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Associate designer vs visual merchandiser

The differences between associate designers and visual merchandisers can be seen in a few details. Each job has different responsibilities and duties. Additionally, an associate designer has an average salary of $56,770, which is higher than the $38,037 average annual salary of a visual merchandiser.

The top three skills for an associate designer include sketch, CAD and customer service. The most important skills for a visual merchandiser are customer service, ladders, and sales floor.

Associate designer vs visual merchandiser overview

Associate DesignerVisual Merchandiser
Yearly salary$56,770$38,037
Hourly rate$27.29$18.29
Growth rate3%10%
Number of jobs47,57174,351
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 57%
Average age3840
Years of experience12-

What does an associate designer do?

An Associate Designer helps in developing sketches on paper and in graphic design software. They usually are supervised by the junior staff and interns.

What does a visual merchandiser do?

A visual merchandiser is responsible for arranging product displays at retail outlets, attracting customers to purchase the items. Visual merchandisers should be updated with the latest trends in the market to prioritize retail displays and floor plans. They must also be knowledgeable on product information to assist customers with their inquiries and concerns. Visual merchandisers should be creative in setting up the uniformity of the store's visuals within the budget goals. The designs must be appealing enough to drive the customers around the premises, potentially generating revenues and increasing profitability.

Associate designer vs visual merchandiser salary

Associate designers and visual merchandisers have different pay scales, as shown below.

Associate DesignerVisual Merchandiser
Average salary$56,770$38,037
Salary rangeBetween $40,000 And $80,000Between $27,000 And $53,000
Highest paying CitySan Francisco, CANew York, NY
Highest paying stateWashingtonNew York
Best paying companyAppleRH
Best paying industryRetailRetail

Differences between associate designer and visual merchandiser education

There are a few differences between an associate designer and a visual merchandiser in terms of educational background:

Associate DesignerVisual Merchandiser
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 57%
Most common majorGraphic DesignSpecialized Sales And Merchandising
Most common collegeUniversity of Pennsylvania-

Associate designer vs visual merchandiser demographics

Here are the differences between associate designers' and visual merchandisers' demographics:

Associate DesignerVisual Merchandiser
Average age3840
Gender ratioMale, 34.8% Female, 65.2%Male, 27.3% Female, 72.7%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%
LGBT Percentage13%17%

Differences between associate designer and visual merchandiser duties and responsibilities

Associate designer example responsibilities.

  • Create & manage PPC advertising campaigns and perform basic SEO maintenance to improve web traffic.
  • Select all fabrics and trims, develop styles from first sketch through production, manage sample room, and extensive fittings.
  • Develop marketing and brand awareness initiatives through social media outlets; create and manage company Facebook and Houzz profiles.
  • Design print collateral such as brochures and promotional products
  • Establish new grade rules in PLM.
  • Operate POS & other computerize cash registers.
  • Show more

Visual merchandiser example responsibilities.

  • Manage backroom/stock room inventory by organizing pallets, stacking and storing product inventory.
  • Provide support to all meeting and VTC rooms.
  • Merchandise mens, ladies, kids, and accessories departments.
  • Operate audio board, PowerPoint, camera, and video switcher.
  • Assist outside vendor merchandisers (NIKE) with execution of planograms.
  • Assist with prop development and production for the 5 NYC flagship stores.
  • Show more

Associate designer vs visual merchandiser skills

Common associate designer skills
  • Sketch, 10%
  • CAD, 8%
  • Customer Service, 7%
  • Design Projects, 4%
  • PowerPoint, 4%
  • Space Planning, 4%
Common visual merchandiser skills
  • Customer Service, 25%
  • Ladders, 17%
  • Sales Floor, 10%
  • Store Management, 6%
  • Drive Sales, 6%
  • Kids, 5%

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