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This question is about what a business analyst does, what a product manager does, and business analyst.

Business Analyst vs. Product manager

By Zippia Team - Jul. 22, 2022

A business analyst is an inward-facing position that focuses on processes, practices, and internal systems inside the company, while a product manager is an outward-facing position that is focused on the marketing and interactions with customers to determine product opportunities.

A business analyst determines how to best build and support what a project manager is requesting based on the wants and needs of the customer. They are responsible for gathering technical specifications and how to create solutions that are both viable and functional.

Business analysts also have to look at things like "What internal business challenges will we face with this project?" and "What technical restraints do we have?". They also must take into account what are the known risks and what are the action items that can lead to solutions?

A product manager is responsible for finding the highest-value problems to solve and validating meaningful solutions. They own the product vision and the roadmap for the entire life of the product.

Product managers have to ask questions like "What direction are we taking this product?" and "What are customers asking for right now and do those requests align with our strategic initiatives?". They are responsible for determining what features are important to the customers and if those features are worth implementing.

There are many differences between a business analyst and a product manager including salary expectations and responsibilities.

Here are the key differences between a business analyst and a product manager:

  • A business analyst is internally focused on the best practices and processes for the company

  • A product manager is more outwardly focused on customer feedback and market trends

  • A business analyst uses their knowledge of processes and practices to give the product manager what they want

  • A product manager uses their knowledge of business objectives and consumer requirements to give the customers what they want

Business Analyst vs. Product manager

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