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Affiliate marketing manager vs marketing account manager

The differences between affiliate marketing managers and marketing account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an affiliate marketing manager and a marketing account manager. Additionally, an affiliate marketing manager has an average salary of $83,934, which is higher than the $67,983 average annual salary of a marketing account manager.

The top three skills for an affiliate marketing manager include digital marketing, affiliate marketing and marketing campaigns. The most important skills for a marketing account manager are digital marketing, project management, and email marketing.

Affiliate marketing manager vs marketing account manager overview

Affiliate Marketing ManagerMarketing Account Manager
Yearly salary$83,934$67,983
Hourly rate$40.35$32.68
Growth rate10%10%
Number of jobs109,771163,297
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 78%
Average age3939
Years of experience1010

What does an affiliate marketing manager do?

Affiliate marketing is a type of advertisement in which independent individuals market a company's products in exchange for compensation or commission. This type of marketing is essential for a company to gain traction online. An affiliate marketing manager oversees all aspects of this side of the marketing process. They must remain in constant communication with the marketing team and with all affiliate markets.

What does a marketing account manager do?

A marketing account manager is the point of contact for both accounts and marketing companies. You are responsible for establishing contact with new accounts and maintaining strong relations with existing ones. This role typically requires you to perform a few tasks, including developing marketing plans and strategies to meet the account's needs, ensuring that the implementation of these strategies runs smoothly, and meeting with representatives to update them on the account's status. You may also be tasked to monitor budgets and revenue and explain to clients about cost factors.

Affiliate marketing manager vs marketing account manager salary

Affiliate marketing managers and marketing account managers have different pay scales, as shown below.

Affiliate Marketing ManagerMarketing Account Manager
Average salary$83,934$67,983
Salary rangeBetween $62,000 And $113,000Between $50,000 And $91,000
Highest paying City-San Francisco, CA
Highest paying state-Washington
Best paying company-American Tower
Best paying industry-Energy

Differences between affiliate marketing manager and marketing account manager education

There are a few differences between an affiliate marketing manager and a marketing account manager in terms of educational background:

Affiliate Marketing ManagerMarketing Account Manager
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Affiliate marketing manager vs marketing account manager demographics

Here are the differences between affiliate marketing managers' and marketing account managers' demographics:

Affiliate Marketing ManagerMarketing Account Manager
Average age3939
Gender ratioMale, 57.5% Female, 42.5%Male, 43.0% Female, 57.0%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between affiliate marketing manager and marketing account manager duties and responsibilities

Affiliate marketing manager example responsibilities.

  • Manage Fadebook, Pinterest, and YouTube social media accounts.
  • Manage SEO/SEM and PPC to effectively compete with larger industry players while reducing advertising costs.
  • Manage the SK ad server, ad sales, SEM campaigns and statistical prediction/analysis models across all SK sites.
  • Manage online publisher/partner relationships, and maximize ROI though key performance metrics analysis.
  • Recommend and manage external partners for e-commerce and marketing initiatives; negotiate media buys across multiple channels.
  • Account management and assistance with SEO, SEM, and PPC campaigns to increase client ROI.
  • Show more

Marketing account manager example responsibilities.

  • Plan, manage and implement the Siemens CRM process, and conduct customer calls to close business.
  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Develop key marketing assets: landing pages, Facebook app, newsletters, segmentation.
  • Create and implement display ad campaigns of $35K+ for Google, LinkedIn, Facebook and WebMD.
  • Facilitate implementation of CRM system that dramatically improve tracking of prospects/leads.
  • Conduct ROI analysis on promotional activities to determine effectiveness for client engagement including web metric programs to measure marketing success.
  • Show more

Affiliate marketing manager vs marketing account manager skills

Common affiliate marketing manager skills
  • Digital Marketing, 20%
  • Affiliate Marketing, 12%
  • Marketing Campaigns, 8%
  • Google Analytics, 7%
  • Affiliate Program, 4%
  • Email Marketing, 4%
Common marketing account manager skills
  • Digital Marketing, 18%
  • Project Management, 8%
  • Email Marketing, 6%
  • Account Management, 5%
  • Marketing Campaigns, 5%
  • Google Analytics, 5%

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