This question is about customer service skills.

What is the main role of customer service?

By Zippia Team - Sep. 1, 2023

The main role of customer service is to resolve complaints and issues. For example, a customer service representative might receive a call from a customer who's reporting a missing or damaged product. The representative would then inform the customer that they can return the product for a refund or exchange at the nearest store.

Whether or not the customer is angry, it's vital for the customer service representative to maintain a professional, helpful, and calm composure. In turn, this will increase the likelihood of resolving the conflict.

What is the main role of customer service?

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