What are the duties and responsibilities of a merchandiser?

Question

Zippia Team · Accepted Answer

The duties and responsibilities of a merchandiser are related to handling the store's inventory levels and product displays. Merchandisers help a company optimize its sales and profits by ensuring that retail stores and online stores are stocked with the right products in the right quantities.

Common duties and responsibilities of a merchandiser include:

Plan and develop merchandising strategies that balance customers' expectations and the company's objectives
Analyze sales figures, customers reactions, and market trends to anticipate product needs and plan product ranges/stock
Collaborate with buyers, suppliers, distributors, and analysts to negotiate prices, quantities, and time-scales
Maximize customer interest and sales levels by displaying products appropriately
Produce layout plans for stores and maintain store shelves and inventory
Forecast profits/sales and plan budgets
Monitor stock movement and consider markdowns, promotions, price changes, clear outs, etc
Build constructive customer relationships and team with channel partners to build pipeline and close deals
Remain up to date with the industry's best practices