An assistant marketing manager performs several tasks that include the development and execution of marketing strategies, overseeing all marketing operations, and delivering reports and presentations to the administrative board. It is also the manager's responsibility to create awareness to the public concerning a particular product or service. For this role, you will need to follow up on the latest marketing strategies on social media platforms and assist other units in areas such as advertising, market research, sales, and etc. You will also be required to manage partnerships and relationships between clients and the organization. The assistant marketing manager sees to the day-to-day activities in the marketing unit and ensures that all targets are met.
An assistant marketing manager must have at least a bachelor's degree in marketing, sales, business management, or communications. You must also be sales-oriented, well organized, and possess good leadership skills. Plus, you should also be able to work effectively with other team members to produce good results. With this, you will earn an average of $86,000 annually.
There is more than meets the eye when it comes to being an assistant marketing manager. For example, did you know that they make an average of $41.8 an hour? That's $86,935 a year!
Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.
There are certain skills that many assistant marketing managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and creativity.
When it comes to the most important skills required to be an assistant marketing manager, we found that a lot of resumes listed 11.8% of assistant marketing managers included online, while 6.0% of resumes included project management, and 4.9% of resumes included company website. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the assistant marketing manager job title. But what industry to start with? Most assistant marketing managers actually find jobs in the retail and manufacturing industries.
If you're interested in becoming an assistant marketing manager, one of the first things to consider is how much education you need. We've determined that 69.6% of assistant marketing managers have a bachelor's degree. In terms of higher education levels, we found that 11.3% of assistant marketing managers have master's degrees. Even though most assistant marketing managers have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become an assistant marketing manager. When we researched the most common majors for an assistant marketing manager, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on assistant marketing manager resumes include associate degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become an assistant marketing manager. In fact, many assistant marketing manager jobs require experience in a role such as marketing coordinator. Meanwhile, many assistant marketing managers also have previous career experience in roles such as marketing internship or marketing assistant.