Where do you want to work?
Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential.Education
Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.
Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.
Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research.Licenses, Certifications, and Registrations
Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.Important Qualities
Analytical skills. Market research analysts must be able to understand large amounts of data and information.
Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients.
Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.
Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.
|Job Title||Company||Location||Start Date||Salary|
|Senior Analyst, International Research||Eminence Capital, LLC||New York, NY||Mar 29, 2011||$180,000|
|Assoc Research Analyst, International Financials||Janus Management Holdings Corporation||Denver, CO||Aug 17, 2015||$150,000|
|Lead Analyst, International Growth & Distribution||Mapjam, Inc.||San Francisco, CA||Oct 01, 2015||$125,220|
|Financial Analyst/International Development||Development Finance International, Inc.||Bethesda, MD||Sep 14, 2012||$110,000|
|Financial Analyst/International Development||Development Finance International, Inc.||Bethesda, MD||Sep 26, 2012||$110,000|
|SR. FIN. Analyst-Internal Controls Enhancement||Visa U.S.A. Inc.||Foster City, CA||May 11, 2015||$100,880 -
|International Mobility Analyst||Areva Inc.||Charlotte, NC||Aug 28, 2015||$100,325|
|Management Analysts-International||Asta CRS, Inc.||Ashburn, VA||Nov 21, 2014||$99,550|
|Business Analyst, Internal Retail Benchmarking||Amazon Corporate LLC||Seattle, WA||Mar 31, 2014||$95,000 -
|FP&A Analyst-International ROW Crops||Monsanto Company||Saint Louis, MO||May 06, 2014||$94,000|
|International Practice Analyst||VCA Inc.||Los Angeles, CA||Feb 10, 2015||$90,043|
|Regional Marketing Analyst-International Programs||University of Chicago Medical Center||Chicago, IL||Jul 20, 2015||$90,000|
|International Valuations Analyst||Campbell Global, LLC||Portland, OR||Aug 21, 2015||$90,000|
|Senior Analyst, International Tax Reporting||Amazon Corporate LLC||Seattle, WA||Oct 28, 2013||$90,000 -
|Senior Analyst Internal Control IT||American Water Works Service Company, Inc.||Voorhees, NJ||May 07, 2014||$73,112 -
|Financial Analyst-International Recharge||Oberthur Technologies of America Corp||Waltham, MA||May 18, 2015||$71,760|
|International Analyst||Stephens Inc.||New York, NY||Sep 20, 2011||$70,000|
|Analyst, International Strategy/Capital Markets GR||Cowen and Company, LLC||New York, NY||Oct 01, 2011||$70,000|
|Film Project Analyst--International||Palus Infigo Productions, LLC||Los Angeles, CA||Oct 01, 2012||$69,000|
|Lead Analyst, Compliance Governance & Internal Testing||Western Union, LLC||Englewood, CO||Sep 15, 2016||$68,851|
|Analyst-International Strategy||Abercrombie & Fitch Stores, Inc.||New Albany, OH||Sep 12, 2016||$65,800|
|Analyst, DTC & International Settlements||Barclays Capital Services Inc.||NJ||May 06, 2014||$65,000|
|International Analyst||Justanswer LLC||San Francisco, CA||Aug 23, 2012||$57,200 -
|H&B International Analyst||Mercer Health & Benefits LLC.||Irvine, CA||Sep 10, 2014||$56,534|
|Associate Analyst, International Markets||Nathan Associates Inc.||Arlington, VA||Jan 02, 2012||$56,000|
|Analyst, International Finance||ELC Management LLC||New York, NY||Aug 23, 2016||$55,500|
|Analyst, International Finance||ELC Management LLC||New York, NY||Sep 01, 2015||$55,000|
|Analyst, Reporting & International||Match.Com LLC||Dallas, TX||Nov 28, 2011||$55,000|
|Financial Analyst-International||Henry Schein, Inc.||Melville, NY||Oct 01, 2012||$55,000|
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