How does LinkedIn make money?

LinkedIn makes money from paid subscriptions, advertisements, and recruitment services. Individual users can make a free account, or they can pay for a Premium subscription that unlocks additional features that will help them find a job or get found by recruiters more easily.

Many businesses also pay to advertise on LinkedIn using the company's built-in advertising platform that allows them to target specific LinkedIn audiences with ads. Many salespeople also pay LinkedIn to help them generate leads.

Since LinkedIn is primarily designed as a way for people to find jobs and market their professional skills, many recruiters pay for LinkedIn's Talent Solutions offerings to help them recruit and hire candidates more effectively. LinkedIn also offers paid professional training services as well.