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This question is about senior product marketing manager salaries.
How much does a product marketing manager make?
A product marketing manager makes between $95,000 to $112,800 on average, equivalent to about $46 to $64.25 an hour. The range varies based on the size and scope of the product line and company, as well as location and work experience. An entry-level product marketing manager can start at $44,000.
Product manager salaries also vary based on industry. The highest managers are found in technology, finance, medical and retail companies. The top averages by the city are all within California:
Santa Clara, CA: $147,300
San Jose, CA: $131,583
San Francisco, CA: $119,854
A product marketing manager is a job title that carries variation in both description and role for each company. Product Marketing Manager, Product Marketing Director, and Senior Marketing Manager can all be paid differently. A senior marketing manager at Amazon makes $224,000 annually.
The variation of roles is focused on the same goal: building demand for products through positioning, messaging, and branding. Product marketing managers analyze data, identify customers and create brand loyalty through engagement. In addition to base pay, stock options, equity, and bonuses are paid for successful campaigns and customer retention.
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