This question is about advertising statistics.

How big is the advertising industry?

By Zippia Team - Jun. 29, 2022

The global advertising industry is huge, with market size of $766 billion. The U.S. is a large portion of that industry, making up roughly 34% of the total global market ($262 billion). That's significant, considering the fact that the entire European Union (EU) only makes up around 18% of that market.

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