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This question is about Wayfair.
Who is the CMO of Wayfair?
The CMO of Wayfair is Bob Sherwin. Bob Sherwin is the Chief Marketing Officer of Wayfair.
Bob Sherwin oversees global marketing strategy and organization at Wayfair. He is responsible for growing awareness, activations, revenue, and loyalty for all commercial offerings.
In addition, Sherwin oversees physical retail, consumer sales, registry, and financing businesses for Wayfair.
Before joining the company, Sherwin was a strategy consultant at McKinsey and Co, where he advised many clients at Fortune 100 companies.
Bob Sherwin began his career at IBM's Business Consultant Services, where he worked with federal agencies to improve data infrastructure and operational efficiency by leveraging big data analytics.
Bob Sherwin holds a B.B.A in Finance and Economics from The College of William and Mary, a Master of Engineering Management from Northwestern's McCormick School of Engineering, and an M.B.A. from Northwestern's Kellogg School of Management.
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