How to hire an assistant retail sales manager

How to hire an assistant retail sales manager, step by step

Here's a step-by-step assistant retail sales manager hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write an assistant retail sales manager job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new assistant retail sales manager
• Step 8: Go through the hiring process checklist

Post an assistant retail sales manager job for free, promote it for a fee

Post free

1. Identify your hiring needs

   Before you start hiring an assistant retail sales manager, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   An assistant retail sales manager's background is also an important factor in determining whether they'll be a good fit for the position. For example, assistant retail sales managers from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   This list presents assistant retail sales manager salaries for various positions.

   Type of Assistant Retail Sales Manager	Description	Hourly rate
   Assistant Retail Sales Manager		$17-30
   Manager Trainee	A manager trainee's primary function is to observe and gain practical experience from working with senior staff or managers and following their daily directives. Most of the tasks will be administrative support related, which will involve preparing reports and assessments, keeping and updating records, creating presentations, and crafting strategies alongside supervising officers... Show more	$17-31
   Sales Coach	The sales coaches observe and come up with better strategies and plan to solve training needs. A sales coach is an expert in sales and hence helps companies to develop and train sales members in the best trends and possible strategies to ensure success... Show more	$17-39

   Show more

2. Create an ideal candidate profile

   Common skills:

   • POS
   • Store Sales
   • Sales Floor
   • Sales Associates
   • Sales Results
   • Retail Operations
   • Customer Complaints
   • Payroll
   • Store Operations
   • Inventory Control
   • Product Knowledge
   • Loss Prevention
   • Bank Deposits
   • Sales Objectives

   Check all skills

   Responsibilities:

   • Create and lead staff development sessions on solution selling techniques/running effective promotions/POS execution/trade math.
   • Train staff on new POS system (SHOPP).
   • Train and develop new associates on POS and CRM processes.
   • Work collaboratively with a cross functional team in order to build new business relationships and initiate/increase solution sales.
   • Procure and supply HVAC equipment for commercial and residential construction projects.

3. Make a budget

   Including a salary range in your assistant retail sales manager job description is a great way to entice the best and brightest candidates. An assistant retail sales manager salary can vary based on several factors:

   • Location. For example, assistant retail sales managers' average salary in louisiana is 38% less than in hawaii.
   • Seniority. Entry-level assistant retail sales managers earn 42% less than senior-level assistant retail sales managers.
   • Certifications. An assistant retail sales manager with a few certifications under their belt will likely demand a higher salary.
   • Company. Working for a prestigious company or an exciting start-up can make a huge difference in an assistant retail sales manager's salary.

   Average assistant retail sales manager salary

   $48,878yearly

   $23.50 hourly rate

   ---

   Entry-level assistant retail sales manager salary

   $37,000 yearly salary

   Updated December 16, 2025

4. Writing an assistant retail sales manager job description

   An assistant retail sales manager job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of an assistant retail sales manager job description:

   Assistant retail sales manager job description example

   Assistant Manager / Assistant Store Leader - Retail Sales
   
   START YOUR STORY AT SPEEDWAY! If you enjoy working as part of a management team and have previous supervisory experience, we would love the opportunity to talk with you! Speedway is focused and dedicated to your success! We are committed to ensuring our employees receive proper training in order to provide excellent customer service to our customers on every visit. We offer full-time hours and valuable management and leadership experience with competitive pay. Speedway offers the best benefits in retail including:

   • Weekly paychecks and paid holidays.
   • Paid vacation and sick pay plans.
   • Coverage in medical, dental, life, and vision insurances eligible upon enrollment.
   • Immediate eligibility and vesting for 401k plan with a company match of $1.17 per dollar up to 6% of annual salary begins upon enrollment.
   • Monthly bonus/incentive potential.
   • Tuition Reimbursement and Adoption Assistance.
   • Advancement opportunities with a growing company and much more.

   
   What you bring:

   • Oversee and provide customer service leadership, training, and coaching, alongside the General Manager, for all store employees.
   • Maintaining high retention by focusing on identifying qualified applicants, developing leaders, empowering employees, and encouraging employee productivity.
   • Maintaining a clean, safe environment by complying with all health and sanitation procedures to ensure the store is presentable and that all products are in-stock.
   • Assist in implementing all merchandising and marketing programs.
   • Cash handling, fuel transactions, and promoting the Speedy Rewards loyalty program.
   • A valid Driver’s License from the state of residence and auto insurance in order to conduct area pricing surveys other business functions.
   • A high school diploma/GED or at least one-year retail management experience.
   • The ability to multi-task, perform repeated bending, standing, and reaching, and occasionally lifting up to 50 pounds.

   Text SPEEDWAY to 25000 to start talking to a recruiter today!
   
   Speedway LLC is an Equal Opportunity Employer and is committed to workplace diversity.
   
   Standard data and messaging rates may apply.
   
   

   Copy this example

   

5. Post your job

   To find the right assistant retail sales manager for your business, consider trying out a few different recruiting strategies:

   • Consider internal talent. One of the most important sources of talent for any company is its existing workforce.
   • Ask for referrals. Reach out to friends, family members, and current employees and ask if they know or have worked with assistant retail sales managers they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit assistant retail sales managers who meet your education requirements.
   • Social media platforms. LinkedIn, Facebook and Twitter now have more than 3.5 billion users, and you can use social media to reach potential job candidates.

   Post your job online:

   • Post your assistant retail sales manager job on Zippia to find and attract quality assistant retail sales manager candidates.
   • Use niche websites such as salesjobs, salesheads, allretailjobs.com, sales trax.
   • Post a job on free websites.

6. Interview candidates

   During your first interview to recruit assistant retail sales managers, engage with candidates to learn about their interest in the role and experience in the field. During the following interview, you'll be able to go into more detail about the company, the position, and the responsibilities.

   You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new assistant retail sales manager

   Once you've decided on a perfect assistant retail sales manager candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

   It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

   Once that's done, you can draft an onboarding schedule for the new assistant retail sales manager. Human Resources should complete Employee Action Forms and ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc. They should also ensure that new employee files are created for internal recordkeeping.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

   Sign up to download full list

   Sign up

How much does it cost to hire an assistant retail sales manager?