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Assistant marketing director demographics and statistics in the US

Assistant marketing director demographics research summary. Zippia estimates assistant marketing director demographics and statistics in the United States by using a database of 30 million profiles. Our assistant marketing director estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about assistant marketing directors after extensive research and analysis:

  • There are over 57,821 assistant marketing directors currently employed in the United States.
  • 60.3% of all assistant marketing directors are women, while 39.7% are men.
  • The average assistant marketing director age is 39 years old.
  • The most common ethnicity of assistant marketing directors is White (74.6%), followed by Hispanic or Latino (8.7%), Asian (8.2%) and Unknown (5.3%).
  • Assistant marketing directors are most in-demand in New York, NY.
  • San Francisco, CA pays an annual average wage of $81,144, the highest in the US.
  • In 2022, women assistant marketing directors earned 93% of what men earned.
  • New York is the best state for assistant marketing directors to live.
  • Assistant marketing directors are 55% more likely to work at private companies in comparison to education companies.
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Assistant marketing director demographics by:

Assistant marketing director gender statistics

60.3% of assistant marketing directors are women and 39.7% of assistant marketing directors are men.
  • Female, 60.3%
  • Male, 39.7%

Assistant marketing director gender ratio

GenderPercentages
Female60.3%
Male39.7%

Assistant marketing director gender pay gap

Women earn 93¢ for every $1 earned by men

male-income
Male income
$56,018
female-income
Female income
$52,356

Assistant marketing director gender ratio over time

This data breaks down the percentage of men and women in assistant marketing director positions over time. Currently, 60.3% of assistant marketing directors are female.
Male
Female
100%
80%
60%
40%
20%
0%
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021

Assistant marketing director gender ratio by year

YearMaleFemale
201060.02%39.98%
201159.66%40.34%
201260.32%39.68%
201360.25%39.75%
201458.30%41.70%
201557.80%42.20%
201657.66%42.34%
201756.57%43.43%
201841.89%58.11%
201940.83%59.17%
202039.29%60.71%
202139.65%60.35%

Assistant marketing director related jobs gender ratio

We compared assistant marketing directors with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.

Job titleMaleFemale
Catering Sales Manager19%81%
Director Of Admissions And Marketing20%80%
Media Traffic Manager20%80%
Assistant Marketing Director40%60%
Director Of Sales Engineering93%7%
Route Sales Manager94%6%
Sales Superintendent95%5%

Assistant marketing director demographics by race

The most common ethnicity among assistant marketing directors is White, which makes up 74.6% of all assistant marketing directors. Comparatively, 8.7% of assistant marketing directors are Hispanic or Latino and 8.2% of assistant marketing directors are Asian.
  • White, 74.6%
  • Hispanic or Latino, 8.7%
  • Asian, 8.2%
  • Unknown, 5.3%
  • Black or African American, 3.0%
  • American Indian and Alaska Native, 0.2%

Assistant marketing director race

Assistant marketing director racePercentages
White74.6%
Hispanic or Latino8.7%
Asian8.2%
Unknown5.3%
Black or African American3.0%
American Indian and Alaska Native0.2%

Assistant marketing director race and ethnicity over time

See how assistant marketing director racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.

Assistant marketing director race and ethnicity by year

YearWhiteBlack or African AmericanAsianHispanic or Latino
201083.20%3.77%4.83%6.40%
201182.97%3.67%5.02%6.54%
201281.98%4.30%4.92%6.96%
201382.82%3.53%5.17%6.71%
201481.64%4.15%5.07%7.25%
201581.26%3.56%5.82%7.41%
201680.88%3.69%5.85%7.32%
201780.80%3.66%6.04%7.44%
201879.66%3.34%7.30%7.37%
201977.79%3.14%8.02%8.43%
202075.01%3.41%8.18%8.85%
202174.58%3.04%8.15%8.67%

Assistant marketing director wage gap by race

According to our data, asian assistant marketing directors have the highest average salary compared to other ethnicities. Black or african american assistant marketing directors have the lowest average salary at $52,357.
$63,000
$61,000
$59,000
$57,000
$55,000
$53,000
$51,000
Unknown
White
Black or African American
Asian
Hispanic or Latino
EthnicitySalary
Unknown$55,681
White$55,384
Black or African American$52,357
Asian$61,939
Hispanic or Latino$55,157

Average assistant marketing director age

See how the average age of assistant marketing directors varies based on ethnicity and gender.
Male
Female

Assistant marketing director age by race and gender

RaceMale ageFemale age
Unknown37.536
White4037
Black or African American4537
Asian3936
Hispanic or Latino3934

Assistant marketing director age breakdown

The average age of assistant marketing directors is 40+ years years old, representing 44% of the assistant marketing director population.

40+ years

30-40 years

20-30 years


Assistant marketing director age breakdown

Assistant Marketing Director YearsPercentages
40+ years44%
30-40 years39%
20-30 years17%

Assistant marketing director educational attainment

The most common degree for assistant marketing directors is bachelor's degree, with 74% of assistant marketing directors earning that degree. The second and third most common degree levels are master's degree degree at 10% and master's degree degree at 10%.
  • Bachelor's, 74%
  • Master's, 10%
  • Associate, 10%
  • High School Diploma, 4%
  • Other Degrees, 2%

Assistant marketing directors by degree level

Assistant marketing director degreePercentages
Bachelor's74%
Master's10%
Associate10%
High School Diploma4%
Other Degrees2%

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Assistant marketing director wage gap by degree level

According to the data, assistant marketing directors with a Doctorate degree earn more than those without, at $70,441 annually. With a Master's degree, assistant marketing directors earn a median annual income of $66,908 compared to $57,834 for assistant marketing directors with an Bachelor's degree.
$73,000
$70,000
$67,000
$64,000
$61,000
$58,000
$55,000
Master's Degree
Bachelor's Degree
Doctorate Degree
EducationSalary
Master's Degree$66,908
Bachelor's Degree$57,834
Doctorate Degree$70,441

Assistant marketing director employment statistics

Most assistant marketing directors work for a private in the education industry.

Company size where assistant marketing directors work

Below, you can see the size of companies where assistant marketing directors work.

< 50 employees

50 - 100 employees

100 - 500 employees

500 - 1,000 employees

1,000 - 10,000 employees

> 10,000

Assistant marketing director jobs by employer size

Company sizePercentages
< 50 employees8%
50 - 100 employees19%
100 - 500 employees25%
500 - 1,000 employees10%
1,000 - 10,000 employees25%
> 10,000 employees14%

Assistant marketing director jobs by company type

Employees with the assistant marketing director job title have their preferences when it comes to working for a company. For instance, most assistant marketing directors prefer to work at private companies over education companies.

Education

Public

Private

Government

Assistant marketing director jobs by sector

Company typePercentages
Education26%
Public16%
Private55%
Government3%

Assistant marketing director jobs by industry

The most common industries for assistant marketing directors are education, health care and finance.

Education

Health Care

Finance

Professional

Media

Assistant marketing director turnover and employment statistics

Assistant marketing director unemployment rate over time

The unemployment rate for assistant marketing directors between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.

Assistant marketing director unemployment rate by year

YearAssistant marketing director unemployment rate
20107.47%
20116.19%
20125.30%
20134.87%
20143.70%
20153.36%
20163.08%
20172.97%
20183.34%
20193.54%
20204.71%
20214.59%

Average assistant marketing director tenure

The average assistant marketing director stays at their job for 1-2 years, based on the 2,501 assistant marketing directors resumes in Zippia's database.

Less than one year

1-2 years

3-4 years

5-7 years

8-10 years

11+ years

Assistant marketing director tenure statistics

Number of yearsPercentages
Less than 1 year21%
1-2 years42%
3-4 years15%
5-7 years12%
8-10 years4%
11+ years5%

Assistant marketing director LGBT ratio compared to similar jobs

Review the percent of assistant marketing directors that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
Job titleLGBTJob openings
Channel Manager/Sales Manager7.25%108,195
Arts Manager9.54%1,428
Assistant Marketing Director9.86%-
Manager Of Employee Communications16.11%25,512

Similar assistant marketing director jobs LGBT demographics

ProfessionPercentages of LGBT Job openings
Channel Manager/Sales Manager7.25%108,195
Arts Manager9.54%1,428
Manager Of Employee Communications16.11%25,512

Foreign languages spoken by assistant marketing directors

The most common foreign language among assistant marketing directors is Spanish at 44.7%. The second-most popular foreign language spoken is French at 15.6% and Mandarin is the third-most popular at 5.7%.
  • Spanish, 44.7%
  • French, 15.6%
  • Mandarin, 5.7%
  • Japanese, 5.0%
  • German, 4.3%
  • Other, 24.7%

Assistant marketing director languages spoken

Foreign languagePercentages
Spanish44.7%
French15.6%
Mandarin5.7%
Japanese5.0%
German4.3%
Other24.7%

Assistant marketing director jobs

Assistant marketing director location demographics

The amount you can make as an assistant marketing director can depend on where you live. For example, the highest salary of assistant marketing directors is $99,952. Use our chart to find out where that salary is located.

Where do assistant marketing directors earn the most?

Assistant marketing directors earn the most in California, where the average assistant marketing director salary is $75,185. The map here shows where assistant marketing directors earn the highest salaries in the U.S. The darker areas across the 50 states highlight the highest salaries.
Average salary

Which city has the most Assistant Marketing Directors?

By looking through more than 2,501 resumes, we found that the most popular places for assistant marketing directors are New York, NY and Atlanta, GA.
Number of Assistant Marketing Directors

Assistant marketing director jobs by state

RankStateNumber of jobsAverage salary
1California4,628$75,185
2Texas2,814$50,619
3New York2,337$73,192
4Florida1,944$48,101
5Pennsylvania1,649$54,733
6Illinois1,498$47,318
7North Carolina1,379$49,225
8Massachusetts1,349$65,980
9Georgia1,344$47,581
10Virginia1,286$50,582
11New Jersey1,156$63,631
12Ohio1,075$51,016
13Minnesota1,024$48,526
14Washington836$62,686
15Colorado797$42,534
16Maryland762$58,380
17Alabama756$40,947
18Iowa749$48,568
19Michigan747$54,361
20Arkansas719$42,936
21Louisiana683$45,977
22Arizona675$55,515
23Oregon661$63,773
24Oklahoma621$44,120
25Wisconsin620$47,871
26Tennessee595$43,612
27Connecticut545$65,824
28Missouri528$43,704
29Indiana523$48,798
30Mississippi463$42,759
31Utah421$46,994
32Kentucky385$43,016
33South Carolina371$41,879
34Kansas336$41,977
35District of Columbia302$51,351
36New Hampshire281$55,644
37Nebraska280$41,988
38Nevada266$54,552
39New Mexico200$49,795
40Maine183$55,323
41Rhode Island175$57,519
42Idaho149$51,174
43West Virginia137$45,331
44South Dakota131$41,524
45North Dakota121$42,448
46Delaware117$54,142
47Montana116$45,777
48Hawaii113$56,958
49Alaska108$48,496
50Wyoming103$48,428
51Vermont96$54,420

Where are assistant marketing directors in high demand?

Assistant marketing directors are in high demand in New York, NY. There are currently 4 job openings for assistant marketing directors here. We looked over job openings to determine where in the country assistant marketing directors are in the most demand.
Jobs openings

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