Associate brand managers are key members of a marketing team. They work diligently toward building a consistent image of a brand or product they are assigned.
As an associate brand manager, your job will be to design unbeatable strategies to conquer the market. You will plan advertising campaigns and create an irresistible image of your brand that will make your target customers yearn for whatever you are selling.
You will work under the brand manager's supervision, but this does not mean you can get away with not knowing the drill when it comes to business operations. You will have a team looking for your guidance, so you will have to prove that you are ahead of the curve and always bursting with new marketing ideas.