Assistant director, marketing and sales vs director of sales and marketing

The differences between assistant directors, marketing and sales and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an assistant director, marketing and sales, becoming a director of sales and marketing takes usually requires 6-8 years. Additionally, a director of sales and marketing has an average salary of $117,348, which is higher than the $71,787 average annual salary of an assistant director, marketing and sales.

The top three skills for an assistant director, marketing and sales include trade shows, direct sales and market segments. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.

Assistant director, marketing and sales vs director of sales and marketing overview

	Assistant Director, Marketing And Sales	Director Of Sales And Marketing
Yearly salary	$71,787	$117,348
Hourly rate	$34.51	$56.42
Growth rate	19%	5%
Number of jobs	99,363	132,459
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 75%
Average age	37	46
Years of experience	6	8

Assistant director, marketing and sales vs director of sales and marketing salary

Assistant directors, marketing and sales and directors of sales and marketing have different pay scales, as shown below.

	Assistant Director, Marketing And Sales	Director Of Sales And Marketing
Average salary	$71,787	$117,348
Salary range	Between $52,000 And $97,000	Between $73,000 And $188,000
Highest paying City	-	Urban Honolulu, HI
Highest paying state	-	Hawaii
Best paying company	-	Quidel
Best paying industry	-	Manufacturing

Differences between assistant director, marketing and sales and director of sales and marketing education

There are a few differences between an assistant director, marketing and sales and a director of sales and marketing in terms of educational background:

	Assistant Director, Marketing And Sales	Director Of Sales And Marketing
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Southern California	University of Southern California

Assistant director, marketing and sales vs director of sales and marketing demographics

Here are the differences between assistant directors, marketing and sales' and directors of sales and marketing' demographics:

	Assistant Director, Marketing And Sales	Director Of Sales And Marketing
Average age	37	46
Gender ratio	Male, 51.4% Female, 48.6%	Male, 62.1% Female, 37.9%
Race ratio	Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.1% Asian, 10.7% White, 67.0% American Indian and Alaska Native, 0.1%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	7%

Differences between assistant director, marketing and sales and director of sales and marketing duties and responsibilities

Assistant director, marketing and sales example responsibilities.

Maximize ROI by establishing, executing and managing online advertising and promotional campaigns.
Generate payroll, recruit, interview and hire staff for front desk and housekeeping.
Develop and implement proven growth strategies to continually drive sales and effectively improve and track marketing efforts in a very-weak economy.
Design collateral for production and distribution of promotional pieces, fan giveaways, social media and email marketing.
Coordinate the design and production of marketing tools including advertisements, promotionalitems and giveaways.
Coordinate the creation of PowerPoint presentations and relate material to support the organization's marketing efforts to external and internal customers.

Director of sales and marketing example responsibilities.

Manage business advertising efforts including Google AdWords, Facebook and local print media.
Lead company's management functions and legislative initiatives for nationally recognize brand in quality healthcare management.
Utilize expertise to select appropriate technologies for target communication; manage messaging/design initiatives focuse on ROI improvement.
Achieve operational efficiency by analyzing advertising and promotional spending to identify vehicles, channels and messages that generate target ROI.
Provide project management over cloud base hosted solutions design for the SMB market.
Create policies and procedures for Medicare department relating to all aspects of the business.

Assistant director, marketing and sales vs director of sales and marketing skills

Common assistant director, marketing and sales skills

Trade Shows, 8%
Direct Sales, 6%
Market Segments, 6%
Press Releases, 6%
Market Research, 5%
Group Ticket Sales, 5%

Common director of sales and marketing skills

Customer Service, 10%
Product Development, 5%
Strategic Sales, 5%
Lead Management, 5%
Business Development, 4%
Sales Process, 4%

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Assistant Director, Marketing And Sales
Assistant Director, Marketing And Sales vs Director Of Sales And Marketing

Updated January 8, 2025

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