Advertising specialist vs advertising sales representative

Differences between advertising specialist and advertising sales representative duties and responsibilities

Advertising specialist example responsibilities.

• Manage accounts to ensure an increase in campaign performance and ROI.
• Implement, manage NPRP s LinkedIn account, successfully create content and run advertising campaigns.
• Generate, launch and manage performance of dynamic web advertising campaigns, develop and manage web content format with HTML.
• Design and produce catalogs, brochures, technical and training manuals, presentations, business cards, and in-house forms.
• Create and implement strategic SEM advertising plans and launch campaigns.
• Analyze ROI to identify trends and opportunities for future campaigns.
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Advertising sales representative example responsibilities.

• Manage print advertising, online banner, SEO, email marketing, SMS, and social media for clients.
• Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
• Partner with account managers to assist customers with SEO, SEM, PPC, and social media marketing.
• Generate new business for yellow page advertising through cold-calling and telemarketing efforts using SEM and SEO forms of internet marketing.
• Solicit the sale of advertising space through telemarketing.
• Post sale SEM analysis to optimize value to clients.
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