Advertising sales representative vs senior sales representative

The differences between advertising sales representatives and senior sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising sales representative and a senior sales representative. Additionally, a senior sales representative has an average salary of $82,550, which is higher than the $63,224 average annual salary of an advertising sales representative.

The top three skills for an advertising sales representative include CRM, powerpoint and media sales. The most important skills for a senior sales representative are customer satisfaction, product knowledge, and sales consultants.

Advertising sales representative vs senior sales representative overview

	Advertising Sales Representative	Senior Sales Representative
Yearly salary	$63,224	$82,550
Hourly rate	$30.40	$39.69
Growth rate	-8%	4%
Number of jobs	202,147	210,521
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 74%
Average age	44	47
Years of experience	4	4

What does an advertising sales representative do?

Advertising sales representatives are professionals who sell advertising space in print publications, websites, and outdoor media to companies that want to advertise their products. These representatives are required to identify potential clients and meet them to present information about all the advertising services that they can offer to them. To identify potential clients, representatives must carry out tasks such as placing cold calls, sending out emails, or following up on inquiries. Advertising sales representatives must also keep in regular contact with their current clients and maintain customer satisfaction.

What does a senior sales representative do?

A senior sales representative's role is to oversee operations that mainly revolve around engaging with clients to pursue sales targets. Their responsibilities also include devising strategies that would help colleagues to attain quotas and discover new opportunities and trends that would be of help in building a more substantial client base. There are also instances where they must reach out to clients, building rapport to secure sales. Furthermore, as a senior sales representative, they have to lead fellow skilled professionals as they reach their common goals.

Advertising sales representative vs senior sales representative salary

Advertising sales representatives and senior sales representatives have different pay scales, as shown below.

	Advertising Sales Representative	Senior Sales Representative
Average salary	$63,224	$82,550
Salary range	Between $35,000 And $112,000	Between $46,000 And $145,000
Highest paying City	Harrison, NY	Boston, MA
Highest paying state	New York	Massachusetts
Best paying company	Amazon	Google
Best paying industry	Telecommunication	-

Differences between advertising sales representative and senior sales representative education

There are a few differences between an advertising sales representative and a senior sales representative in terms of educational background:

	Advertising Sales Representative	Senior Sales Representative
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 74%
Most common major	Business	Business
Most common college	University of Pennsylvania	SUNY College of Technology at Alfred

Advertising sales representative vs senior sales representative demographics

Here are the differences between advertising sales representatives' and senior sales representatives' demographics:

	Advertising Sales Representative	Senior Sales Representative
Average age	44	47
Gender ratio	Male, 42.2% Female, 57.8%	Male, 63.1% Female, 36.9%
Race ratio	Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.4% American Indian and Alaska Native, 0.4%	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	6%

Differences between advertising sales representative and senior sales representative duties and responsibilities

Advertising sales representative example responsibilities.

Manage print advertising, online banner, SEO, email marketing, SMS, and social media for clients.
Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
Partner with account managers to assist customers with SEO, SEM, PPC, and social media marketing.
Generate new business for yellow page advertising through cold-calling and telemarketing efforts using SEM and SEO forms of internet marketing.
Solicit the sale of advertising space through telemarketing.
Post sale SEM analysis to optimize value to clients.

Senior sales representative example responsibilities.

Manage regional MRI techs and schedules.
Manage educational speaker programs for physicians, nurses and pharmacists, introducing new oncology products.
Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.
Train new ISR's on purchasing skills.
Field service representative for HMO and PPO accounts.
Create and present PowerPoint presentations and train large groups of sales representatives.

Advertising sales representative vs senior sales representative skills

Common advertising sales representative skills

CRM, 15%
PowerPoint, 12%
Media Sales, 10%
Account Management, 7%
SEM, 6%
Sales Territory, 5%

Common senior sales representative skills

Customer Satisfaction, 21%
Product Knowledge, 11%
Sales Consultants, 8%
Customer Relationships, 8%
Sales Process, 7%
Customer Service, 6%

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Advertising Sales Representative
Advertising Sales Representative vs Senior Sales Representative

Updated January 8, 2025

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