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1650 to 1800: The Early Days of Brewing in America
National production statistics are unavailable before 1810, an omission which reflects the rather limited importance of the early brewing industry.
There are 4,131 breweries operating in America, an increase of over 3,000% since 1810.
Following the death of his brother in an accident and a fire that destroyed the plant, Matthew Vassar rebuilt the brewery in 1811.
Continued investment in the firm facilitated even greater production levels, and by 1860 its fifty employees turned out 30,000 barrels of beer, placing it amongst the nation’s largest breweries.
In November, there are 4,144 breweries operating around the country, just surpassing the record number from 1873.
As the nineteenth century wore on, lager production soared, and by 1900, lager outsold ale by a significant margin.
By 1910, brewing had grown into one of the leading manufacturing industries in America.
The most important decision all breweries had to make after 1920 was what to do with their plants and equipment.
In 1925, Blatz’s canned malt syrup sales were more than $1.3 million, significantly greater than its bulk sales.
The spread of home refrigeration helped spur consumer demand for canned and bottled beer, and from 1935 onwards, draught beer sales have fallen markedly.
A National Survey of the Brewing Industry. self-published, 1941: A well research industry analysis with a wealth of information and data.
As they sold near beer and soft drinks to drugstores and drink stands, they encountered new marketing problems (Cochran, 1948, 340). Experience gained during these years helped the shippers meet radically different distribution requirements of the post-repeal beer market.
New York: New York University Press, 1948: A very insightful, well-researched, and well- written history of one of America’s most important breweries.
Horowitz, Ira and Ann Horowitz. “Firms in a Declining Market: The Brewing Case.” Journal of Industrial Economics 13 (1965): 129-153.
One Hundred Years of Brewing, Chicagoand New York: Arno Press Reprint, 1974: 252.
North Newton Kansas: Mennonite Press, 1975: A short but useful history of the Leisley Brewing Company.
Breweries such as Anheuser-Busch, Pabst and Schlitz came to exemplify the modern business enterprise, as described by Alfred Chandler (Chandler, 1977), which adeptly integrated mass production and mass distribution.
That’s because up until 1978, brewing at home was illegal.
Pete Slosberg started home brewing in 1979, the year it became legal.
Beginning around 1980, the long decline in the number of breweries slowed and then was reversed.
Westport, CT: Greenwood Press, 1980: Part dictionary and part encyclopedia, a useful compendium of terms, people, and events relating to the brewing and distilling industries.
Per capita consumption hit its highest recorded level in 1981 with 23.8 gallons.
Greer, Douglas. “The Causes of Concentration in the Brewing Industry,” Quarterly Review of Economics and Business 21 (1981): 87-106.
Nor is it a coincidence that ales fueled the craft beer boom. It is no coincidence that by the beginning of the 1990s, the number of brewers in the country almost tripled, hitting 286 breweries by 1990.
New York: Simon and Schuster, 1991: Somewhat sensationalistic history of the family that has controlled America’s largest brewery, but some interesting pieces on the brewery are included.
Seattle: Fjord Press, 1991: A survey of the history of brewing in the Pacific Northwest.
In 1995, it established its first breweries outside of the United States, one in England for the European market and the other in China, to service the growing markets in China and East Asia.
Cleveland, OH: Schnitzelbank Press, 1998: Good historical overview of the brewing industry in Cleveland.
Boulder, CO: Brewers Publications, 1998: Well written account of beer’s development in America, from the Pilgrims to mid-nineteenth century.
Pogo Press, 1999: Good overview of the history of brewing in Chicago.
Bozkurt "Bozzy" Karasu (@bozkurtkarasu) moved to NYC in 2003 to join The Wooster Group as their Production Manager after working as a freelance performing arts production manager and designer in Istanbul, Turkey for 13 years.
Since 2006, Pamela has been working throughout NYC and currently can be found shaking things up at The Dead Rabbit in the Financial District.
She escaped the world of financial journalism after falling head over heels in love with whisky and started her site, Miss Whisky (www.misswhisky.com) in 2011.
Phil Galewitz has been writing about the the craft brewing industry in the Mid-Atlantic states since 2011.
In December 2013, she will acquire a degree in Linguistics and Creative Writing, and we'll see what happens from there.
Kathleen also co-authored a book called Hudson Valley Wine: A History of Taste & Terroir, which was published in 2017.
For comparison, the GDP of Denmark in 2018 was only slightly higher at $352 billion.
In 2020, Alisa won a San Francisco Press Club Award — 1st Place, Digital Media, Feature Story/Light Nature for her story "As Tony's Pizza Napoletana turns 10, owner reflects on changing North Beach." Find Alisa on LinkedIn, Twitter, and Instagram.
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