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Affiliate manager vs brand manager

The differences between affiliate managers and brand managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an affiliate manager and a brand manager. Additionally, a brand manager has an average salary of $97,789, which is higher than the $64,051 average annual salary of an affiliate manager.

The top three skills for an affiliate manager include digital marketing, affiliate marketing and analyze performance. The most important skills for a brand manager are brand management, digital marketing, and customer service.

Affiliate manager vs brand manager overview

Affiliate ManagerBrand Manager
Yearly salary$64,051$97,789
Hourly rate$30.79$47.01
Growth rate10%10%
Number of jobs35,312127,429
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 75%
Average age3939
Years of experience1010

Affiliate manager vs brand manager salary

Affiliate managers and brand managers have different pay scales, as shown below.

Affiliate ManagerBrand Manager
Average salary$64,051$97,789
Salary rangeBetween $42,000 And $96,000Between $72,000 And $131,000
Highest paying City-Parsippany-Troy Hills, NJ
Highest paying state-Rhode Island
Best paying company-Meta
Best paying industry-Manufacturing

Differences between affiliate manager and brand manager education

There are a few differences between an affiliate manager and a brand manager in terms of educational background:

Affiliate ManagerBrand Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Affiliate manager vs brand manager demographics

Here are the differences between affiliate managers' and brand managers' demographics:

Affiliate ManagerBrand Manager
Average age3939
Gender ratioMale, 50.5% Female, 49.5%Male, 51.5% Female, 48.5%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between affiliate manager and brand manager duties and responsibilities

Affiliate manager example responsibilities.

  • Manage internal PPC traffic campaigns on Facebook, Myspace and Google Adwords.
  • Recommend and manage external partners for e-commerce and marketing initiatives; negotiate media buys across multiple channels.
  • Work with clients to create banner advertisements for CPA, CPM, CPC base campaigns.
  • Used HTML and CSS skills to implement website updates.
  • Establish quantitative and quantifiable metrics to determine ROI of community outreach programs.
  • Implement initiatives that enhance affiliate productivity, create new growth opportunities and increase ROI.
  • Show more

Brand manager example responsibilities.

  • Direct and coordinate photo shoots; conduct live training sessions; manage marketing asset library; CRM strategy.
  • Manage paid search campaigns including keyword generation, ad copy testing, landing page optimization, PPC and SEM.
  • Manage global product development teams with cross-functional oversight for manufacturing, sourcing, finance, design and supply chain management.
  • Manage POS merchandising and distribution of promotional items.
  • Develop and manage new health brand strategy including creation of healthcare professional/dietitian program.
  • Obtain certification through a cheese and wine class.
  • Show more

Affiliate manager vs brand manager skills

Common affiliate manager skills
  • Digital Marketing, 13%
  • Affiliate Marketing, 9%
  • Analyze Performance, 7%
  • SEO, 7%
  • CPA, 6%
  • Email Campaigns, 5%
Common brand manager skills
  • Brand Management, 8%
  • Digital Marketing, 7%
  • Customer Service, 5%
  • Project Management, 5%
  • Brand Marketing, 5%
  • Product Development, 4%

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