Assistant marketing manager resume examples from 2025
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How to write an assistant marketing manager resume
Craft a resume summary statement
Your resume summary sums up your experience and skills, making it easy for hiring managers to understand your qualifications at a glance. Here are some tips to writing the most important 2-4 sentences of your resume:
Step 1: Mention your current job title or the role you're pursuing.
Step 2: Include your years of experience in assistant marketing manager-related roles. Consider adding relevant company and industry experience as relevant to the job listing.
Step 3: Highlight your greatest accomplishments. Here is your chance to make sure your biggest wins aren't buried in your resume.
Step 4: Again, keep it short. Your goal is to summarize your experience and highlight your accomplishments, not write a paragraph.
These four steps should give you a strong elevator pitch and land you some assistant marketing manager interviews.Please upload your resume so Zippia’s job hunt AI can draft a summary statement for you.
List the right project manager skills
Your Skills section is an easy way to let recruiters know you have the skills to do the job. Just as importantly, it can help your resume not get filtered out by hiring software. Here is how to make the most of your skills section and make sure you have the right keywords:
- Look to the job listing. You often need to include the exact keywords from the job description. Take note of the skills listed for the job.
- Put all relevant hard and soft skills in your skills section.
- Be specific. If you are too broad, you may not be giving the best picture of your skills and leave the hiring manager uncertain of your abilities.
- Be up to date. Software names change and companies merge. Don't look out of touch by being careless.
- Be accurate. Spelling and even upper or lowercase can dramatically change meanings. Make sure you are correctly listing your skills.
Here are example skills to include in your “Area of Expertise” on an assistant marketing manager resume:
- Digital Marketing
- Marketing Campaigns
- Project Management
- Strong Project Management
- Product Development
- SEO
- PowerPoint
- Email Campaigns
- Brand Marketing
- Data Analysis
- Market Research
- ROI
- Google Analytics
- POS
- Press Releases
- Sales Growth
- SEM
- R
- KPIs
- Market Trends
- Product Line
- Trade Shows
- Graphic Design
- Event Planning
- Brand Activation
- Business Development
- Content Marketing
Zippia’s AI can customize your resume for you.
How to structure your work experience
Next you should include your work experience. Structure your work experience section by listing your most recent experience first, followed by earlier roles in reverse chronological order.
Start with your job title, company name, city, and state on the left. Align dates in month and year format on the right-hand side.
Include only recent, relevant jobs. Avoid including work experience over 20 years to avoid ageism.
Beneath each job, you should have bullet points to emphasize why you're the perfect fit for the assistant marketing manager.
How to write assistant marketing manager experience bullet points
Remember, your resume is not a list of responsibilities or a job description. This is your chance to show why you're good at your job and what you accomplished.
Use the XYZ formula for your work experience bullet points. Here's how it works:
- Use strong action verbs like Led, Built, or Optimized.
- Follow up with numbers when possible to support your results. How much did performance improve? How much revenue did you drive?
- Wrap it up by explaining the actions you took to achieve the result and how you made an impact.
This creates bullet points that read Achieved X, measured by Y, by doing Z.
Here are great bullet points from assistant marketing manager resumes:
Work history example #1
Marketing Assistant
MetLife
- Assisted the Marketing Managers group with implementing and delivering marketing communications materials in support of both corporate and in-market strategies.
- Participated in weekly cross functional calls, and effectively generated and distributed reports as requested.
- Gathered data/ information from multiple sources for reporting and successful execution of projects.
- Identified data integrity problems, researched solutions, supplied recommendation, coordinated the data integrity correction and verified for accuracy.
- Designed, administered and analyzed results from internal employee surveys on the effectiveness of MetLife internal communications using SPSS.
Work history example #2
Editor
Central Voice
- Gained in-depth knowledge of legal contracts and insurance; created benefit booklets (XML) and maintained the eLibrary.
- Developed, wrote and edited copy for corporate Internet and intranet Web sites.
- Supported the department's social media efforts via the AIZ Community on Twitter.
- Developed and implemented major communications initiatives across numerous channels at one of the nation's largest health benefits companies.
- Assisted Editor-in-Chief with proofreading the Fall 2016 edition including fiction, poetry, and nonfiction to ensure general formatting consistency.
Work history example #3
Marketing Specialist
Prudential Financial
- Solicited content information for direct and online marketing campaigns.
- Utilized internet web sources and internal applications to streamline candidacy.
- Created, designed, and distributed the release of HTML marketing messages to third-party distribution channels on an ongoing basis.
- Recruited to MarCom-VP to build the internal marketing organization leading to a promotion to Divisional VP and CMO.
- Developed understanding of SEO practice and methodology- including architectural and design competencies, content, and off-page lining and promotion understanding.
Work history example #4
Marketing Assistant
Camping World
- Monitored 15-20 associates daily for tasks and metrics.
- Attended chamber of commerce meetings to build new relationships and represent Sam's Club as a positive influence in the community.
- Attended corporate and community functions, outings, fundraisers and Chamber of Commerce events as Sam's Club's representative.
- Researched SEO best practices utilizing Google Analytics and Adobe Omniture to convert browsing to sales.
- Led multi-million dollar RFP proposals, including writing RFP responses and coordinating the process from start to finish.
Zippia’s AI can customize your resume for you.
Add an education section to your resume
Here is the best way to format your education section:
- Display your highest degree first.
- If you graduated over 5 years ago, put this section at the bottom of your resume. If you lack relevant work experience, the education section should go to the top.
- If you have a bachelor's or master's degree, do not list your high school education.
- If your graduation year is more than 15-20 years ago, it's better not to include dates in this section.
Here are some examples of good education entries from assistant marketing manager resumes:
Bachelor's Degree in business
Central State University, Wilberforce, OH
2013 - 2016
Bachelor's Degree in business
San Jose State University, San Jose, CA
1997 - 2000
Highlight your assistant marketing manager certifications on your resume
If you have any additional certifications or education-like achievements, add them to the education section.
To list, use the full name of the certification and the organization that issued it, along with the date of achievement.
Here are some of the best certifications to have on assistant marketing manager resumes:
- Professional Certified Marketer (PCM)
- Certified Brand Manager
- Google Data Analytics Professional Certificate
- Certified Nurse Assistant (CNA)