This question is about yoga industry statistics.

How much is the yoga industry worth?

By Zippia Team - Jun. 29, 2022

The yoga industry is worth $37.46 billion. This was the value of the global yoga industry in 2019, and this number is expected to reach $66.23 billion by 2027. The yoga industry's value is fueled by more than 300 million people who do yoga around the world.

In the U.S., the yoga industry earns over $9 billion in revenue each year, and the yoga and pilates studio industry alone was valued at $12.82 billion in 2020.

All of this is made possible because of the over 28.75 million Americans who do yoga, and the average amount they spend on yoga classes, workshops, and equipment over their lifetimes is $62,640.

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