How to hire an assistant sales director

How to hire an assistant sales director, step by step

Here's a step-by-step assistant sales director hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write an assistant sales director job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new assistant sales director
• Step 8: Go through the hiring process checklist

Post an assistant sales director job for free, promote it for a fee

Post free

1. Identify your hiring needs

   The assistant sales director hiring process starts by determining what type of worker you actually need. Certain roles might require a full-time employee, whereas part-time workers or contractors can do others.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   An assistant sales director's background is also an important factor in determining whether they'll be a good fit for the position. For example, assistant sales directors from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   Here's a comparison of assistant sales director salaries for various roles:

   Type of Assistant Sales Director	Description	Hourly rate
   Assistant Sales Director	Sales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.	$28-76
   Director Of Sales & Business Development	A director of sales business development is responsible for monitoring the business and project plans, ensuring that the sales targets are met, according to project requirements and specifications. Directors of sales business development perform data analysis to track business performance and identify opportunities to grow revenues and profits... Show more	$18-84
   Director Of Sales And Operations	Directors of Sales and Operations are executives who oversee the performance of the company. They set the strategic direction for the company's sales force... Show more	$48-90

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Sales Process
   • Booking
   • Market Trends
   • Sales Presentations
   • Trade Shows
   • Direct Sales
   • Guest Rooms
   • Lead Management
   • Event Planning
   • Group Sales
   • Group Business
   • Market Segments
   • Delphi
   • Business Plan

   Check all skills

   Responsibilities:

   • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
   • Launch sales initiative for start-up company with unique delivery method for continuing medical education programs targeting physicians and other healthcare professionals.
   • Possess full oversight of RFP processing and response.
   • Develop and implement sales/collection partnering strategies resulting in over $2.8 MM collect from dealer misrepresent retail contract.

3. Make a budget

   Including a salary range in your assistant sales director job description is one of the best ways to attract top talent. An assistant sales director can vary based on:

   • Location. For example, assistant sales directors' average salary in oklahoma is 46% less than in new york.
   • Seniority. Entry-level assistant sales directors 62% less than senior-level assistant sales directors.
   • Certifications. An assistant sales director with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in an assistant sales director's salary.

   Average assistant sales director salary

   $97,936yearly

   $47.08 hourly rate

   ---

   Entry-level assistant sales director salary

   $60,000 yearly salary

   Updated December 19, 2025

4. Writing an assistant sales director job description

   A job description for an assistant sales director role includes a summary of the job's main responsibilities, required skills, and preferred background experience. Including a salary range can also go a long way in attracting more candidates to apply, and showing the first name of the hiring manager can also make applicants more comfortable. As an example, here's an assistant sales director job description:

   Assistant sales director job description example

   The **Hilton Tampa Downtown & Embassy Suites by Hilton Tampa Downtown Convention Center** is looking for a **Complex Assistant Director of Sales** to join their team\! This person will report directly to the Complex Director of Sales & Marketing\. The ideal candidate will have 5 years hotel sales experience, leadership and forecasting experience\. Preferably looking for someone that has knowledge of Corporate/ Company Meetings Market, Director/Assistant Director experience, and Delphi\.FDC \.
   **ABOUT OUR HOTELS:**
   
   The Newly Renovated **Hilton Tampa Downtown** is two blocks from the Riverwalk and half a mile from Amalie Arena and the Tampa Convention Center\. The University of Tampa campus is also just half a mile away\. Our rooftop pool boasts views of the surrounding area, a sundeck, and whirlpool, and we also have a 24\-hour fitness center, restaurant, bar, and on\-site Starbucks\. The Hilton Tampa Downtown has 39,000 square feet of meeting space and 520 guest sleeping rooms\!
   
   The **Embassy Suites** is connected by skybridge to Tampa Convention Center\. Amalie Arena is a five\-minute walk away, and we're less than a mile from the Florida Aquarium and Port Tampa Bay\. The TECO Line stops outside our door for downtown and Ybor City sightseeing\. Enjoy free made\-to\-order breakfast and our complimentary evening reception\. This property has 11,000 square feet of meeting space and 360 guest sleeping rooms\.
   
   **What will I be doing?**
   
   The Complex Assistant Director of Sales will partner with the Complex Director of Sales & Marketing in assisting in the managing of sales staff to secure and establish long\-term relationships with clients\. Responds to sales inquiries, initiates new sales, prospects and qualifies leads and solicits potential clients, conducts site visits and answers questions, determines rates, prepares proposals, negotiates contracts, services accounts and analyzes lost business for the hotel/s\. Develops sales plans and strategies to meet or exceed established revenue and room night goals\. Works with various departments to ensure requested services are provided to customers\. Interviews, trains, supervises, counsels, schedules, and evaluates staff\. Manages the financial aspects of business travel \(i\.e\. forecasting, budgeting, etc\.\)
   
   Lead and direct the development and implementation of strategic sales and initiatives to include, but not limited to, interacting with guests and owners, directing solicitation efforts, securing business, operating information management systems, preparing and presenting statistical and performance reports, and managing financial aspects of the operation\.
   
   Partner with the Revenue Management team to include, but not limited to, determining sales pricing strategies, developing rates, establishing market segment thresholds, determining space utilization policy, deploying competitive data strategies, conducting demand analysis, and managing market mix\.
   
   Monitor and develop team member performance to include, but not limited to, providing supervision and professional development, conducting counseling and evaluations, and delivering recognitions and rewards\.
   
   Recruit, interview, and train team members\.
   
   **What are we looking for?**
   
   Since being founded in 1919, Hilton has been a leader in the hospitality industry\. Today, Hilton remains a beacon of innovation, quality, and success\. This continued leadership is the result of our Team Members staying true to our Vision, Mission, and Values\. Specifically, we look for demonstration of these Values:
   
   Hospitality \- We're passionate about delivering exceptional guest experiences\.
   
   Integrity \- We do the right thing, all the time\.
   
   Leadership \- We're leaders in our industry and in our communities\.
   
   Teamwork \- We're team players in everything we do\.
   
   Ownership \- We're the owners of our actions and decisions\.
   
   Now \- We operate with a sense of urgency and discipline
   
   In addition, we look for the demonstration of the following key attributes:
   
   Quality
   
   Productivity
   
   Dependability
   
   Customer Focus
   
   Adaptability
   
   **What will it be like to work for Hilton?**
   
   Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full\-service hotels and resorts to extended\-stay suites and mid\-priced hotels\. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value\. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands\. Our vision "to fill the earth with the light and warmth of hospitality" unites us as a team to create remarkable hospitality experiences around the world every day\. And, our amazing Team Members are at the heart of it all
   
   **Job:** _Sales_
   
   **Title:** _Complex Assistant Director of Sales\- Hilton Tampa Downtown & Embassy Suites by Hilton Tampa Downtown Convention Center_
   
   **Location:** _null_
   
   
   **EOE/AA/Disabled/Veterans**

   Copy this example

   

5. Post your job

   There are various strategies that you can use to find the right assistant sales director for your business:

   • Consider promoting from within or recruiting from your existing workforce.
   • Ask for referrals from friends, family members, and current employees.
   • Attend job fairs at local colleges to find candidates who meet your education requirements.
   • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.

   Post your job online:

   • Post your assistant sales director job on Zippia to find and recruit assistant sales director candidates who meet your exact specifications.
   • Use field-specific websites.
   • Post a job on free websites.

6. Interview candidates

   Your first interview with assistant sales director candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

   You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new assistant sales director

   Once you've decided on a perfect assistant sales director candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

   It's also good etiquette to follow up with applicants who don't get the job by sending them an email letting them know that the position has been filled.

   To prepare for the new assistant sales director first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

   Sign up to download full list

   Sign up

How much does it cost to hire an assistant sales director?