSan Francisco, CA
Highest paying stateNew YorkCalifornia
Best paying companyAmazonVarian Medical Systems
Best paying industryTelecommunicationManufacturing

Differences between advertising sales representative and regional sales representative education

There are a few differences between an advertising sales representative and a regional sales representative in terms of educational background:

Advertising Sales RepresentativeRegional Sales Representative
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Alfred

Advertising sales representative vs regional sales representative demographics

Here are the differences between advertising sales representatives' and regional sales representatives' demographics:

Advertising Sales RepresentativeRegional Sales Representative
Average age4447
Gender ratioMale, 42.2% Female, 57.8%Male, 72.6% Female, 27.4%
Race ratioBlack or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.4% American Indian and Alaska Native, 0.4%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.3% American Indian and Alaska Native, 0.2%
LGBT Percentage10%6%

Differences between advertising sales representative and regional sales representative duties and responsibilities

Advertising sales representative example responsibilities.

  • Manage print advertising, online banner, SEO, email marketing, SMS, and social media for clients.
  • Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
  • Partner with account managers to assist customers with SEO, SEM, PPC, and social media marketing.
  • Generate new business for yellow page advertising through cold-calling and telemarketing efforts using SEM and SEO forms of internet marketing.
  • Solicit the sale of advertising space through telemarketing.
  • Post sale SEM analysis to optimize value to clients.
  • Show more

Regional sales representative example responsibilities.

  • Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.
  • Maintain sales tasks and detail notes in CRM system to assist in bringing sales opportunities to a close.
  • Process all correspondence and paperwork relate to accounts on a daily basis and submitting to company via computer CRM system.
  • Present products that increase energy efficiency, remote monitoring connectivity of OEM equipment for end users.
  • Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.
  • Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.

Advertising sales representative vs regional sales representative skills

Common advertising sales representative skills
  • CRM, 15%
  • PowerPoint, 12%
  • Media Sales, 10%
  • Account Management, 7%
  • SEM, 6%
  • Sales Territory, 5%
Common regional sales representative skills
  • Customer Service, 9%
  • Healthcare, 7%
  • Regional Sales, 6%
  • Customer Relations, 6%
  • Enterprise Sales, 5%
  • Product Knowledge, 5%