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The differences between assistant managers, sales and sales managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an assistant manager, sales, becoming a sales manager takes usually requires 6-8 years. Additionally, a sales manager has an average salary of $73,952, which is higher than the $35,569 average annual salary of an assistant manager, sales.
The top three skills for an assistant manager, sales include retail sales, customer service and excellent interpersonal. The most important skills for a sales manager are product knowledge, customer satisfaction, and sales performance.
| Assistant Manager, Sales | Sales Manager | |
| Yearly salary | $35,569 | $73,952 |
| Hourly rate | $17.10 | $35.55 |
| Growth rate | 5% | 5% |
| Number of jobs | 561,553 | 119,066 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 52% | Bachelor's Degree, 63% |
| Average age | 43 | 46 |
| Years of experience | 6 | 8 |
An assistant sales manager assists the sales manager in supervising the daily store operations. It is their responsibility to develop strategies to improve the store's profit, effectively resolve client's issues, and manage the recruitment of sales staff. They need to train and guide the sales staff to learn sales strategies to enhance their sales performance. Assistant sales managers must have strong management and leadership skills so they can do the duties of the sales managers in case of their absence. Candidates applying for the job should have excellent customer service skills and relevant experience in sales.
Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.
Assistant managers, sales and sales managers have different pay scales, as shown below.
| Assistant Manager, Sales | Sales Manager | |
| Average salary | $35,569 | $73,952 |
| Salary range | Between $30,000 And $41,000 | Between $42,000 And $129,000 |
| Highest paying City | Green Bay, WI | Jersey City, NJ |
| Highest paying state | Nebraska | New Jersey |
| Best paying company | AT&T | Capgemini |
| Best paying industry | Manufacturing | - |
There are a few differences between an assistant manager, sales and a sales manager in terms of educational background:
| Assistant Manager, Sales | Sales Manager | |
| Most common degree | Bachelor's Degree, 52% | Bachelor's Degree, 63% |
| Most common major | Business | Business |
| Most common college | SUNY College of Technology at Delhi | University of Southern California |
Here are the differences between assistant managers, sales' and sales managers' demographics:
| Assistant Manager, Sales | Sales Manager | |
| Average age | 43 | 46 |
| Gender ratio | Male, 54.7% Female, 45.3% | Male, 68.7% Female, 31.3% |
| Race ratio | Black or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.7% Asian, 6.9% White, 61.7% American Indian and Alaska Native, 0.7% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 9% | 7% |