Assistant Marketing Manager Salary

Q: How much does an Assistant Marketing Manager make?

Assistant marketing managers make $94,094 per year on average, or $45.24 per hour, in the United States. Assistant marketing managers on the lower end of that spectrum, the bottom 10% to be exact, make roughly $64,000 a year, while the top 10% makes $136,000. Location impacts how much an assistant marketing manager can expect to make. Assistant marketing managers make the most in Virginia, North Carolina, Nevada, Delaware, and Maryland.

Updated February 6, 2023

Average Assistant Marketing Manager Salary

$94,094yearly

$45.24 hourly

Entry level Salary

$64,000 yearly

$64,00010%

$94,094Median

$136,00090%

How much does an Assistant Marketing Manager make?

Assistant marketing managers make $94,094 per year on average, or $45.24 per hour, in the United States. Assistant marketing managers on the lower end of that spectrum, the bottom 10% to be exact, make roughly $64,000 a year, while the top 10% makes $136,000.

Location impacts how much an assistant marketing manager can expect to make. Assistant marketing managers make the most in Virginia, North Carolina, Nevada, Delaware, and Maryland.

Highest Paying States For Assistant Marketing Managers

While an assistant marketing manager can average a salary of $94,094 per year, or $45.24 per hour, there are many opportunities for assistant marketing managers to make more. For example, in Portsmouth, VA you might make $99,375 per year. Other high-paying locations include Greensboro, NC, Las Vegas, NV and San Francisco, CA. If you're in an entry-level position, your best bet is to move to Portsmouth, VA where the average starting salary is $68,000. The highest paying states for assistant marketing managers include Virginia, North Carolina and Nevada. Meanwhile, Wyoming, Oklahoma, and Nebraska offer the lowest salaries.

State View
County View

Average Salary:

Assistant Marketing Manager average salary by State

Rank	State	Avg. Salary	Hourly Rate	Job Count
1	North Carolina	$98,104	$47.17	1,345
2	Washington	$95,518	$45.92	1,387
3	Virginia	$98,986	$47.59	1,197
4	Nevada	$97,446	$46.85	255
5	Illinois	$94,509	$45.44	1,547
6	Minnesota	$91,404	$43.94	992
7	Pennsylvania	$90,532	$43.52	1,529
8	New Hampshire	$89,564	$43.06	275
9	Delaware	$97,202	$46.73	123
10	Texas	$89,763	$43.16	2,573
11	West Virginia	$93,252	$44.83	132
12	Connecticut	$90,025	$43.28	526
13	Massachusetts	$91,457	$43.97	1,228
14	Maryland	$96,404	$46.35	774
15	Wisconsin	$90,650	$43.58	630
16	Ohio	$90,240	$43.38	1,073
17	California	$90,066	$43.30	4,691
18	Georgia	$87,413	$42.03	1,333
19	Rhode Island	$89,431	$43.00	146
20	Kentucky	$88,269	$42.44	385
21	District of Columbia	$89,801	$43.17	259
22	Arkansas	$83,783	$40.28	313
23	Oregon	$85,722	$41.21	608
24	New Mexico	$87,057	$41.85	195
25	Arizona	$87,100	$41.88	662
26	Kansas	$83,881	$40.33	348
27	Indiana	$84,449	$40.60	541
28	Maine	$79,840	$38.38	187
29	New York	$80,828	$38.86	2,215
30	Idaho	$86,337	$41.51	121
31	Tennessee	$80,613	$38.76	562
32	Montana	$83,438	$40.11	93
33	New Jersey	$81,071	$38.98	1,003
34	Alabama	$82,783	$39.80	322
35	Wyoming	$73,232	$35.21	91
36	North Dakota	$74,363	$35.75	125
37	Iowa	$80,038	$38.48	310
38	South Dakota	$75,154	$36.13	130
39	Missouri	$79,860	$38.39	564
40	Colorado	$75,205	$36.16	820
41	Michigan	$76,602	$36.83	789
42	Utah	$74,525	$35.83	391
43	Hawaii	$68,899	$33.12	120
44	Mississippi	$75,588	$36.34	187
45	Florida	$69,000	$33.17	1,878
46	South Carolina	$74,751	$35.94	371
47	Nebraska	$69,217	$33.28	261
48	Louisiana	$73,256	$35.22	247
49	Vermont	$74,849	$35.99	61
50	Alaska	$58,041	$27.90	96
51	Oklahoma	$69,740	$33.53	218

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Highest Paying Cities For Assistant Marketing Managers

Rank	City	Avg. Salary	Hourly Rate	Job Count
1	Portsmouth, VA	$99,375	$47.78
2	Greensboro, NC	$98,607	$47.41
3	Las Vegas, NV	$97,331	$46.79
4	San Francisco, CA	$96,085	$46.19
5	Chicago, IL	$94,857	$45.60
6	Saint Paul, MN	$91,502	$43.99
7	Boston, MA	$91,375	$43.93
8	Philadelphia, PA	$91,132	$43.81	2
9	Akron, OH	$91,032	$43.77
10	Houston, TX	$89,838	$43.19	2
11	Alpharetta, GA	$88,005	$42.31
12	Moscow, ID	$85,759	$41.23
13	Lenexa, KS	$84,290	$40.52
14	Springdale, AR	$83,413	$40.10
15	New York, NY	$81,103	$38.99	10

Assistant Marketing Manager Salary by Years of Experience

The salary for an assistant marketing manager can vary depending on the years of experience that a person has, from entry level to senior level. An accountant with 0-2 years of experience earns an average salary of $69,850, a mid-career professional with 3-6 years of experience makes $94,094 a year on average, and a senior level accountant with 7-12 years of experience enjoys an average annual salary of $169,719. Data on how experience level affects total compensation is provided by the Bureau of Labor Statistics (BLS) as part of their National Compensation Survey, which is based on factors such as knowledge, complexity, contacts, and environment.

Assistant Marketing Manager Salary By Experience Level

Experience Level	Avg. Salary	Hourly Rate
Entry Level	$69,900	$33.58
Mid Level	$74,600	$35.87
Senior Level	$170,000	$81.60

Assistant Marketing Managers Salary Details

Average Assistant Marketing Manager Salary Graph, Trends, and Summary

What is an Assistant Marketing Manager's Salary?

Percentile	Annual Salary	Monthly Salary	Hourly Rate
90th Percentile	$136,000	$11,333	$65
75th Percentile	$114,000	$9,500	$55
Average	$94,094	$7,841	$45
25th Percentile	$77,000	$6,417	$37
10th Percentile	$64,000	$5,333	$31

Highest Paying Types of Assistant Marketing Managers

Job Title	Annual Salary	Monthly Salary	Hourly Rate	Job Openings
Manager, Field Marketing	$93,296	$7,775	$44.85	174,371
Brand Manager	$97,789	$8,149	$47.01	127,429
Marketing Strategist	$80,033	$6,669	$38.48	89,543
Marketing Supervisor	$64,304	$5,359	$30.92	74,956
Marketing Lead	$104,664	$8,722	$50.32	92,987
Marketing Manager/Project Manager	$78,368	$6,531	$37.68	187,949

Here are the five companies hiring the most now:

Which Companies Pay Assistant Marketing Managers The Most?

According to our most recent salary estimates, General Motors and Nalco Holding Company are the highest paying companies for assistant marketing managers.

Rank	Company	Average Salary	Hourly Rate	Job Openings
1	General Motors	$116,098	$55.82	5
2	Nalco Holding Company	$115,152	$55.36
3	Ecolab	$108,832	$52.32	9
4	Boston Consulting Group	$107,279	$51.58	38
5	HSBC Bank	$106,773	$51.33	6
6	Hanesbrands	$105,427	$50.69	1
7	Lloyds TSB Bank	$104,031	$50.01
8	Gap Inc.	$103,223	$49.63
9	The Clorox Company	$101,169	$48.64	7
10	Western Union	$98,833	$47.52
11	Lowe's Companies	$97,228	$46.74	13
12	Massimo Zanetti Beverage USA	$97,225	$46.74
13	Neiman Marcus Group	$96,171	$46.24	4
14	Techtronic Industries TTI	$95,887	$46.10	39
15	Goodyear	$95,165	$45.75	2
16	Remote	$94,961	$45.65
17	NBCUniversal	$94,859	$45.61	45
18	Sony Pictures	$94,829	$45.59	6
19	Levi Strauss & Co.	$94,722	$45.54	1
20	Zapata Computing	$94,571	$45.47

How Much Do Assistant Marketing Managers Make In Different Industries?

Here are some examples of how much an assistant marketing manager salaries can based on different industries:

The finance industry pays assistant marketing managers an average salary of $99,097
The manufacturing industry pay $98,010
The lowest paying industry for assistant marketing managers is the retail industry. Assistant marketing managers in this industry earn an average salary of $78,418

Highest Paying Industries For Assistant Marketing Managers

Rank	Industry	Average Salary	Hourly Rate
1	Finance	$99,097	$47.64
2	Manufacturing	$98,010	$47.12
3	Media	$94,537	$45.45
4	Hospitality	$90,204	$43.37
5	Retail	$78,418	$37.70

High Paying Assistant Marketing Manager Jobs

Assistant Marketing Manager Pay Trends

Average Assistant Marketing Manager Salary Over Time

Compare salaries for individual cities or states with the national average.

Assistant Marketing Manager Salary By Year

Year	Avg. Salary	Hourly Rate	% Change
2023	$94,100	$45.24	+3.7%
2022	$90,600	$43.54	+1.9%
2021	$88,900	$42.73	+1.5%
2020	$87,500	$42.07	+0.8%
2019	$86,800	$41.74	+1.9%

Recently Added Assistant Marketing Manager Salaries

Company	Job	Location	Date Added	Salary
Revlon Inc.	Assistant Manager, Marketing (Revlon)	New York, NY	11/23/2022	$70,000
Revlon Inc.	Assistant Manager, Marketing (EA Color & Fragrances)	New York, NY	11/21/2022	$70,000
Western Union	Assistant Manager, Marketing	Denver, CO	11/17/2022	$71,000
Western Union	Assistant Manager, Marketing	Denver, CO	11/17/2022	$71,000
Aspen Skiing Company	Assistant Marketing Manager	Aspen, CO	11/17/2022	$56,500
Strive2Move	Assistant Marketing Manager	Martinsville, NJ	11/17/2022	$45,000
L'Oreal	Assistant Manager, Influencer Marketing-Luxe Digital Accelerator	New York, NY	11/05/2022	$81,300
L'Oreal	Assistant Manager-Marketing, (Redken DMI Haircolor)	New York, NY	11/03/2022	$81,300
Clinton Foundation	Communications and Marketing Assistant Manager	Little Rock, AR	10/02/2022	$50,000
Remote In Philadelphia, Pennsylvania	Assistant Marketing Manager	Charles Town, WV	09/13/2022	$50,000

Assistant Marketing Manager Salaries FAQs

What State Pays Assistant Marketing Managers The Most?

Virginia pays Assistant Marketing Managers the most in the United States, with an average salary of $98,986 per year, or $47.59 per hour.

How Do I Know If I'm Being Paid Fairly As An Assistant Marketing Manager?

You know if you are being paid fairly as an Assistant Marketing Manager if your pay is close to the average pay for the state you live in. For example, if you live in North Carolina you should be paid close to $98,104 per year.

Have more questions? See all answers to common executive management questions.

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Updated February 6, 2023