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Affiliate marketing manager vs marketing manager/project manager

The differences between affiliate marketing managers and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an affiliate marketing manager and a marketing manager/project manager. Additionally, an affiliate marketing manager has an average salary of $83,934, which is higher than the $78,368 average annual salary of a marketing manager/project manager.

The top three skills for an affiliate marketing manager include digital marketing, affiliate marketing and marketing campaigns. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.

Affiliate marketing manager vs marketing manager/project manager overview

Affiliate Marketing ManagerMarketing Manager/Project Manager
Yearly salary$83,934$78,368
Hourly rate$40.35$37.68
Growth rate10%10%
Number of jobs109,771187,949
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 77%
Average age3939
Years of experience1010

What does an affiliate marketing manager do?

Affiliate marketing is a type of advertisement in which independent individuals market a company's products in exchange for compensation or commission. This type of marketing is essential for a company to gain traction online. An affiliate marketing manager oversees all aspects of this side of the marketing process. They must remain in constant communication with the marketing team and with all affiliate markets.

What does a marketing manager/project manager do?

A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.

Affiliate marketing manager vs marketing manager/project manager salary

Affiliate marketing managers and marketing manager/project managers have different pay scales, as shown below.

Affiliate Marketing ManagerMarketing Manager/Project Manager
Average salary$83,934$78,368
Salary rangeBetween $62,000 And $113,000Between $56,000 And $109,000
Highest paying City-Carson City, NV
Highest paying state-Nevada
Best paying company-Meta
Best paying industry-Technology

Differences between affiliate marketing manager and marketing manager/project manager education

There are a few differences between an affiliate marketing manager and a marketing manager/project manager in terms of educational background:

Affiliate Marketing ManagerMarketing Manager/Project Manager
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Affiliate marketing manager vs marketing manager/project manager demographics

Here are the differences between affiliate marketing managers' and marketing manager/project managers' demographics:

Affiliate Marketing ManagerMarketing Manager/Project Manager
Average age3939
Gender ratioMale, 57.5% Female, 42.5%Male, 38.1% Female, 61.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between affiliate marketing manager and marketing manager/project manager duties and responsibilities

Affiliate marketing manager example responsibilities.

  • Manage Fadebook, Pinterest, and YouTube social media accounts.
  • Manage SEO/SEM and PPC to effectively compete with larger industry players while reducing advertising costs.
  • Manage the SK ad server, ad sales, SEM campaigns and statistical prediction/analysis models across all SK sites.
  • Manage online publisher/partner relationships, and maximize ROI though key performance metrics analysis.
  • Recommend and manage external partners for e-commerce and marketing initiatives; negotiate media buys across multiple channels.
  • Account management and assistance with SEO, SEM, and PPC campaigns to increase client ROI.
  • Show more

Marketing manager/project manager example responsibilities.

  • Manage client's $120K SEM budget; make allocations toward competitor analysis, keyword research and linking strategies.
  • Manage SEO and SEM programs including optimization of landing pages and A/B campaign testing with PPC and social media ads.
  • Define and program manage nurture campaigns utilizing CRM database.
  • Manage sensitive digital and print archives of value historic and current photography.
  • Plan and manage communication projects including writing newsletters, brochures, annual reports and producing videos and PowerPoint presentations.
  • Assist in developing websites by writing HTML5, CSS, and JavaScript code.
  • Show more

Affiliate marketing manager vs marketing manager/project manager skills

Common affiliate marketing manager skills
  • Digital Marketing, 20%
  • Affiliate Marketing, 12%
  • Marketing Campaigns, 8%
  • Google Analytics, 7%
  • Affiliate Program, 4%
  • Email Marketing, 4%
Common marketing manager/project manager skills
  • Project Management, 17%
  • Digital Marketing, 12%
  • Marketing Campaigns, 7%
  • PowerPoint, 5%
  • Email Campaigns, 3%
  • Email Marketing, 3%

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