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The first cans, lemon and raspberry teas with bright pink and turquoise labels, rolled off the lines in May 1992.
They pushed the envelope even further, launching a second malt liquor, Crazy Horse, in 1992.
The problems seem to have begun when the partners relocated from their cramped Brooklyn offices to Long Island in 1994, lengthening Ferolito's schlep from his New Jersey home.
Eventually, the partners signed an agreement in 1998: Vultaggio would handle the day-to-day, but Ferolito would remain a 50% partner, entitled to half the profits and half the vote on major decisions.
The price was added to the packaging in 1998 after the company switched from glass bottles to aluminum cans as a way to stimulate sales.
In 2002, Vultaggio struck a deal to produce the golf legend Arnold Palmer's eponymous half-tea, half-lemonade concoction.
The two met in 2007 and that summer, AriZona sponsored a 12-day East Coast tour for Zickert and his skate team.
Arizona's United States market share slipped from about 20% in 2011 to 17% today. "It's like a train," Vultaggio says of the litigation's impact. "If you disconnect the locomotive from the cars, the train will keep moving, but eventually it'll stop."
Zickert and Spencer Vultaggio formalized their business relationship in 2014 after Zickert joined AriZona as skate team director.
In 2018, the company made its first foray into marketing ad spends.
The pilot, which debuted in May 2020, opens with Kirt, played by real-life skateboarder Nina Moran, offering to bring a gallon of AriZona Iced Tea to the newly formed female meet-up at the skatepark.
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| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| Long Island Iced Tea | 2011 | $4.4M | 100 | - |
| National Beverage | 1985 | $1.2B | 1,640 | 52 |
| Wilcox Furniture | - | $27.0M | 125 | - |
| Bestway Rent To Own | 1986 | $27.0M | 200 | - |
| Don Roberto Jewelers | 1972 | $160.0M | 600 | 1 |
| Island Oasis | 1984 | $148.3M | 139 | - |
| Beverage Distributors | 1933 | $220.9M | 100 | - |
| Superior Group of Companies | 1920 | $543.3M | 6,000 | 22 |
| Collective Goods | 1991 | $25.0M | 421 | 2 |
| TURA | 1938 | $15.0M | 100 | - |
Zippia gives an in-depth look into the details of AriZona Beverage Co., including salaries, political affiliations, employee data, and more, in order to inform job seekers about AriZona Beverage Co.. The employee data is based on information from people who have self-reported their past or current employments at AriZona Beverage Co.. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by AriZona Beverage Co.. The data presented on this page does not represent the view of AriZona Beverage Co. and its employees or that of Zippia.
AriZona Beverage Co. may also be known as or be related to AriZona Beverage Co Ltd, AriZona Beverage Co., Arizona Beverage Co LLC, Arizona Beverage Co. and Hornell Brewing Co., Inc.