Who owns Vuori Clothing?

Kudla's focus was versatile clothing that could be worn for a workout followed by errands around town. While the company was started with a focus on men, the company launched a line geared towards women in 2018. Vuori has been growing at a 250% compound annual growth since its inception.

Despite this growth, there are no current plans to take the company public. The brand has remained focused on controlling its rising popularity and ensuring they are not scaling too fast for them to handle. Vuori wants to be a relevant household name for the next 20 years, and that means growing steadily, not fast.

As of 2021, Vuori's estimated annual revenue was $65.2 million, and their total funding is $445 million. Vuori's employee count grew by 90% and is now estimated to be approximately 379 employees.

Under his leadership, Vuori has managed to increase profitability while keeping the brand's ethos intact, a testament to his strategic ownership. In essence, Joe Kudla's ownership of Vuori Clothing is not just about possession; it's a reflection of his passion, vision, and dedication that have made Vuori what it is today.