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Why is hospitality important?

By Zippia Team - Nov. 16, 2022

Hospitality is important because it encourages positive reviews and experiences with a company and its products. High rates of customer satisfaction and happiness coincide with higher rates of retention of customers. This is extremely important for businesses to continue to be successful.

As many businesses have shifted their focus to online sales, hospitality has become even more important and necessary. According to one study conducted by Reevo, 88% of customers will search for online reviews before making a purchase.

Many prospective customers will view company reviews, and decent hospitality can help those reviews bring in customers rather than scare them away. It also elevates your business over the many other options available.

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