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The differences between associate media directors and account coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an associate media director and an account coordinator. Additionally, an associate media director has an average salary of $88,874, which is higher than the $39,973 average annual salary of an account coordinator.
The top three skills for an associate media director include media planning, digital marketing and facebook. The most important skills for an account coordinator are customer service, data entry, and powerpoint.
| Associate Media Director | Account Coordinator | |
| Yearly salary | $88,874 | $39,973 |
| Hourly rate | $42.73 | $19.22 |
| Growth rate | 8% | 8% |
| Number of jobs | 13,111 | 93,480 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 88% | Bachelor's Degree, 77% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
An Associate Media Director works under the supervision and directives of the head media director. They work together to set goals, establish timelines and budgets, and plan and implement strategies to raise brand awareness and public interest. As an associate media director, they are often in charge of producing and delivering media materials, liaising with media partners and outlets, negotiating contracts, and building positive relationships in the process. They may also coordinate with the company's creative and marketing teams, overseeing their performances in various projects while implementing its standards and policies.
An account coordinator assists account executives by providing day-to-day administrative support such as preparing and filing sales contracts and reports. As coordinators, they must maintain a good relationship with their clients and vendors by addressing issues and with regular communication. Account coordinators must possess essential skills such as a strong business administration background, adept at both written and verbal communication, and excellent time management. They are also responsible for researching prospective clients and produce client feedbacks to their account management teams.
Associate media directors and account coordinators have different pay scales, as shown below.
| Associate Media Director | Account Coordinator | |
| Average salary | $88,874 | $39,973 |
| Salary range | Between $65,000 And $121,000 | Between $29,000 And $54,000 |
| Highest paying City | San Francisco, CA | Washington, DC |
| Highest paying state | Washington | New York |
| Best paying company | Poshmark | The American Musical and Dramatic Academy |
| Best paying industry | Professional | Professional |
There are a few differences between an associate media director and an account coordinator in terms of educational background:
| Associate Media Director | Account Coordinator | |
| Most common degree | Bachelor's Degree, 88% | Bachelor's Degree, 77% |
| Most common major | Marketing | Business |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between associate media directors' and account coordinators' demographics:
| Associate Media Director | Account Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 46.2% Female, 53.8% | Male, 27.5% Female, 72.5% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |