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The differences between associate media directors and media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an associate media director and a media specialist. Additionally, an associate media director has an average salary of $88,874, which is higher than the $50,832 average annual salary of a media specialist.
The top three skills for an associate media director include media planning, digital marketing and facebook. The most important skills for a media specialist are digital marketing, video production, and customer service.
| Associate Media Director | Media Specialist | |
| Yearly salary | $88,874 | $50,832 |
| Hourly rate | $42.73 | $24.44 |
| Growth rate | 8% | 8% |
| Number of jobs | 13,111 | 39,401 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 88% | Bachelor's Degree, 70% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
An Associate Media Director works under the supervision and directives of the head media director. They work together to set goals, establish timelines and budgets, and plan and implement strategies to raise brand awareness and public interest. As an associate media director, they are often in charge of producing and delivering media materials, liaising with media partners and outlets, negotiating contracts, and building positive relationships in the process. They may also coordinate with the company's creative and marketing teams, overseeing their performances in various projects while implementing its standards and policies.
Media specialists are individuals who establish and administer content on various social media platforms. The job involves monitoring site metrics, overseeing creative design, and responding to reader comments. Specialists offer advice to administrators and teachers on the use of non-print social media. They work for huge enterprises with multimedia departments, new media departments, and in-house websites. The skills the job requires include trend awareness, social media ads, community management, strong visual aesthetic, and understanding SEO.
Associate media directors and media specialists have different pay scales, as shown below.
| Associate Media Director | Media Specialist | |
| Average salary | $88,874 | $50,832 |
| Salary range | Between $65,000 And $121,000 | Between $35,000 And $73,000 |
| Highest paying City | San Francisco, CA | Washington, DC |
| Highest paying state | Washington | New Jersey |
| Best paying company | Poshmark | BP America Inc |
| Best paying industry | Professional | Professional |
There are a few differences between an associate media director and a media specialist in terms of educational background:
| Associate Media Director | Media Specialist | |
| Most common degree | Bachelor's Degree, 88% | Bachelor's Degree, 70% |
| Most common major | Marketing | Communication |
| Most common college | Northwestern University | Stanford University |
Here are the differences between associate media directors' and media specialists' demographics:
| Associate Media Director | Media Specialist | |
| Average age | 42 | 42 |
| Gender ratio | Male, 46.2% Female, 53.8% | Male, 52.9% Female, 47.1% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |