Assistant media planner demographics and statistics in the US
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Assistant media planner demographics by:
Assistant media planner gender statistics
64.3% of assistant media planners are women and 35.7% of assistant media planners are men.
- Female, 64.3%
- Male, 35.7%
Assistant media planner gender ratio
| Gender | Percentages |
|---|---|
| Female | 64.3% |
| Male | 35.7% |
Assistant media planner gender pay gap
Women earn 97¢ for every $1 earned by men
Male income
$38,749
Female income
$37,686
Assistant media planner gender ratio over time
This data breaks down the percentage of men and women in assistant media planner positions over time. Currently, 64.3% of assistant media planners are female.
Assistant media planner gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 37.87% | 62.13% |
| 2011 | 41.08% | 58.92% |
| 2012 | 38.76% | 61.24% |
| 2013 | 43.42% | 56.58% |
| 2014 | 39.02% | 60.98% |
| 2015 | 35.94% | 64.06% |
| 2016 | 36.44% | 63.56% |
| 2017 | 41.00% | 59.00% |
| 2018 | 38.32% | 61.68% |
| 2019 | 38.96% | 61.04% |
| 2020 | 37.59% | 62.41% |
| 2021 | 35.70% | 64.30% |
Assistant media planner related jobs gender ratio
We compared assistant media planners with similar job titles to see how gender ratios vary. As you can see, public address announcer and track announcer have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Paraprofessional Interpreter | 12% | 88% |
| Deaf Interpreter | 15% | 85% |
| Fashion Journalist | 15% | 85% |
| Assistant Media Planner | 36% | 64% |
| Sports Announcer | 91% | 9% |
| Track Announcer | 92% | 8% |
| Public Address Announcer | 93% | 7% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Assistant media planner demographics by race
The most common ethnicity among assistant media planners is White, which makes up 67.0% of all assistant media planners. Comparatively, 12.0% of assistant media planners are Hispanic or Latino and 10.1% of assistant media planners are Black or African American.
- White, 67.0%
- Hispanic or Latino, 12.0%
- Black or African American, 10.1%
- Asian, 5.3%
- Unknown, 5.1%
- American Indian and Alaska Native, 0.5%
Assistant media planner race
| Assistant media planner race | Percentages |
|---|---|
| White | 67.0% |
| Hispanic or Latino | 12.0% |
| Black or African American | 10.1% |
| Asian | 5.3% |
| Unknown | 5.1% |
| American Indian and Alaska Native | 0.5% |
Assistant media planner race and ethnicity over time
See how assistant media planner racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Assistant media planner race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 75.16% | 9.45% | 4.28% | 9.05% |
| 2011 | 74.40% | 9.61% | 4.40% | 8.81% |
| 2012 | 74.43% | 9.00% | 3.92% | 9.36% |
| 2013 | 73.23% | 10.22% | 4.39% | 9.32% |
| 2014 | 73.74% | 10.18% | 3.43% | 9.55% |
| 2015 | 72.81% | 9.14% | 5.39% | 10.32% |
| 2016 | 72.17% | 9.44% | 5.18% | 9.85% |
| 2017 | 73.79% | 9.53% | 4.12% | 10.38% |
| 2018 | 71.42% | 8.53% | 5.12% | 11.14% |
| 2019 | 73.17% | 8.69% | 4.61% | 10.53% |
| 2020 | 67.66% | 9.53% | 4.56% | 14.45% |
| 2021 | 67.00% | 10.07% | 5.30% | 11.96% |
Assistant media planner wage gap by race
| Ethnicity | Salary |
|---|---|
| Unknown | $39,666 |
| White | $39,814 |
| Black or African American | $37,873 |
| Asian | $38,594 |
| Hispanic or Latino | $37,845 |
Average assistant media planner age
See how the average age of assistant media planners varies based on ethnicity and gender.
Male
Female
Assistant media planner age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 47 | 35.5 |
| White | 43 | 40 |
| Black or African American | 49.5 | 45 |
| Asian | 36 | |
| Hispanic or Latino | 35 | 36 |
Assistant media planner age breakdown
The average age of assistant media planners is 40+ years years old, representing 53% of the assistant media planner population.
Assistant media planner age breakdown
| Assistant Media Planner Years | Percentages |
|---|---|
| 40+ years | 53% |
| 30-40 years | 31% |
| 20-30 years | 17% |
Assistant media planner educational attainment
The most common degree for assistant media planners is bachelor's degree, with 94% of assistant media planners earning that degree. The second and third most common degree levels are master's degree degree at 5% and master's degree degree at 1%.
- Bachelor's, 94%
- Master's, 5%
- Associate, 1%
- High School Diploma, 0%
- Other Degrees, 0%
Assistant media planners by degree level
| Assistant media planner degree | Percentages |
|---|---|
| Bachelor's | 94% |
| Master's | 5% |
| Associate | 1% |
| High School Diploma | 0% |
| Other Degrees | 0% |
Assistant media planner jobs you might like
Assistant media planner wage gap by degree level
| Education | Salary |
|---|---|
| Master's Degree | $40,841 |
| Bachelor's Degree | $39,156 |
Assistant media planner employment statistics
Most assistant media planners work for a private in the media industry.
Company size where assistant media planners work
Below, you can see the size of companies where assistant media planners work.
Assistant media planner jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 11% |
| 50 - 100 employees | 20% |
| 100 - 500 employees | 23% |
| 500 - 1,000 employees | 10% |
| 1,000 - 10,000 employees | 20% |
| > 10,000 employees | 17% |
Assistant media planner jobs by company type
Employees with the assistant media planner job title have their preferences when it comes to working for a company. For instance, most assistant media planners prefer to work at private companies over public companies.
Assistant media planner jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 14% |
| Private | 83% |
| Government | 1% |
Assistant media planner jobs by industry
The most common industries for assistant media planners are media, professional and manufacturing.
Assistant media planner industry statistics
| Industry | Percentages |
|---|---|
| Media | 39% |
| Professional | 15% |
| Fortune 500 | 8% |
| Manufacturing | 5% |
| Finance | 4% |
| Retail | 4% |
| Hospitality | 3% |
| Transportation | 3% |
| Technology | 3% |
| Automotive | 2% |
| Health Care | 2% |
| Pharmaceutical | 1% |
| Internet | 1% |
| Government | 1% |
| Construction | 1% |
| Energy | 1% |
| Telecommunication | 1% |
| Start-up | 1% |
| Non Profits | 1% |
| Real Estate | 1% |
| Education | 1% |
Assistant media planner turnover and employment statistics
Assistant media planner unemployment rate over time
The unemployment rate for assistant media planners between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Assistant media planner unemployment rate by year
| Year | Assistant media planner unemployment rate |
|---|---|
| 2010 | 5.84% |
| 2011 | 5.89% |
| 2012 | 4.61% |
| 2013 | 4.57% |
| 2014 | 3.98% |
| 2015 | 3.27% |
| 2016 | 2.78% |
| 2017 | 2.36% |
| 2018 | 2.01% |
| 2019 | 3.01% |
| 2020 | 3.59% |
| 2021 | 3.67% |
Average assistant media planner tenure
The average assistant media planner stays at their job for 1-2 years, based on the 1,179 assistant media planners resumes in Zippia's database.
Assistant media planner tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 26% |
| 1-2 years | 59% |
| 3-4 years | 7% |
| 5-7 years | 6% |
| 8-10 years | 2% |
| 11+ years | 1% |
Assistant media planner LGBT ratio compared to similar jobs
Review the percent of assistant media planners that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Journalist | 10.10% | 11,488 |
| Radio Artist | 10.34% | 5,769 |
| Assistant Media Planner | 12.01% | - |
| Opinion Editor | 12.38% | 8,684 |
| Sign Language Translator | 14.90% | 21,938 |
| Freelance Blogger | 16.36% | 2,277 |
| Track Announcer | 16.36% | 736 |
Similar assistant media planner jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Journalist | 10.10% | 11,488 |
| Radio Artist | 10.34% | 5,769 |
| Opinion Editor | 12.38% | 8,684 |
| Sign Language Translator | 14.90% | 21,938 |
| Freelance Blogger | 16.36% | 2,277 |
| Track Announcer | 16.36% | 736 |
Foreign languages spoken by assistant media planners
The most common foreign language among assistant media planners is Spanish at 35.9%. The second-most popular foreign language spoken is French at 15.5% and Mandarin is the third-most popular at 8.7%.
- Spanish, 35.9%
- French, 15.5%
- Mandarin, 8.7%
- Cantonese, 7.8%
- German, 4.9%
- Other, 27.2%
Assistant media planner languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 35.9% |
| French | 15.5% |
| Mandarin | 8.7% |
| Cantonese | 7.8% |
| German | 4.9% |
| Other | 27.2% |
