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How to hire an assistant manager, sales

Assistant manager, sales hiring summary. Here are some key points about hiring assistant managers, sales in the United States:

  • In the United States, the median cost per hire an assistant manager, sales is $1,633.
  • It takes between 36 and 42 days to fill the average role in the US.
  • Human Resources use 15% of their expenses on recruitment on average.
  • On average, it takes around 12 weeks for a new assistant manager, sales to become settled and show total productivity levels at work.

How to hire an assistant manager, sales, step by step

To hire an assistant manager, sales, you need to identify the specific skills and experience you want in a candidate, allocate a budget for the position, and advertise the job opening to attract potential candidates. To hire an assistant manager, sales, you should follow these steps:

Here's a step-by-step assistant manager, sales hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write an assistant manager, sales job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new assistant manager, sales
  • Step 8: Go through the hiring process checklist

What does an assistant manager, sales do?

An assistant sales manager assists the sales manager in supervising the daily store operations. It is their responsibility to develop strategies to improve the store's profit, effectively resolve client's issues, and manage the recruitment of sales staff. They need to train and guide the sales staff to learn sales strategies to enhance their sales performance. Assistant sales managers must have strong management and leadership skills so they can do the duties of the sales managers in case of their absence. Candidates applying for the job should have excellent customer service skills and relevant experience in sales.

Learn more about the specifics of what an assistant manager, sales does
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  1. Identify your hiring needs

    The assistant manager, sales hiring process starts by determining what type of worker you actually need. Certain roles might require a full-time employee, whereas part-time workers or contractors can do others.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    Hiring the perfect assistant manager, sales also involves considering the ideal background you'd like them to have. Depending on what industry or field they have experience in, they'll bring different skills to the job. It's also important to consider what levels of seniority and education the job requires and what kind of salary such a candidate would likely demand.

    Here's a comparison of assistant manager, sales salaries for various roles:

    Type of Assistant Manager, SalesDescriptionHourly rate
    Assistant Manager, Sales$14-19
    Co-ManagerA co-manager's role is to supervise business operations and perform administrative tasks as support to a manager. One of the primary functions of a co-manager is to delegate tasks of team members and arrange schedules... Show more$16-57
    Sales Team ManagerA sales team manager is responsible for monitoring the sales performance and goals of an organization by strategizing on efficient techniques to sell goods and services to customers. Sales team managers identify business opportunities by analyzing the current market trends that would increase the company's revenues and profitability... Show more$16-60
  2. Create an ideal candidate profile

    Common skills:
    • Retail Sales
    • Customer Service
    • Excellent Interpersonal
    • Sales Floor
    • Customer Inquiries
    • Sales Training
    • Store Sales
    • Customer Relations
    • Store Operations
    • Payroll
    • Strong Analytical
    • Sales Process
    • Sales Targets
    • Inventory Control
    Check all skills
    Responsibilities:
    • Manage employees make sure the store run smoothly and efficiently.
    • Partner in managing operations of multiple retail outlets, including hiring, performance management, scheduling, and merchandising management.
    • Conduct inventory management, talent acquisition, develop sales reports, and generate payroll and staffing schedules.
    • Perform payroll audits, weekly scheduling and execute responsive actions to customer complaints.
    • Coordinate with sales team to introduce new products, retail policies and procedures, sales goals and POS systems.
    • Maintain company standards for cleanliness and organization.
    More assistant manager, sales duties
  3. Make a budget

    Including a salary range in your assistant manager, sales job description helps attract top candidates to the position. An assistant manager, sales salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

    For example, the average salary for an assistant manager, sales in New Mexico may be lower than in Nebraska, and an entry-level assistant manager, sales usually earns less than a senior-level assistant manager, sales. Additionally, an assistant manager, sales with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

    Average assistant manager, sales salary

    $35,569yearly

    $17.10 hourly rate

    Entry-level assistant manager, sales salary
    $30,000 yearly salary
    Updated December 22, 2025

    Average assistant manager, sales salary by state

    RankStateAvg. salaryHourly rate
    1Wisconsin$44,308$21
    2New York$44,216$21
    3North Carolina$40,961$20
    4Illinois$40,766$20
    5California$39,105$19
    6Tennessee$36,044$17
    7Missouri$35,885$17
    8Georgia$35,722$17
    9Texas$35,310$17
    10Florida$35,240$17
    11Alabama$34,735$17
    12Mississippi$34,597$17
    13Virginia$34,484$17
    14South Carolina$34,214$16
    15Ohio$34,089$16
    16Kentucky$33,545$16
    17Louisiana$33,336$16
    18Kansas$33,307$16

    Average assistant manager, sales salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1AT&T$41,494$19.95211
    2L'Oréal$41,064$19.7437
    3Learfield$40,614$19.536
    4Milan Laser$40,257$19.3547
    5Hyundai Motor Manufacturing Alabama$40,214$19.331
    6NRG Energy$39,705$19.0910
    7Colonial Life$38,731$18.62
    8HSBC Bank$38,356$18.445
    9Sears Holdings$38,229$18.38132
    10T-Mobile$37,606$18.08299
    11Sony Pictures$37,306$17.943
    12Ay Manufacturing$37,267$17.92
    13Ashley HomeStore$37,255$17.9184
    14Ace Mart Restaurant Supply$37,208$17.89
    15Albertsons$37,170$17.87251
    16Empire Today$37,094$17.835
    17Titan America$36,982$17.784
    18Hannaford Supermarkets$36,965$17.77168
    19Caleres$36,944$17.76188
    20White's Honda Toyota of Lima$36,553$17.57
  4. Writing an assistant manager, sales job description

    An assistant manager, sales job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of an assistant manager, sales job description:

    Assistant manager, sales job description example

    Now hiring for an Assistant General Manager/Sales Manager at the Element in Iowa City! Starting salary is $50,000.00-$55,000.00/yearly depending on experience.

    Coordinates front desk activities of hotel and ensures complete satisfaction of all guests, resolves problems arising from guests' complaints, reservation and room assignment activities, and unusual requests and inquiries by performing the following duties personally or through subordinate employees. Also responsible for overseeing sales growth and performing sales duties for the hotel.

    ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

    • Hires, trains, schedules, assigns duties and shifts to workers and observes performances to ensure adherence to KHC policies and established KHC & franchise operating procedures.
    • Communicates and cooperates with other department heads to ensure coordination of activities, resolution of guest complaints and improve customer satisfaction.
    • Answers inquiries pertaining to property policies, services, guest complaints, compliments and concerns.
    • Develops and maintains guest information files regarding the property, community and surrounding attractions.
    • Manages the reservation system including inventory, rates, data base, system security, reservations, advance payments, group reservations, VIP special services, pre-blocking rooms, close out dates, communication of fill dates and system backup.
    • Knows, adheres to and trains staff on cash and credit card handling procedures. Files and posts all changes to the guest ledger and city ledger account.
    • Sends out letters of confirmation or returns checks when registration cannot be accepted.
    • Greets all guests in a warm, friendly, helpful manner, registers and assigns rooms to guests and ensures proper methods of payment and application of credit policies.
    • Ensures guest safety by following and enforcing established emergency and security procedures, maintaining key security and guest privacy.
    • Patrols public rooms, investigates disturbances, and resolves conflicts.
    • Monitors night audit for accuracy, folios, makes assessments on open balances without approved credit and takes appropriate action. Plans and forecasts weekly room sales and prepares month end reports on city ledger and guest trays.
    • Required to monitor and maintain front desk coverage at 100% and cover shifts if needed, including audit.
    • Will be responsible for Sales growth by making solicitation calls to potential new accounts and performing outside sales calls, preparing proposals and confirmations for group bookings and conduct property tours with prospective customers.

    KHC POLICIES: Responsible for following all KHC policies and procedures as set forth in the KHC handbook KHC Front Desk Procedures Manual, and property specific guidelines/standards. These policies include dress code, safety and performance standards. Employees must also maintain a professional image and report to work as scheduled.

    SUPERVISORY RESPONSIBILITIES: Directly supervises 1-15 employees in the Front Desk. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; monitoring work performance; rewarding and disciplining employees; addressing complaints and resolving problems.

    QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.

    EDUCATION and/or EXPERIENCE: Associate's degree (AA) or equivalent from a two-year college or technical school; or one to two years related experience and/or training; or equivalent combination of education and experience.

    LANGUAGE SKILLS: Ability to read, analyze and interpret general accounting reports, policies & procedures, and instructions. Ability to read and implement safety policies & procedures. Ability to write reports, business correspondence and procedure manuals. Ability to effectively present information and respond to complaints or inquiries from groups of managers, customers, employees and general public. Ability to communicate clearly in person, by telephone and in writing.

    MATHEMATICAL SKILLS: Ability to understand, interpret and manipulate accounting concepts such as general ledger, accounts payable, payroll, accounts receivable, purchasing, night audit, cash handling and budget development / management.

    REASONING ABILITY: Ability to define problems, collects data, establish facts, and draw valid conclusions. Ability to interpret an extensive variety of instructions in mathematical, formula or procedural form and deal with several abstract variables.

    CERTIFICATES, LICENSES, REGISTRATIONS: Franchise specific certification if required by the franchise of the business unit. A valid drivers license and proof of insurability is required.

    PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. All employees must follow proper safety precautions at all times to avoid injuries.

    While performing the duties of this job, the employee is regularly required to stand; use hands to handle, grasp or type; and talk or hear. The employee frequently is required to walk and reach with hands and arms. The employee is occasionally required to sit; climb or balance; stoop, kneel, crouch, bend or twist; smell; and to push, pull or lift over 10 pounds. The employee must occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus.

    WORK ENVIRONMENT: The work environment described here are representative of those an employee encounters while performing the essential functions of this job. All employees must follow proper safety precautions at all times to avoid injuries.

    While performing the duties of this job, the employee is occasionally exposed to fumes or airborne particles and various types of driving conditions. The noise level in the work environment is usually moderate.

    ACCOMODATION: Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions

    CRISIS MANAGEMENT: Must be able to handle a crisis in a calm, effective manner. This includes upset guests, fire, tornado, armed robbery and assault, bomb threats and accidents.


    Salary: $50,000 - 55,000 yearly
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  5. Post your job

    There are various strategies that you can use to find the right assistant manager, sales for your business:

    • Consider promoting from within or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to find candidates who meet your education requirements.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.
    Post your job online:
    • Post your assistant manager, sales job on Zippia to find and attract quality assistant manager, sales candidates.
    • Use niche websites such as salesjobs, salesheads, allretailjobs.com, sales trax.
    • Post a job on free websites.
  6. Interview candidates

    To successfully recruit assistant managers, sales, your first interview needs to engage with candidates to learn about their interest in the role and experience in the field. You can go into more detail about the company, the role, and the responsibilities during follow-up interviews.

    It's also good to ask about candidates' unique skills and talents to see if they match your ideal candidate profile. If you think a candidate is good enough for the next step, you can move on to the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new assistant manager, sales

    Once you've selected the best assistant manager, sales candidate for the job, it's time to write an offer letter. In addition to salary, this letter should include details about the benefits and perks you offer the candidate. Ensuring that your offer is competitive is essential, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and you should be open to discussion. After you reach an agreement, the final step is formalizing the agreement with a contract.

    You should also follow up with applicants who don't get the job with an email letting them know that you've filled the position.

    To prepare for the new employee's start date, you can create an onboarding schedule and complete any necessary paperwork, such as employee action forms and onboarding documents like I-9 forms, benefits enrollment, and federal and state tax forms. Human Resources should also ensure that a new employee file is created.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire an assistant manager, sales?

Recruiting assistant managers, sales involves both the one-time costs of hiring and the ongoing costs of adding a new employee to your team. Your spending during the hiring process will mostly be on things like promoting the job on job boards, reviewing and interviewing candidates, and onboarding the new hire. Ongoing costs will obviously involve the employee's salary, but also may include things like benefits.

The median annual salary for assistant managers, sales is $35,569 in the US. However, the cost of assistant manager, sales hiring can vary a lot depending on location. Additionally, hiring an assistant manager, sales for contract work or on a per-project basis typically costs between $14 and $19 an hour.

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