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Art director vs graphic design manager

The differences between art directors and graphic design managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an art director, becoming a graphic design manager takes usually requires 6-12 months. Additionally, an art director has an average salary of $88,367, which is higher than the $66,975 average annual salary of a graphic design manager.

The top three skills for an art director include graphic design, art direction and creative concepts. The most important skills for a graphic design manager are graphic design, project management, and customer service.

Art director vs graphic design manager overview

Art DirectorGraphic Design Manager
Yearly salary$88,367$66,975
Hourly rate$42.48$32.20
Growth rate4%3%
Number of jobs11,47248,269
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 68%
Average age4038
Years of experience612

What does an art director do?

An art director's duty will vary depending on the line of industry involved. However, most of the responsibilities will revolve in taking charge of the artistic direction and decisions in a project or campaign. Most of the time, it is an art director's call to conceptualize and bring a vision to completion and take the lead in coordinating with various artists and creative staff. Furthermore, an art director must oversee the progress of workflow and workforce, develop plans and strategies, and approve or provide suggestions in every creative output from staff.

What does a graphic design manager do?

A graphic design manager is primarily in charge of leading and overseeing the efforts of a graphic design team, ensuring adherence to goals and deadlines. It is their duty to learn and analyze the purpose of design, coordinate staff, liaise with internal and external parties, set goals and objectives, manage schedules, and conceptualize plans. Furthermore, as a graphic design manager, it is essential to lead and encourage teams to reach goals while implementing the company's policies and regulations, including its vision and mission.

Art director vs graphic design manager salary

Art directors and graphic design managers have different pay scales, as shown below.

Art DirectorGraphic Design Manager
Average salary$88,367$66,975
Salary rangeBetween $57,000 And $135,000Between $49,000 And $91,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateWashingtonNew York
Best paying companyThe Walt Disney CompanyMeta
Best paying industryTechnologyFinance

Differences between art director and graphic design manager education

There are a few differences between an art director and a graphic design manager in terms of educational background:

Art DirectorGraphic Design Manager
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 68%
Most common majorGraphic DesignGraphic Design
Most common collegeHarvard UniversityUniversity of Pennsylvania

Art director vs graphic design manager demographics

Here are the differences between art directors' and graphic design managers' demographics:

Art DirectorGraphic Design Manager
Average age4038
Gender ratioMale, 57.4% Female, 42.6%Male, 48.9% Female, 51.1%
Race ratioBlack or African American, 4.4% Unknown, 5.6% Hispanic or Latino, 14.5% Asian, 7.8% White, 67.2% American Indian and Alaska Native, 0.6%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage11%13%

Differences between art director and graphic design manager duties and responsibilities

Art director example responsibilities.

  • Manage a small group of graphic artists for PC/Mac catalog.
  • Lead the conception, design and execution of cross channel initiatives for healthcare and pharmaceutical clients.
  • Monitor the day-to-day activities on projects working with editorial, design and technical teams to execute and achieve project goals.
  • Collaborate on marketing strategies and concept creation for sketch presentations, and photo shoots with talent.
  • Utilize working knowledge of HTML, CSS and PHP in the creation of web sites and social media campaigns.
  • Perform vast typesetting and paste-up duties.
  • Show more

Graphic design manager example responsibilities.

  • Train employees how to utilize CMS to manage Psych.org content by assigning department web liaisons in web management tasks
  • Create ads, manage copywriting, respond to customer inquiries, generate brand unity, establish clear company identity.
  • Operate and maintain CNC machinery to increase shop productivity.
  • Use HTML and image editors as needed to maintain product catalog.
  • Operate computer and thermal wax printer to create heat transferable patterns.
  • Identify and implement SEO and SEM tactics that deliver quality measurable results.
  • Show more

Art director vs graphic design manager skills

Common art director skills
  • Graphic Design, 11%
  • Art Direction, 7%
  • Creative Concepts, 7%
  • Sketch, 7%
  • Adobe Creative Suite, 5%
  • Adobe Photoshop, 5%
Common graphic design manager skills
  • Graphic Design, 9%
  • Project Management, 7%
  • Customer Service, 7%
  • Adobe Photoshop, 6%
  • Adobe Creative Suite, 5%
  • Brochures, 5%

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