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Best public relations jobs

By Zippia Team - Nov. 1, 2023

The best public relations jobs include public affairs specialists, vice presidents of media relations, and public relations managers. Public relations is an important aspect of many businesses, as it's vital to their marketing campaign and brand. Being successful in public relations requires you to have excellent communication skills, knowledge of the company's brand, and familiarity with the core demographic of the company's products. If you're interested in getting a career in public relations, then here are ten of the best jobs you can get:

  1. Public Affairs Specialist

    Average Salary: $66,383

    Psychology research assistants take charge of the operational and administrative tasks like mailing surveys, summarizing results, and managing correspondence. The research assistants identify the areas in need of improvement and score psychological tests. They prepare the interview questions and summarize test results. Their job involves responding to research-related emails and take part in project meetings. Also, they update the content of websites and prepare reports of their progress. The skills they need in carrying out this job include communication, critical thinking, attention to detail, and technical skills.

  2. Vice President of Media Relations

  3. Public Relations Manager

    Average Salary: $91,426

    A public relations manager is responsible for monitoring the public relations department to boost its brand image and attract potential clients through press releases and media coverage. They work closely with the marketing team, developing marketing campaigns and promotional strategies for creating brand awareness. Public relations managers maintain the company's presence on various social media platforms, responding to the customers' inquiries and concerns regarding the company's goods and services. A public relations manager must have excellent communication and leadership skills, especially in identifying business opportunities to increase revenues and profitability.

  4. Promotions Director

    Average Salary: $90,074

    Promotions Directors have many skills and requirements, starting with a bachelor's or master's degree in business administration with classes in marketing, economics, business accounting, statistics, math, computer technology, and communications. Averaging at an annual salary of $42K, this career choice requires interaction across multiple departments to create promotional programs and events.

  5. Copywriter

  6. Event Manager

    Average Salary: $51,117

    An event manager is a professional who is in charge of planning an organization's event and coordinating meetings with clients to determine details about the event. Event managers must look and compare different vendors such as food caterers, decorators, or musicians while working within the planned budget. They interview and hire personnel to assist them during the event and evaluate their performance after the event. Event managers must also distribute post-event surveys so that customers can provide feedback on the event.

  7. Brand Spokesperson

  8. Communications Coordinator

    Average Salary: $47,075

    A communications coordinator is responsible for overseeing the communications department's operations, developing the brand image, and monitoring press releases, company articles, and other related marketing materials for business promotion and visibility. Communications coordinators actively interact with existing and potential clients, negotiate contracts, and build profitable partnerships. They also develop strategic procedures for creating the business' online presence, organizing promotional events, and media conferences. A communications coordinator must have excellent communication and organization skills to maintain a good reputation and customer satisfaction.

  9. Social Media Manager

    Average Salary: $70,287

    Social media managers are responsible for representing the company's business through social media channels. They help the company grow by enhancing its presence via social networks. Primarily, they need to implement marketing plans and identify their target clients and create a content schedule. Their duties include implementing and strategizing digital marketing campaigns. They support the development of brand identity and promotional strategies. Candidates for the job must be excellent in communication skills, have in-depth knowledge of how social platforms work, and easily understand the target audience.

  10. Publicist

    Average Salary: $50,679

    Public Relations Supervisors are responsible for implementing the media and public relations strategy of an organization. Their duties include developing public relations campaigns, organize public relations events, assist in emergency response planning, updating documentation, monitoring media, improve management of press office, and manage media databases. They are responsible for assisting with journalistic content writing, refine internal processes, and track public relations activity performance. They help prepare reports as well as undertake competitor and market research.

Best public relations jobs

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