This question is about Pluto TV.

How does Pluto TV make money?

By Zippia Team - Jan. 8, 2023

Pluto TV makes money through advertising. The streaming app is a free TV streaming platform with hundreds of channels, but it does generate advertising money from commercials seen during the breaks of its TV programming.

The streaming platform licenses its content directly from providers. It promotes its service as free television, which is true because it is free ad-supported television.

Pluto TV structures its commercials and advertisements at suspected program breaks like the cable industry does. It differs from some platforms, like YouTube, because it doesn't abruptly interrupt content to play its advertisements.

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